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Kelsey Savage

Kelsey Savage

Chicago Tonight Segment Producer

Followers of Kelsey Savage927 followers
location of Kelsey SavageWashington, District of Columbia, United States

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  • Timeline

  • About me

    Business Officer at Complexly

  • Education

    • Georgetown University

      -
      Master's degree Communication, Culture & Technology

      Activities and Societies: Thesis: "Understanding and Engaging YouTube Communities"

    • Wellesley College

      -
      BA Philosophy & Political Science

      Activities and Societies: WZLY Radio Business Manager, Student Leadership Stipend Co-Founder, First Year Mentor, Wellesley Alumnae Association Student Worker

  • Experience

    • WTTW/Chicago PBS

      May 2010 - Aug 2010
      Chicago Tonight Segment Producer

      •Produced broadcast segments on current events. Researched and pitched news segments.Organized field shoots.•Managed and promoted WTTW’s social media presence on Twitter and Facebook.

    • WGBH

      Sept 2010 - Dec 2010
      American Experience Intern

      •Assisted in preparation of the historical documentary series' 23rd season. This season included the Peabody Award-winning films Triangle Fire, Stonewall Uprising and Stanley Nelson's Freedom Riders. •Collected assets, researched stories, and fact checked digital content surrounding the Freedom Riders website (2011 SXSW Interactive Award Nominee, 2011 Webby Award Nominee, Communication Arts Webpick of the Week).•Fact checked documentaries with primary source documents and independent research. Show less

    • Public Broadcasting Service

      Sept 2011 - Jul 2017

      •Managed business operations for PBS Digital Studios, a small high-impact team within PBS that creates web original content. During my tenure, the multi-channel network won 9 Webby Awards and earned over 1 billion views across YouTube, Roku, Apple TV, Facebook, PBS.org and other platforms.•Managed revenue growth for FY17, include sponsorship, crowdfunding, and ad revenue efforts. Revenue totaled over 1 million dollars, a 68% increase from FY16. Generated sponsorship partnerships with brands like 23andMe, Google, edX, Bill and Melinda Gates, Squarespace and YouTube Careers. •Created and executed audience survey with over 40,000 participants. Analyzed results to determined network programming priorities. Presented results in digestible format to PBS leadership. •Helped oversee team of 20+ external producers, including audience development strategy, SEO best practices, and network collaborations. •Coordinated marketing events, including IAB’s Digital Content Newfronts and VidCon. Show less

      • Assistant Director, PBS Digital Studios

        Mar 2014 - Jul 2017

      • Digital Executive Coordinator

        Apr 2013 - Mar 2014

      • Project Coordinator

        Sept 2011 - Apr 2013

    • Booz Allen Hamilton

      Aug 2017 - Jan 2019
      Senior Digital Change Strategist

    • Complexly: SciShow, Crash Course and more

      Jan 2019 - now

      • Chief Business Officer

        Dec 2023 - now

      • Chief Development Officer

        Jan 2019 - Dec 2023

  • Licenses & Certifications

    • Audience Growth

      YouTube
      Jan 2015
      View certificate certificate

    • ICAgile Certified Professional

      ICAgile
      Jan 2017