Laura Wilfon

Experience

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  Palestra.net

  Jan 2007 - May 2008

  Producer/ Reporter/ Host/ Event Coordinator

  • Specialized in new media, working to produce web content and present stories daily to our target demographic via multiple social mediums • Managed a group of college students to produce web content on a strict deadline • Worked as site talent: fashion segment host, traveled the country co hosting the site’s 2007 Summer Tour and regularly contributed to FOX News Channel U Report segment • Served as project manager of Texas Primary watch party at Texas A&M University for The FOX News Channel: organized logistics, food and swag with On The Go Marketing, FNC producers and A&M executives • Appeared live on The FOX News channel as a political analyst discussing the college student vote Show less

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  KWKT FOX 44

  May 2008 - May 2009

  Reporter/ Assignment Editor/ Producer

  • Researched and developed story ideas through constant contact with local authorities, officials and educators • Checked facts and wrote multiple news stories daily for air on a strict deadline • Independently set up interviews, shot and edited video and wrote stories daily for newscast • Worked as department head and office manager: responsible for organizing and processing management reports, vacation requests and intern coordination • Guest starred weekly on local morning radio show to discuss American Idol and other FOX programs Show less

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  Griffin Communications

  Jan 2011 - Aug 2011

  News on 6 Freelance Reporter

  • Developed assigned stories by researching information and setting up interviews with local authorities and retailers• Wrote and assembled stories to meet daily deadlines and appear live to present content on nightly newscasts

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  KTUL

  Aug 2011 - May 2015

  Morning Anchor/ Reporter

  Co-Anchored Good Morning Oklahoma and Co-Hosted Good Day Tulsa on Tulsa's Channel 8.- Co-Anchored daily morning news from 4:30 to 7 AM and co-hosts daily talk show from 9 to 10 AM with live shots- Booked and developed segment interviews and content with a strong community/ support local focus- Wrote and posted multiple stories and videos to the web daily with strong social media interaction - Produced and recorded daily news radio cut-ins for local station- Reported on special assignments and regular “sweeps” stories- Enterprised story ideas regularly for assignment desk - Emceed events and regularly participates in community activities Show less

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  Wine At Bedtime

  May 2015 - now

  Social Media Content Creator and Video/Voice-Over Talent
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  KMBC News 9

  Jun 2015 - Oct 2015

  Freelance Reporter

  ­ Developed assigned stories to be presented live on air every 30 minutes in morning newscasts and recorded for evening shows­ Posted updates on stories on social media sites during shift building an audience and directing people to our on air and online content­ Researched story ideas by watching and reading news stories from across the globe to find a local connection to Kansas City­ Networked in the community to cultivate relationships and come up with original story ideas to pitch to the newsroom Show less

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  KCP&L: Kansas City Power & Light

  Jun 2016 - Aug 2016

  Communications Specialist II, Media Relations

  ­ Produced daily internal email highlighting company coverage, competitor and industry news­ Wrote and distributed proactive and crisis management press releases, media advisories with Cision/Vocus programing and prepared talking points for internal use­ Organized multiple media opportunities for TV stations, metro, district and trade publications­ Answered Media Hotline phone as a spokesperson for the utility during business hours, overnights,weekends and provided summaries of inquiries and answers­ Prepared and scheduled subject matter experts for on camera and over the phone interviews­ Provided summaries and compiled research on journalists and publications covering our company forupper level management­ Tracked earned media from community relation outreach and negative story coverage with personalscanning, Google Alerts and Critical Mention Show less

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  FOX 5 Atlanta, WAGA-TV

  Mar 2017 - now

  Freelance Reporter
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  Neal & Neal Insurance Agency

  Oct 2019 - now

  Insurance Agent

  Family business started more than 30 years ago by my parents and Grandaddy. We are an independent agency representing multiple A-rated insurance companies. This makes us able to give you personalized service to find you the right coverage at the best price.

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  Wilfon Media

  Jan 2023 - now

  Owner

  Wilfon Media is a full-service social media management company that can grow your business or your brand with data driven results, effective strategies, and excellent story telling.