Ilya Peysakhov

Ilya Peysakhov

Intern

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  • Timeline

  • About me

    Data Analytics Lead at Warner Bros. Discovery

  • Education

    • Baruch College

      2008 - 2012
      BBA Finance & Investments
  • Experience

    • Citi

      Jul 2007 - Aug 2007
      Intern

      • Assisted program manager with compiling work schedules• Archived legal documents, financial statements to send out for long term storage.

    • EcoIT Solutions

      Jan 2009 - Sept 2011
      Technician/Assistant

      • Performed PC software/hardware maintenance for low-mid size offices• Installed CCTV cameras and DVR systems in offices and private schools• Consulted clients with software and security solutions.

    • RED Distribution

      Sept 2011 - May 2012

      • Provided support in inputting new and existing titles into LIS database• Filed invoices for marketing charges through Excel• Reconciled month end financial statements for all labels• Produced weekly SoundScan sales reports and industry overview chart recaps• Used SMART Business Objects to generate sales and inventory data for select products• Produced weekly merger reports for new and existing titles through Excel• Compiled inventory data from RED’s B2B site and computed sales ratios for selected titles Show less

      • Intern

        Jan 2012 - May 2012
      • Intern

        Sept 2011 - Dec 2011
    • Sony Music Entertainment

      Oct 2012 - Sept 2013
      Coordinator – Research, Reporting & Analytics

      • Gathered data & translated it into insights for account business reviews• Produced artist-level social media analysis using industry social media listening tools such as Crimson Hexagon, Radian6 & Topsy, as well as Google Analytics & Facebook Insights.• Supported the Director of Consumer Research with managing the relationship & product development of the industry leading analytics & insights tool, Next Big Sound• Analyzed iTunes sales promotions using social media metrics to gauge campaign success• Created detailed demographic artist & brand reports using NPD survey data• Maintained user account databases for SME employees for various analytics tools• Maintained and distributed daily & weekly sales, revenue and projections reports to the sales division• Used industry and internal tools (Nielsen Soundscan, SAP/Business Objects, B2B, NPD, Next Big Sound) for various ad-hoc sales & social report requests from the team Show less

    • Vevo

      Jan 2014 - Jun 2017

      • Derive meaningful insights and procure regular reporting from Vevo's owned & operated properties & YouTube presence for internal parties, external partners and record labels with data gathered from various analyics tools (YouTube Analytics, comScore Digital Analytix, comScore Video Metrix.)• Establish success metrics for music videos & Vevo original content.• Analyze music video consumption across various platforms, track changes and developing trends, globally and domestically.• Improve overall state of research & analytics capabilities with creation of data-warehouse & reporting UI. Show less

      • Manager, Research

        Apr 2017 - Jun 2017
      • Senior Analyst - Metrics & Analytics

        Apr 2015 - Apr 2017
      • Analyst - Metrics & Analytics

        Jan 2014 - Apr 2015
    • Effectv

      Jun 2017 - Nov 2021

      • Develop scalable data products from set-top-box viewership, third party audience segments, and other data sources for national and local advertising sales efforts using Spark/EMR, Redshift and other cloud big data frameworks. • Automate reporting for pre-canned BI solutions and ad-hoc analyses using Apache Airflow.

      • Senior Analytics Lead

        Oct 2019 - Nov 2021
      • Manager, Audience Insights

        Jun 2017 - Oct 2019
    • Warner Bros. Discovery

      Nov 2021 - now
      Data Analytics Lead

      Leverage Snowflake, Databricks, SQL, and Python to automate data pipelines, and create aggregated data for downstream consumption.Develop and host web applications for internal stakeholders utilizing vendor APIs.Implement data modeling, forecasting, and business intelligence solutions through effective data architecting.

  • Licenses & Certifications