Ryan Patrick Houlahan, MCL

Ryan Patrick Houlahan, MCL

Assistant Program Director

Followers of Ryan Patrick Houlahan, MCL1000 followers
location of Ryan Patrick Houlahan, MCLDes Moines, Iowa, United States

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  • Timeline

  • About me

    Director of Sponsorship at Mammoth; Regional Marketer

  • Education

    • Buffalo State University

      1991 - 1995
      Bachelor Communications

      Activities and Societies: WBNY

    • Drake University

      2006 - 2009
      Masters of Communication Leadership Business, Marketing, Journalism
  • Experience

    • Clear Channel Europe

      Oct 1996 - Feb 1998
      Assistant Program Director

      Albany, NY

    • CKEY 101.1 The River

      May 1998 - Feb 2000
      Program Director

      Buffalo, NY Niagara Falls, ONT

    • WEDG 103.3 The Edge

      Feb 2000 - Dec 2003
      Assistant Program Director/Music Director/Morning Show Producer

      * Assisted in daily operations, decisions and direction of the radio station* Dialogue with record companies and management representing the radio station.* Produced the Shredd and Ragan Show including working with hosts on show ideas, booked guests, and came up with creative, noise-making promotions and marketing campaigns.* Programmed and hosted "Next Wave", the station's new music show.* Swing and weekend airshifts.

    • Saga Communications

      Dec 2003 - Jun 2020

      * Responsible for the daily operations, decisions and direction of the radio station.* Analysis and strategic planning based on market and ratings analysis* Create right brain promotions and marketing opportunities to benefit both the station and it's clients including Lazer's $40,000 Rock Girl Search, the Morning Moose Pinecar Derby and the Walking Fed food drive as well many others listed in the marketing portfolio.* Dialogue with clients, record companies, and record companies representing the station.* Create and develop strategies to grow and maintain a diverse collection of social media accounts across different platforms. * Lead monthly conference calls with both the company’s marketing directors and rock brand managers. Consult sister stations in other markets. * Created and supervised the execution of multi-platform charitable campaigns for organizations including the Children's Cancer Connection, Variety, and the Food Bank of Iowa. * Schedule music; construct clocks, and write on-air production and promotional announcements.* Aircheck, coach, and guide the Lazer airstaff including the Morning Moose show.* On-air mid-day host handling appearances as well as endorsement campaigns for clients. Show less

      • HITS 99.9/KIOA HD-2 Brand Manager

        May 2013 - Jun 2020
      • Lazer 103.3 Brand Manager

        Dec 2003 - Jun 2020
    • Drake University

      Aug 2008 - May 2010
      Graduate Assistant - Journalism Program

      JMC 67 Digital Audio Writing & Production. * Bringing real life work experience to the classroom in terms of programming, on-air, marketing/branding, and online media.

    • Des Moines Media Group

      Oct 2010 - Jun 2020
      Group Marketing Manager

      Stations include: KSTZ - Star 102.5 (Hot AC), KOEZ - EZ104 (Adult Contemporary), KIOA 93.3 (Classic Hits), KAZR - Lazer 103.3 (Active Rock), KIOA-HD2 Hits 99.9 (Rhythmic/Top 40), 1350 ESPN (Sports), KPSZ - Praise 940 (Christian), Pure Oldies 104.5 (Standards) and Outlaw 93.7 (Country).* Responsible for overseeing the marketing efforts for the Des Moines Radio Group. This includes working with station Brand Managers and Promotions Directors.* Work with external partners to market the cluster including print, digital, and billboard companies.* Work with the Non-Traditional Revue Department to create and sell concepts and events to clients.* Create full service, multi-platform marketing campaigns for clients * Lead, manage, and mentor the cluster's Promotions Managers, helping them work through challenges they encounter. Show less

    • Grandview University

      Jan 2018 - Dec 2020
      Adjunct Professor

      Teaching Com 222 - Digital Audio Media, Com 324 - Radio Production and Announcing and Com 141 - Multimedia Storytelling. Com 222 - An introductory class to professional digital editing and creative script writing for radio news, podcasts, and advertising. Students study preparation and delivery of audio material in a variety of broadcast and online media formats available worldwideCom 324 - For the advanced student announcer who is interested in a career in broadcasting, this course includes broadcast news writing, sportscasting, and using the advanced digital audio equipment for multi-track productions.Com 141 - Multimedia Storytelling Show less

    • Iowa Workforce Development

      Nov 2020 - May 2021
      Business Marketing Specialist
    • Mammoth

      May 2021 - now
      Director of Sponsorship for Mammoth; Regional Marketer

      Leading an amazing team who creates and implements partnerships for venues and events across the United States. Marketing events on a national level, with a focus on the Midwest.

    • Invisible Airwaves

      Oct 2021 - now
      Contributing Writer

      Contributing writer to Invisible Airwaves, a weekly publication discussing radio, podcasting and more.

  • Licenses & Certifications

    • R.M.P., C.R.M.C., C.D.M.C 1.0, C.D.M.C. 2.0, C.R.S.M.

      RAB - Radio Advertising Bureau
  • Volunteer Experience

    • Board member

      Issued by American Red Cross on Jun 2016
      American Red CrossAssociated with Ryan Patrick Houlahan, MCL