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Alanna Aloysius

Alanna aloysius

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location of Alanna AloysiusFrance
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  • Timeline

  • About me

    Digital Marketing Specialist @Pink Lemonade | ESCP Masters in Management Graduate | Communication & Campaign Marketing, Social Media, Content Marketing, Brand Marketing | Aeronautical Engineer

  • Education

    • Escp business school

      2020 - 2023
      Master in management (mim)

      ESCP Business School is the first established and oldest business school in the world.#5 in Financial Times ranking for Masters in Management.

    • Nitte meenakshi institute of technology

      2015 - 2019
      Bachelor of engineering aeronautical/aerospace engineering technology/technician 8.72

      Activities and Societies: Student Council- Head of Finance and Accounts, Student Council Department - Head of Sponsorship, CEO-Entrepreneurship Club -Enigma, Theatre Club-Invictus,

  • Experience

    • Gas turbine research establishment (defense r & d organisation)

      Jun 2018 - Jul 2018
      Summer intern

      Worked as an intern at the Quality Assurance Group (Blades and Vane Section). Analyzed and researched on Quality Tests and Inspections at the different Sections of Gas turbine departments in light of understanding importance of quality

    • Bewgle

      Nov 2019 - Jul 2020
      Marketing intern

      • Authored company-featured blogs • Managed Social Media Websites• Designed infographics, marketing proposals, brochures, videos and email campaigns.

    • Marketing minds escp

      Feb 2021 - Aug 2021
      Head of content management

      Blog and Newsletter content and promotions

    • The eis project

      May 2021 - Jan 2022
      Social media strategist

      -Social Media content curation,-User listening and engagement -Influencer marketing

    • Shift technology

      Jul 2021 - Dec 2021
      Social media intern

      -Managing the Global Social Media calendar on a daily basis-Analyzing engagement, community growth, and performance

    • Unicef escp paris

      Jan 2022 - Jun 2023

      Implementation of strategy for Unicef ESCP, to spread awareness of the goals and missions of UNICEF worldwide Developing media strategy for Unicef ESCP, to spread awareness of the goals and missions of UNICEF worldwide.

      • President

        Sept 2022 - Jun 2023

      • Head Of Media

        Jan 2022 - Oct 2022

    • Dassault systèmes

      Feb 2023 - Jun 2023
      Communication & campaign marketing

      -Campaign marketing-project management, coordinating external and internal agencies for marketing strategies in Edu space -Event management and influencer marketing-Media content collaboration for various projects in Edu space

    • Pink lemonade communications

      Apr 2024 - now
      Digital marketing specialist

      -Led digital campaigns for 5+ B2C and B2B clients, engaging over 30 million customers.-Delivered comprehensive digital strategies- managing social media calendars, content buckets, platform strategies, and performance metrics to maximize impact.-Conducted in-depth analyses to refine customer segmentation and create value-driven market strategies.-Provided data-driven insights on market trends, landscape and competition to shape effective digital marketing approaches.-Developed GTM and positioning strategies Show less

  • Licenses & Certifications

  • Volunteer Experience

    • Volunteer

      Issued by Ashalaya Trust on Jun 2017
      Ashalaya TrustAssociated with Alanna Aloysius