Sarah Keller

Experience

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  SPX Service Solutions

  Jan 2001 - Jan 2010

  Responsible for the definition, development and implementation of a new web based service application to support a five year multi-million dollar global OEM contract.- Created new web-based application requirements documentation leveraging global internal feedback, customer participation and competitive data analysis- Implemented a global project plan containing deliverables and timing for tasks across sales, marketing, IT and product management. - Managed a Global project team consisting of representatives from Europe, Asia, Latin America and North America.- Developed presentation materials, trained sales personnel and presented the products features and benefits to key customers. - Partnered with sales leaders to support new revenue opportunities within existing within existing and new customer base. Show less Managed the development and execution of North American marketing plans including all sales and marketing materials, tradeshow coordination and e-commerce sites for over 20 Fortune 500 Automotive, Government, Recreational, Agricultural and Commercial customers. - Worked with appropriate internal and external resources to design and produce all necessary marketing materials required to implement sales and marketing objectives supporting a $500 million revenue plan. - Developed promotional plans including pricing, sales collateral and back office support procedures. - Consistently identifed and executed new marketing strategies resulting in $9 - $13 million in revenue year over year. Examples include: - Customer Service incentive programs, clinet and/or product specific initiatives, excess inventory specials and associated product up sell campaigns.- Managed the coordination and execution of over 70 annual tradeshows and events.- Responsible for brand management of multiple brands. Show less

  • Director, OEM Services

    Jan 2008 - Jan 2010

  • Director, OEM Marketing Communications

    Jan 2004 - Jan 2008

  • Business Team Leader - Agricultural, Industrial, Fleets

    Jan 2002 - Jan 2004

  • Business Team Leader, Government Sales

    Jan 2001 - Jan 2002
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  Oetiker Group

  Jan 2010 - now

  Responsible for managing the integration of new brands and orchestrating all marketing activities globally and regionally. Responsible for identifying market requirements for current and future products, positioning and marketing products and achieving growth targets within the Americas.

  • Head Corporate Marketing

    Jan 2014 - now

  • Marketing and Product Manager, Americas

    Jan 2010 - Jan 2014