Samar Rizk

Experience

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  Beirut Marathon Association

  May 2012 - Aug 2012

  Online Community Manager

  - Set and implemented social media and communication campaigns to align with marketing strategies, providing engaging text, image and video content for social media accounts- Responded to comments and users queries in a timely manner, monitored and reported on feedback and online reviews- Built relationships with runners while creating success stories to inspire others to start running

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  Cinemacity

  Oct 2012 - Apr 2013

  Marketing Manager

  - Implemented marketing and advertising campaigns, tracking product line sales and costs, supervisingin-house graphic designer, and establishing metrics to achieve marketing goals- Activated all social media platforms including Facebook and Twitter, researching competitive products and maintaining research databases

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  MADA®

  Dec 2013 - Jul 2015

  Marketing/Project Manager

  - Developed strategy and managed execution for marketing communications, including brand awareness,public relations, advertising, social media, and customer communication- Supervised day-to-day social media initiatives, including designing and posting diversified content anddeveloping strategies to improve user engagement and drive action across all major channels: Facebook,Instagram, & YouTube

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  InfoPro sal

  Apr 2016 - Apr 2017

  Marketing and Communication Manager

  - Managed a team of 17 employees, developing and maintaining a master strategy and tactical timeline of all key marketing tasks, activities, and deadlines- Led and developed the Green Business Initiative, increasing the number of Green Pledge signatoriesfrom 100 companies to 400 companies in a 6-month period- Organized several successful events, including the launching of the Business Handbook event and the BOIL (Buisness Opportunities In Lebanon) a 2-day annual event that gathered 2,000 people Show less

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  53 MarCom Lot

  May 2017 - Jun 2022

  Head of Strategy/Brand

  - Developed strategic plans and objectives for brand management activities, analyzing data and assessing market conditions to determine the best brand positioning strategy- Created long-term marketing plans for each brand, determining how to allocate funds across different marketing channels to create maximum impact, while staying within budget guidelines

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  Ability

  Dec 2018 - now

  Translator

  Analyze and translate daily media press monitoring reports(Saudi Awwal Bank, Chery, Huawei, Nada, Advanced Learning World)

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  Qatar Advert

  Jul 2022 - Jul 2023

  Strategic Marketing Manager

  - Developed and executed an integrated marketing strategy for Qatar Advert's Instagram page, showcasing new places, restaurants, Eid activities, and recommendations, while positioning Qatar as an alluring destination for football fans during the FIFA period- Utilized data-driven insights to optimize content and engagement strategies on the Instagram page,delivering compelling information to tourists and fans visiting Qatar, elevating their experience