
Shriya Sharma
Social Media Marketing Intern

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About me
Brand Strategist | Social Media | Content Curator | Creative Strategist | Client Servicing
Education

Ramjas School - India
2019 - 2020XII Business/Commerce, General 84%
University of Petroleum and Energy Studies
2020 - 2023Bachelor of Business Administration - BBA Digital Marketing 8.26 CGPAActivities and Societies: Activities and societies: - Student Placement Representative for BBA in Digital Marketing. - Member of Content Writing Department at GEMS Marketing Club. - Member of Social Media Marketing Department at GEMS Marketing Club. - Member of Digital Designing Department at GEMS Marketing Club. - Hold the position of Head of Digital Designing News Team at GEMS Marketing Club. - Participated in AIESEC, in India events and fests conducted by UPES at Dehradun. Currently pursuing Bachelor of Business Administration in Digital Marketing from UPES Dehradun with main focus on Digital Media, Marketing, Advertising and sales promotion and SEO & SMM. I am an active member and participant of GEMS marketing club and other activities in the campus that continuously organize events.
Experience

AtmaNirbhar Bharat Learning Platform
Jun 2021 - Jul 2021Social Media Marketing Intern✓ Use Social Media Platforms to reach new audience and engage with current ones. ✓ Announce all the upcoming events and information related to the organization.✓ Conducting both Primary Research as well as Secondary Research. ✓ Analyzing the data to identify and define the target audiences. ✓ Learn about the social services and initiatives taken by the government. ✓ Gain knowledge about Sustainable goals.✓ Contribute in social services for Deep Welfare Organization - associated with AtmaNirbhar Bharat. Show less

EdHub
Aug 2021 - Oct 2021Digital Marketing Intern✓ Overseeing and developing the marketing campaigns with the help of the team. ✓ Also assist with the knowledge of Search Engine Optimization (SEO).✓ Conducting both Primary & Secondary Research. ✓ Analyzing the data to identify and define the target audiences.✓ Support our digital marketing team and assist with social media campaigns on Social Media Platforms.✓ Complete all the administrative tasks that are provided by the internship coordinator.✓ Devising and presenting the ideas and compiling the strategies. ✓ Distributing financial and statistical information as needed and required. Show less

GEMS- Marketing club of upes
Sept 2021 - Feb 2023✓ My role is to deliver the write-ups for all events that are organized and conducted by the Club and articles for the important events or for our newsletter. ✓ My role is to use Social Media Platforms like Instagram, Twitter and LinkedIn to reach new audience, engage with current ones, and announce all the upcoming events and information related to the club. ✓ My role is to design the posters, logos, etc., for the social media page of the club. ✓ Also hold the position of Head of Digital Designing News Team.
Content Writer
Sept 2021 - Feb 2023Social Media Marketer
Sept 2021 - Feb 2023Digital Designer
Sept 2021 - Feb 2023

CoursDeck
Nov 2021 - Dec 2021Social Media Marketing Intern✓ Worked in an E-Learning platform that offers customers communication and interpersonal skills courses.✓Managed the company’s social media accounts, made presentations and post content, handled social media campaigns, and engaged with the customers to provide services.✓Promoted new digital content by posting it to social media platforms. Also completed all the tasks assigned by the coordinator.

School of Business ,UPES
Feb 2022 - May 2023Student Placement Representative✓ Being a SPR, it is my responsibility to keep a communicational bridge between my Batchmates and Career Service Department, and ensure that there is proper and smooth communication between them.✓ In this position, I have to circulate all the information related to Internships and Placements to my batchmates. I have to maintain a Master sheet Profile Sheet for Placements, Internships and Training purpose, in which I have to keep all the information of my batchmates, their CV resume and other required records. ✓ Also, at the same time I have to track the organizations, who came to interview the students for their internships, trainings and placements. Show less

GoodSpace
Apr 2022 - Jun 2022Marketing Intern
IFORTIS WORLDWIDE™
Jun 2022 - Jul 2022Sales And Marketing Intern✓ Worked in an organization, that provides Marketing services to clients across the globe. ✓Projects assigned: World’s First and Largest Virtual Youth & School Carnival, organized by Aarambh, Arise. ✓Led a team of 8 interns to enroll the clients to participate in the contest by representing the events conducted by the organization on all social media platforms showcasing its uniqueness & advantages.✓Developed marketing strategies, ran online campaigns, generated leads, & worked with them on achieving weekly targets. Show less

Woxen Digital
Jun 2022 - Jul 2022Digital Marketing Intern✓ Worked in an organization, that sells subscriptions for Digital Marveled – An Online reading platform. ✓Learned & applied sales techniques to increase engagement records on social media platforms and by self-calling to customers. ✓Achieved the highest target among all interns of selling subscriptions worth ₹10,000 by generating successful leads and ensuring customer conversions. ✓Assisted the company in maintaining the current client connections and gaining new ones. Helped them to evaluate potential new sponsorship opportunities as well. ✓Analyzed marketing and sales statistics, work- towards maintaining current client relationships, and chased new potential sponsorship opportunities. ✓Conducted market research, prepared a Swot Analysis, and offered prospective changes in the platform. Also grasped the fundamentals of digital marketing and enhance my knowledge of digital tools like SEO, PPC, SMM, etc. Show less

MARS Exploration Pvt Ltd
Jul 2022 - Jul 2022Human Resources Intern✓ Post jobs for the vacant positions.✓ Record keeping of candidates’ details.✓ Screen potential and eligible candidates..✓ Contact prospective candidates to schedule interviews.✓ Conducting telephonic interviews in accordance to the assigned job role.✓ Complete the formalities of onboarding the selected candidates.✓ Addressing and resolving candidates’ requests and queries.✓ Report to the assigned Team Mentor.

