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Fernanda Nogueira

Fernanda Nogueira

Technical Assistant

Followers of Fernanda Nogueira762 followers
location of Fernanda NogueiraLisbon Metropolitan Area

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  • Timeline

  • About me

    UX/UI Project Manager - Soluções Digitais na Agência para o Desenvolvimento e Coesão, IP | Gestão de projetos de UX/UI

  • Education

    • Escola Secundária João de Barros

      1991 - 1997
      12º Ano Humanidades 15

    • INDEG-ISCTE Executive Education

      2021 - 2022
      Executive Master Project and Programme Management 15 Valores

      Provides an integrated vision of business management, across the organisational and functional board, combined with Programme and Project Management, offering the most recent perspectives that are valued by the national and international labour markets.As an extensive program it blends leadership with advanced project management techniques. Covered topics from organizational communication and strategy to risk and supplier management. Included practical experience in social intervention… Show more Provides an integrated vision of business management, across the organisational and functional board, combined with Programme and Project Management, offering the most recent perspectives that are valued by the national and international labour markets.As an extensive program it blends leadership with advanced project management techniques. Covered topics from organizational communication and strategy to risk and supplier management. Included practical experience in social intervention projects and preparation for PMP® certification, equipping me with the expertise to lead high-performance teams and manage complex project portfolios effectively. Show less

    • FLAG

      2023 - 2024
      Especializado UX/UI Design (153h) 17 Valores

      Engaged in a comprehensive 153-hour program covering UX/UI design from the ground up. Modules include Design Thinking, User Research, and Information Architecture. The course culminates in a hands-on project, reinforcing skills such as UX Writing, Prototyping with Figma, and User Testing. The program is designed to solidify a UX portfolio.

    • FLAG

      2023 - 2023
      Bootcamp de IA aplicada ao Marketing e Comunicação (12h)

      Completed an intensive 12-hour bootcamp exploring the intersection of AI with marketing and communication, focusing on consumer personalization, ethical AI use, and emerging AI-driven business models. Gained practical insights into how AI is transforming the marketing landscape and shaping future trends.

    • FLAG

      2013 - 2014
      FLAG Digital Marketing Digital Academy (432 horas) Digital Marketing 18 (1-20)

      An extensive 430-hour program covering all facets of Digital Marketing. Key areas of study included website usability, SEO, SEM, digital advertising, and social media marketing across various platforms. Developed practical skills in web copywriting, e-commerce, and analytics, along with technical proficiency in Photoshop and Dreamweaver.✜Website Usability & Conversion Funnel ✜Web Copywriting✜Digital Advertising ✜E- Mail Marketing✜ Search Marketing (SEO & Google Adwords)… Show more An extensive 430-hour program covering all facets of Digital Marketing. Key areas of study included website usability, SEO, SEM, digital advertising, and social media marketing across various platforms. Developed practical skills in web copywriting, e-commerce, and analytics, along with technical proficiency in Photoshop and Dreamweaver.✜Website Usability & Conversion Funnel ✜Web Copywriting✜Digital Advertising ✜E- Mail Marketing✜ Search Marketing (SEO & Google Adwords) ✜Social Media Marketing (Facebook, Pinterest, Instagram, LinkedIn, Twitter, YouTube, Blogging with Wordpress)✜Google Analytics ✜Video Marketing ✜Mobile Marketing Show less

    • FLAG

      2024 - 2024
      Professional Course Advanced ChatGPT Bootcamp

      My journey into ChatGPT, has enriched my understanding of digital innovation. I've developed skills in guiding AI to achieve results. The exploration highlighted the critical importance of ethics in tech, influencing my approach to its application. By examining examples, I gained insights into AI's vast potential to transform industries. This experience broadened my perspective, emphasizing the need for ethical and strategic thinking in leveraging technology for positive outcomes.

    • FLAG

      2015 -
      FACEBOOK ADS MASTERCLASS Advertising

      Basic and advanced concepts of advertising on Facebook and the best ways of enhancing the investment.The various ways of creating ads and campaigns : Boost Post, Ads Manager and Power Editor. The structure of a campaign, objectives, audiences, payment, segmentation and creativity .

    • Universidade de Lisboa

      1997 - 2001
      Bachelor's degree Modern Languages and Literatures, Portuguese Studies Specialization 14 Valores

      Specialized in Portuguese Studies, with a comprehensive curriculum covering classical and contemporary literature, linguistics, and cultural studies. Key courses included:• Advanced studies in Portuguese and Brazilian Literature, fostering deep understanding of literary movements and their historical contexts.• Linguistics, Syntax, and Semantics, providing a strong foundation in language structure and usage, essential for communication roles.• Cultural studies, including the history… Show more Specialized in Portuguese Studies, with a comprehensive curriculum covering classical and contemporary literature, linguistics, and cultural studies. Key courses included:• Advanced studies in Portuguese and Brazilian Literature, fostering deep understanding of literary movements and their historical contexts.• Linguistics, Syntax, and Semantics, providing a strong foundation in language structure and usage, essential for communication roles.• Cultural studies, including the history of Portuguese discoveries and expansion, enriching my global perspective.• Technical skills in Computer Science for the Humanities, equipping me with digital literacy applicable in modern professional settings.This educational foundation has been instrumental in developing my analytical, communication, and critical thinking skills, all of which are directly transferable to a range of professional contexts Show less

