
Timeline
About me
Content Strategist at Truvani
Education

Dodge college of film and media arts
2014 - 2016Bachelor’s degree public relations, advertising, and applied communicationActivities and Societies: Gamma Phi Beta sorority, Orientation Leaders of Chapman

Florence university of the arts
2016 - 2016Bachelor's degree public relations, advertising, and applied communicationStudied abroad in Florence, Italy. Took advanced Italian language courses and furthered my education on international public relations and advertising.

Chapman university
2013 - 2017Bachelor of public relations and advertising public relations and advertising major; psychology minorActivities and Societies: Gamma Phi Beta sorority and The National Society of Leadership and Success Selected as an Orientation leader for the incoming freshmen and transfer students, to represent the school and help new students acclimate to the diverse culture, academic, and social aspects of Chapman University.
Experience

Beach bums hawaiian ice
Mar 2012 - Jul 2013Store manager- Organized and distributed work schedules and paychecks to employees.- Operated cash register and Square card system.- Ensured all health regulations were followed and organization was maintained.- Provided timely customer satisfaction by catering to each individual customer's wants and needs.

Potter law offices
Jul 2013 - Aug 2014Legal assistant, runner, file clerk- Reviewed, filed, and transported confidential legal documentation of lawyer's cases.- Communicated and interacted with clients, attorneys, and judges. - Upheld an organized work environments for efficient productivity amongst all workers.

World market center
Jan 2015 - Jan 2015Marketing and sales associate; model- Modeled, advertised, and sold products to vendors at month-long sales convention.- Created a favorable public image for the companies represented. - Worked with Public Relations and Advertising team to prepare the digital and print materials for Good Bead company.- Identified potential threats of marketing plans and proposed plans of action to take if such events occur.

R&r partners
May 2015 - Sept 2015Brand management intern- Sit in and take notes on client Las Vegas Convention and Visitors Authority meetings to improve brand image and discuss "Summer is #VegasSeason" and "What Happens Here, Stays Here." campaigns.- Collect and organize assets and number of impressions for LVCVA #VegasSeason recap video. - Research top trends in advertising, marketing, public relations and social media to update Brand Management team on how we can stay consistent and relevant in our work.- Brainstorm PR ideas for LGBT Pride Organizations, Tribeca Film Festival, Vegas Uncork'd, Don Julio Tequila, Dignity Health, Latin Grammy Awards, and many other events and companies. Show less

R&r partners
May 2016 - Sept 2016Public relations intern- Created and organized itineraries for media press trips of journalists visiting Las Vegas (Insider Mag and Style Me Grasie).- Created press releases for events such as Habitat for Humanity ReStore in Las Vegas and the LGBT Pride parade in Los Angeles. - Produced and sent out media alerts to various outlets for concerts (Brad Paisley, Dolly Parton).- Made phone call news story pitches to companies like NBC, ABC, Fox, BuzzFeed, and other media outlets regarding big news about the hotels in Las Vegas. Show less

Stay fit stevi / www.stayfitstevi.com
Jun 2017 - nowHealth and fitness bloggerIn 2017, I built my own health and fitness brand, Stay Fit Stevi, from the ground up. Today, I operate a highly engaging Instagram, @StayFitStevi, well-organized website, stayfitstevi.com, and informative monthly newsletter. My priority is to create a healthy and fitness community that encourages a healthy lifestyle and practical nutrition within reach for everyone. I achieve this through free healthy recipes, at-home workouts, product recommendations, wellness tips and more. This platform has allowed me to connect and work with many reputable health brands, including Vital Proteins, PopSugar Fitness, Tastemade, Thistle, Year of Ours, Siete Foods and more. Show less

R&r partners
Jun 2017 - Aug 2018Public relations coordinatorAs the Public Relations Coordinator for R&R Partners, I represented the Las Vegas Convention and Visitors Authority to promote visitation to Las Vegas. This position gave me invaluable experience with copywriting, brand promotion, project management and overall marketing strategy. I gained essential networking skills as I worked with esteemed influencers and publications including Forbes, Los Angeles Times, POPSUGAR, @TheBlondeAbroad and more. I owe my indispensability, organization and relationship building skills to this position. Show less

Trufusion, llc
Aug 2018 - nowAs the Director of Education, I manage and conceptualize TruFusion’s online education platform, featuring 600+ fitness and yoga courses to train our instructors across the nation. This includes extensive project management, leading and working with established professionals across various fitness modalities and aiding in video production for our teacher training and online member platform. Additionally, I am in charge of all copywriting efforts as they pertain to marketing (social, blog and newsletter), teacher development and training, franchise development and studio operations. I have also worked on many content creation projects including filming, graphic design and photoshoots. Show less
Boxing, Cycle & Pilates Instructor
Jun 2017 - nowDirector Of Education & Copy Chief
Jul 2019 - Sept 2020Instructional Designer
Mar 2019 - Jul 2019Education Manager
Aug 2018 - Mar 2019

Truvani
Sept 2020 - now- Write web copy for product launches and product promotions- Lead consumer-facing material including email, SMS and ads for launches and promotions- Collaborate with lawyers to ensure all supplement copy meets FDA standards- Film and edit videos for social media and ads- Outline and execute emails for post-purchase flows- Conceptualize, create and write copy for ad campaigns- Strategize social media and ad content for both cold and warm traffic - Conceptualize educational nutrition/wellness graphics with creative copy.- Write copy for upsell promotions and product launches (email and social).- Develop strategic content plans for new product launches and promotions.- Create ad concepts to execute via video, graphics and social.- Manage Instagram, Facebook and Pinterest platforms for 70K+ audience.- Co-create company merchandise line.- Publish educational and informative blog posts on health topics.
Content Strategist
Oct 2021 - nowMarketing Strategist
Sept 2020 - Apr 2022
Licenses & Certifications

Life guard and cpr certifications
American red cross - southern nevada chapter
Boxing teacher certified
Trufusion, llcSept 2018
Fitness nutrition coach
Precision nutritionApr 2020
Pilates teacher certified
Trufusion, llcDec 2019
Cycle teacher certified
Trufusion, llcNov 2017
Honors & Awards
- Awarded to Stevi PortzInducted Member National Society of Leadership and Success Feb 2015
Volunteer Experience
Animal Caretaker at Animal Foundation
Issued by The Animal Foundation on Jul 2015
Associated with Stevi Portz
Languages
- enEnglish
- itItalian
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