HELLA
Jul 2022 - Aug 2022Digital Marketing Intern✓ Learned about accelerated growth of digital marketing within the Automotive industry Aftermarket during Covid Pandemic. ✓ Prepared a detailed overview of the IndianAutomotive Aftermarket under the supervision of a team leader. ✓ Analyzed and generate a Competitor Analysis of Hella based on their social media engagements. ✓ Developed SEO concepts in Automotive Aftermarket and how to establish their online presence, engaging with their audience to generate traffic.

Hike Education
Sept 2022 - Oct 2023·Engaging with the team in handling the organization's social media accounts by ideating and brainstorming relevant content creation, creating and managing online promotions and running and managing various social media campaigns on daily basis activities.·Monitoring and analyzing the performance of the campaigns, industry trends, and competitor activities to stay ahead of the competition. ·Knowledge to understand what type of ad images do well to attract the customers on social media.·Creating media plan for Distance MBA/Executive MBA Program (According to lead requirement and budget) and maintained weekly / monthly reports and analysis.·Creating campaigns with different objectives (Conversion, App instalment, Lead generation, Page likes, Post engagement, Reach, Brand awareness, Traffic etc) ·Intermediate in Google Analytics. ·Intermediate in Facebook and Instagram advertising platforms·Client interaction – Reverting on customer queries and complaints on Social Media such as Facebook and Instagram and via call. Show less •Working in an organization that is one of the leading EdTech Companies, with the top B-schools providing support and assistance to the students.•Excel at a pool of prospects for new partnerships, negotiating and closing contracts by identifying, developing, and maintaining the client-centric approach depending on the working professional’s area of interest.•Excellent written and verbal communication skills combined with confidence in cold calling and business development. •Implementing strategic plans to target new clients and markets in the EdTech industry.•Highly organized with the sales target focused, driven to hunt for, and close new sales. Show less
Social Media Executive
Jan 2023 - Oct 2023Business Development Manager
Sept 2022 - Dec 2022

QWERTY BRAND SOLUTIONS
Oct 2023 - nowSocial media executive• Managing Qwerty Brand Solution's account portfolio, directing strategic social media planning for diverse brands, including skincare, school, food & beverages, jewelry, household hygiene, and men's grooming.• Handling the brands social media channels, including, Instagram, Facebook, LinkedIn, YouTube, Pinterest, and Twitter.• Proficient in visual storytelling, lifestyle imagery, and crafting narratives through aesthetically pleasing audience’s visualization.• Create compelling presentations, proposals, showcasing social media strategies, and monthly content plans for impactful social media campaigns aligned with marketing objectives.• Curating and maintaining online brand presence through authentic representation. Innovatively crafting and executing brand narratives, posts, and content with strategic market research, competitive analysis, and trend-aligned strategies for impactful engagement.• Effectively using diverse social media analytics tools and platforms, including Facebook and Instagram Insights, for insightful weekly and monthly reporting, refined content strategies, and enhanced brand visibility.• Engaging with designing and photography teams to guarantee the production of high-quality, visually appealing materials that align with brand standards.• Proactively identify opportunities and challenges within the social media landscape, ensuring a forward-thinking approach to optimize brand presence and performance.• Delivering comprehensive reports to management and clients, showcasing key metrics and performance analysis.• Proactively engaged with clients on social media, fostering positive relationships and promptly addressing inquiries to enhance customer satisfaction. Show less

Fiverr
Nov 2023 - nowSocial Media Strategist
Licenses & Certifications
- View certificate

Introduction to Spreadsheets and Models
University of PennsylvaniaSept 2021 - View certificate

Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
IE Business SchoolOct 2021 - View certificate

Digital Media and Marketing Strategies
CourseraMar 2022 - View certificate

Design Thinking for Innovation
University of VirginiaJul 2021 - View certificate

Leading People and Teams Specialization
University of MichiganJul 2021 - View certificate

Understanding Research Methods
University of LondonSept 2021 - View certificate

Dynamic Public Speaking Specialization
University of WashingtonJan 2022 - View certificate

Introduction to Google SEO
University of California, DavisOct 2021 - View certificate

Research Design: Inquiry and Discovery
University of North TexasSept 2021 - View certificate

Excel Skills for Business Specialization
Macquarie UniversityJul 2021
Volunteer Experience
Summer Intern
Issued by Deep Welfare Organization
Associated with Shriya Sharma
Languages
- enEnglish
- hiHindi
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