
Timeline
About me
Creative Director @ SGC Foodservice | Branding & Marketing Strategy
Education

University of central missouri
2011 - 2013Bachelor of science (b.s.) graphic arts technology management
State fair community college
2008 - 2010Associate of arts (a.a.) marketing
Experience

United states air force
Apr 2006 - Oct 2012Operations manager• Created monthly beverage and food specials; created all items and modifications on point of sale system, resulting in a monthly cost reduction of 10%.• Hosted 1,100 community events/numerous distinguished visitors earning $769k.• Independently handled more than 250 customers daily.• Prepared schedules as required, time cards and payroll reports for a staff of 20.• Managed the entire inventories of the organization and provided required reports and information to the National Association of Financial Assessment Officers. Show less

Undercover truck bed covers
Jun 2013 - Aug 2013Graphic artist intern• Completed 20+ projects, ahead of schedule, by coordinating with outside vendors and printers to create original designs for media campaigns, apparel, and merchandise.• Created print and web marketing materials including brochures, magazine advertisements, billboards, business cards, and various clothing garments using Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.• Managed the transfer of 50+ images from RAW to JPEG format for social media publications and printed publications. Show less

University of central missouri
Sept 2013 - Dec 2013Print production assistant• Assisted the lead press operator with the daily operations of 4-color and 2-color presses by preparing the press, loading paper and ink, setting up the press to run jobs, monthly maintenance and adjustments, calculating the amount of paper needed for each job, and proofing job files.• Delivered more than 100,000 copies of printed materials to campus offices, faculty and outside clients, in a timely and efficient manner by using a mail cart, box truck, and personal vehicle.• Operated computer to plate machine, wide-format inkjet printers, bindery and finishing equipment, and ultraviolet coater to produce graphic materials, reducing production time and costs by 15%. Show less

Sgc foodservice
Apr 2014 - now• Developed and managed the creative process of the new brand guidelines that included the logo, colors, typography, and photography that led to an increase in brand awareness of the organization by 8%.• Leveraged the skills of junior designers to produce and deliver outstanding creative content through mentorship, collaboration and open communication.• Managed 75+ design projects, collaborating with marketing, sales, product and technology teams to deliver on time and aligned to the company brand voice.• Increased brand awareness by designing a web-based mobile platform, including the iOS and Android apps, with the latest UX and UI design practices.• Assessed each product goal, created clear user experience vision, flows, specifications and prototypes, and implemented a consistent brand experience across all products. Show less • Created designs for brand collateral and corporate publications including packaging, sales brochures, newsletters, direct mail, advertisements, exhibit materials and social postings that increased sales by 20% and improved customer engagement by 5%.• Designed and produced assets for the organization's marketing strategy, which resulted in an increase in brand awareness and improved brand perception.• Developed brand strategies to deliver new ideas for communicating brand messages – both through design and technology applications.• Managed vendor relationships with print and production services, resulting in cost savings of over $30K annually.• Uploaded, updated, and maintained product information and images on the company website, resulting in a significant increase in sales.• Managed and maintained social media accounts for the marketing department by scheduling posts, monitoring activity and responding to comments for the social media team, resulting in a 20% increase in online engagement. Show less • Assisted with organizing quarterly sales events and trade shows for wholesale customers by coordinating with vendors and marketing team, managing budget, and organizing logistics, resulting in a 20% increase in customer attendance and a 25% increase in vendor participation.• Consulted with customers to establish a brand identity and/or restaurant theme, by analyzing objectives and requirements of the clients and designing logos that meet their needs.• Designed, revised, and printed 100+ menus and other graphic marketing materials for restaurants each season with Adobe Creative Suite Software (Illustrator, InDesign, Photoshop).• Managed and maintained social media accounts by creating visually appealing images and posting regularly, which increased the number of followers by 50%. Show less
Design & Brand Experience Manager
Jan 2018 - nowBrand Design Specialist
Mar 2016 - Jan 2018Marketing Design
Apr 2014 - Mar 2016
Licenses & Certifications

Fiery certified professional
Electronics for imaging, inc.Aug 2016
Honors & Awards
- Awarded to Bradley BlinnDean's List University of Central Missouri May 2013
- Awarded to Bradley BlinnSpirit of Service Award United States Air Force Sep 2009
- Awarded to Bradley BlinnTeam Award Receipient Air Combat Command A1 Annual Awards United States Air Force 2009
- Awarded to Bradley BlinnA+ Scholarship Missouri Department of High Education May 2008
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