Lacey Robinson

Experience

• 

  National Ultimate Training Camp

  Feb 2018 - Apr 2019

  Media Intern

  • Marketed and promoted the summer camp via social media to increase camper registrations• Created and edited a series of social media posts to advertise to Ultimate Frisbee players internationally• Published a video in a USA Ultimate article, the national governing body for Ultimate Frisbee in the United States

• 

  Gulliftys

  Apr 2018 - Sept 2018

  Hostess

  • Worked at a busy sports bar and restaurant• Greeted and sat customers; organized seating charts; cleaned tables and silverware; aided waiters and managers

• 

  The Silverspoon

  Mar 2019 - Aug 2019

  Busser/Food Runner

  • Managed calls and took detailed notes about reservations and events• Served brunch, lunch, and dinner to ~100 customers per shift at a busy upscale restaurant• Memorized menu items and rotating specials in order to give personalized recommendations• Prepared several dishes; ran food and drinks; cleared and reset tables• Greeted and sat customers; organized seating charts; cleaned tables and silverware; aided waiters and owners

• 

  CitrusTV

  Sept 2019 - May 2020

  Writer/Package Producer

  • Collaborated with other students to create a satirical news show, The University News Cycle, under CitrusTV, a student-run and nationally ranked television station that won the Television Nation Signature Station award in 2020• Wrote and produced in-studio and out-of-studio packages that premiered over a course of 4 episodes• Publicized and promoted the show via social media and received over 5.8K views in less than 5 months

• 

  Lights On Fayette

  May 2021 - Aug 2021

  Production & Marketing Intern

  • Ran a casting call of 35+ people for an upcoming feature film in Upstate New York• Generated and updated a casting database of local actors auditioning for future content• Supported department heads to ensure pre-production, production, and post-production ran smoothly• Helped storyboard, schedule, and budget a $5,000 music video for a local artist• Scouted for locations for “In Pursuit” starring John Walsh and an independent film coming to Syracuse• Photographed, uploaded, and organized photos onto a SmugMug for a location manager• Helped launch a new marketing campaign for a local corporate client using social media and SEO• Tracked the company's monthly expenses and current assets using Microsoft Excel• Carried out administrative tasks such as keeping inventory of production equipment, organizing footage, answering phone calls, and scheduling meetings• Arranged travel and production needs for multiple client shows Show less

• 

  Syracuse University - Martin J. Whitman School of Management

  Aug 2021 - May 2023

  • Collaborated with department chairs to brainstorm content initiatives for school-wide marketing• Spearheaded a new social media campaign by focusing on Instagram reels and lives• Increased account reach and engagement by over 550% in less than five months• Produced, filmed, and edited nearly 20 videos using LED lights, Blackmagic Pocket Cinema Camera 4K, and Adobe Premiere Pro to highlight departments within a nationally-ranked business school• Modified video drafts based on feedback from managers and clients to support their vision• Completed all projects from pre-production to post-production• Multitasked by scheduling and coordinating 30+ shoots with different interview subjects• Researched similar business schools' media marketing to effectively reach our target demographic• Utilized brand elements in all content created• Documented creative content about my study abroad experience in Spain in six YouTube videos• Maintained communication remotely with management in other time zones Show less

  • Whitman Ambassador

    Oct 2021 - May 2023

  • Video Producer/Editor

    Aug 2021 - Jan 2023
• 

  The Asylum

  May 2022 - Aug 2022

  Intern

  • Rotated between the development, production, and distribution departmentsProvided detailed feedback and coverage for script submissions to streamline development• Supported department heads to help improve efficiency on set for the feature film, Battle for Pandora• Eagerly collaborated with 30+ crew members on a $250,000 production• Attended weekly meetings with executives across departments to discuss current projects in all stages of development

• 

  Aloysius Butler & Clark

  May 2023 - Sept 2023

  Media Buyer Intern
• 

  Buchwald

  Apr 2024 - now

  • Talent Assistant

    Jun 2024 - now

  • Floating Assistant

    Apr 2024 - Jun 2024