  • Experience

    • Câmara Municipal do Seixal

      Oct 2002 - Oct 2018
      Technical Assistant

      Technical Assistant | Aug 2013 – Feb 2016 & Aug 2016 – Sep 2018● Analyzed and planned supply area strategies, budget control, and stock management.● Assisted in the annual budget proposal development for the General Administration Division. Technical Assistant | Apr 2007 – Aug 2013● Developed and conducted IT training programs, focusing on senior citizen IT literacy. Kindergarten Assistant | Oct 2002 – Apr 2007● Provided pedagogical support and collaborated with educational professionals to enhance classroom learning experiences. Show less

    • Fernanda Nogueira

      Feb 2014 - Jan 2018
      Digital Marketing Consultant

      ● Developed advertising strategies and investment proposals across multiple platforms.● Oversaw the setup, monitoring, and management of advertising investments.● Assisted in launching and managing small advertising campaigns.● Conducted client and competitor digital property analysis for content, usability, and SEO.

    • Live Content

      Feb 2016 - Aug 2016
      Digital Media PlannerDigital Media Planner

      ● Tailored advertising strategies to diverse platforms leveraging target audience insights, optimizing campaign outcomes across digital channels.● Managed advertising investments with a focus on product alignment, campaign goals, and budget efficiency.● Analyzed competitor digital properties to refine our approach, identifying untapped opportunities for enhanced visibility.● Assisted team members in launching and managing small advertising campaigns, conducting client and competitor digital property analysis for content, usability, and SEO.Portfolio: Sumol, Compal, Escolas do Turismo de Portugal, Chicco, Grupo Brodheim, Bedivar, Stone by Stone, Sage UK, Academia de Código, Sport TV, Maratonas de Portugal, among others. Show less

    • Instituto português do Sangue e da Transplantação I.P.

      Oct 2018 - Dec 2020
      Funded Projects Manager

      Supported the strategic planning and management of national and international funded projects, focusing on the plasma sector and Digital Transformation. Managed the supply of plasma and plasma-derived products, handling logistics and documentation to ensure timely delivery to external entities within a critical 24-hour timeframe. Facilitated cross-functional collaborations, forging productive partnerships with diverse stakeholders to drive project success.● Ensured the timely delivery, to external entities, of plasma-derived products within 24 hours, supporting the continuity of the national health sector.● Successfully executed funded projects to completion, demonstrating meticulous project management and adherence to schedules.● Helped building a project team from scratch, fostering a collaborative atmosphere and enhancing operational efficiency within the Public Administration (Health) sector.● Leveraged communication and collaboration skills to navigate and establish relationships with stakeholders across various funded projects.● Applied specialized skills to streamline project workflows and enhance team productivity in a government agency setting. Show less

    • Secretaria-Geral da Presidência do Conselho de Ministros

      Dec 2020 - Nov 2022
      Digital Marketing Manager

      Oversaw the complete management of the Digital Services and Human Resources Area on SGPCM's intranet space, achieving substantial improvements in digital footprint. Directed critical initiatives for the Services and Management Indicators Catalog Project, contributing significantly to the advancement of management planning and Quarterly Unit Activity Reports (QUAR). Facilitated interdepartmental collaborations, particularly with the SGPCM Communication Team, to produce relevant content.● Led the facilitation and implementation of the HR presence on the SharePoint Online SGPCM intranet.● Increased user engagement on the HR intranet by strategically updating content to enhance digital presence.● Co-managed the SharePoint Online Project, the Service Catalog Project, and the Management Key Metrics, contributing to broader management objectives and QUAR indicators.● Reviewed and enhanced most of external HR presentations, adhering to organizational design standards and effectively communicating key messages. Show less

    • Agência para o Desenvolvimento e Coesão, IP – AD&C

      Dec 2022 - now
      UX/UI Project Manager - Digital Solutions at Agência para o Desenvolvimento e Coesão, IP

      Manage and coordinate the design and implementation of user experience and user interface (UX/UI) Outsystems projects within the public sector, emphasizing collaboration among diverse, multi-supplier teams. Utilize Agile/Scrum methodologies to drive effective cross-functional teamwork and ensure the projects align with internal and external stakeholder requirements.● Centralized UX/UI efforts, leading to an increase in cross-team collaboration, knowledge sharing, and operational efficiency.● Led the streamlining of UX/UI initiatives to improve digital public service platforms.● Established processes and led efforts that improved the user-centered design approach, promoting a consistent and accessible digital experience across platforms. Show less

  • Licenses & Certifications