Marcelo Blanco

Experience

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  Grupo Santander Brasil

  Jul 2010 - Nov 2011

  Internship
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  WebMotors

  Nov 2011 - Aug 2013

  Junior Business Analyst
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  L'Occitane en Provence

  Apr 2014 - Feb 2016

  • Development and implematation of OPEX control process, by monthly meetings with Managers and Directors before and after closing. • Acting as Business Partner improving the relationship between Financial Planning and all departments. • Development and maintenance of KPI's to control Capex, Stores Productivity and improvements in closing process. As Senior Analyst i've acted as Business Partner focused in Retail: • Together with Retail's Director, we developed 5 years business plan and forecast process adopted for the others channels (Franchise, B2B, E Commerce and Wholesale) • Profitability per store, with monthly meetings to analyze and elaborate actions plans • Responsible for Retail's budget and forecast • Consolidation Process and monthly reports to France. Show less • Responsible for preparing the Annual Budget of the company and throughout process Reforecast quarterly; • Preparation and analysis of monthly L'Occitane's P&L, contemplating the 3 brands (L'Occitane En Provence, L'Occitane Au Brésil and Le Couvent des Minimes), with monthly meetings with managers to explain variations against budget; • Report the P&L, Flash Sales and discussions with the financial consolidation team based in Manosque, France; • Analysis of expenses lines, costs and revenue accounting for reallocations in their correct lines; • Validation of the costing of the L'Occitane group with the Cost Manager; • Validation of the company's revenues and taxes, along with the tax team; • Monitoring and consolidation of retail KPIs, with direct report to the Regional CFO based in Geneva, Switzerland. • Analysis of Gross Margin, by brand and channel actual X budget along with the CFO and later presentation to the President; • Annual CAPEX Management Company and approval of expenditures over $ 15 000; • Development of standards and procedures with the CFO to better budget control; Show less

  • Senior Financial Planning Analyst

    Jun 2015 - Feb 2016

  • Financial Planning Analyst

    Apr 2014 - Jun 2015
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  BIC

  Feb 2016 - Jan 2017

  Senior Financial Planning Analyst

  Responsible together with the Coordinator to implement FP&A area at BIC.• Owner of Budget process, Quarterly and Monthly Forecasts of all company. • Monthly OPEX`s analysis, with Managers and Directors to understand de scenario and develop a Action Plan. • Developed and implemented a new methodogy to analyze OPEX, which became a model to Developing Market in BIC. • Developed the "Budget Manual", which i've mapped all the flows related to budget process, people who were involved, their responsabiltys and deadlines, furthermore all Macroeconomic assumptions. • Financial responsible, together with the CFO, for "Lean For Better Tomorrow" Project Show less

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  Amway

  Aug 2017 - Oct 2021

  As leader of SG&A Productivity, achieved more than 4M USD economy between 2018 and 2020 • Leader as finance person to Portfolio Optimization, increasing 7p.p. on Gross Margin • Lead all P&L 2019 OBZ process • Responsible for monthly and quarterly forecast• Responsible for ITM (Idea To Market), calculating scenarios for import new SKUs or produced locally • Monthly Financial Call with ADA (Michigan) to explain Brazil's Result • Post Morten for all promotions, discounts and events to evaluate ROI• Responsible for pricing. Show less BP of Marketing and all support areas, responsible for: • Responsible for Opex analysis in monthly basis • Analyze different scenarios of promotions, building business plans and post mortem to measure ROI. • Responsible to do zero based budget, monthly and quarterly forecasts • Build different scenarios of profitability to propose the best incentive program to Amway and to ABO • Leader of SG&A Project, to find efficiencies on budget and suggest investments. • Responsible for Pricing Show less

  • Head of Financial Planning

    Nov 2019 - Oct 2021

  • Financial Planning Coordinator

    Feb 2018 - Oct 2019

  • Financial Planning Specialist

    Aug 2017 - Jan 2018
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  Getnet Brasil

  Oct 2021 - now

  CFO Direct Report, responsible for managing a team of 1 procurement manager, 1 efficiency coordinator and 24 analysts. Develop team with different skills for analyze business in several ways, challenging status quo to implement Cost driven culture increasing return to the company.Responsible for Costs, Procurement, Facilities and Investments which in the last 3 years brought more than R$300MM on Opex savings and improving capital allocation.

  • Finance Superintendent

    Oct 2024 - now

  • Sr Cost Controller & Procurement

    Aug 2022 - Oct 2024

  • Cost Controller

    Oct 2021 - Aug 2022