Shilva Devira

Experience

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  Pers Mahasiswa Pijar USU

  Jan 2019 - Jan 2022

  Social Media Specialist

  Advertising StaffSep 2019 - Sep 2020- Oversee the strategic placement of advertisements on both the website and social media platforms of Pijar Student Press.- Spearheaded revenue-generating initiatives through strategic partnerships with business owners- Develop income-generating programs to support the financial stability of Pijar Student Press.Social Media SpecialistSep 2020 - Sep 2022- Conducting thorough research to curate engaging social media content, including editing visuals and crafting captivating captions- Efficiently scheduling and coordinating the upload of content across social media platforms- Maintain and cultivate relationships with existing followers by actively engaging and responding to interactions.- Produce in-depth reports derived from managed social media accounts to inform future strategy and optimization. ReporterSep 2019-2022- Create interesting articles and news to be published on the website to effectively engage and inform the audience.- Conduct photo research and take pictures to enhance visual content for uploading to the website.- Create original illustrations to enrich the illustration gallery on the website.- Engage in weekly brainstorming sessions to generate innovative ideas for future reporting. Show less

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  General Election Commission (KPU)

  Feb 2021 - Feb 2021

  Enumerator

  - Visiting households, businesses, or other locations to collect data according to a predetermined survey or research protocol- Presenting survey questions to respondents in a clear and unbiased manner, ensuring comprehension and consistency in responses-Accurately recording survey responses or interview findings using appropriate methods such as paper forms

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  Pemerintah Kota Medan

  May 2021 - Oct 2022

  Enumerator

  - Visiting households, businesses, or other locations to collect data according to a predetermined survey or research protocol- Presenting survey questions to respondents in a clear and unbiased manner, ensuring comprehension and consistency in responses-Accurately recording survey responses or interview findings using appropriate methods such as paper forms

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  107.7 usukom FM

  May 2021 - Sept 2021

  Penyiar

  - Develop compelling and relevant content for radio shows, including selecting topics, conducting research, and preparing script- Deliver content in a clear, articulate manner, maintaining an engaging and professional tone throughout the broadcast- Operate radio equipment, including microphones, soundboards, and recording devices, ensuring smooth transitions between segments and maintaining sound quality.

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  Dua Digit Agency

  May 2021 - Jun 2021

  Digital Marketing Specialist

  - Facilitated the dissemination of content creator rate cards and engagement metrics to identify prospective brand ambassadors for collaboration opportunities.- Assumed a pivotal role as assistant supervisor during client visits, adeptly navigating negotiations and fostering productive working partnerships

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  IKM Ortala

  May 2021 - May 2021

  Enumerator

  - Visiting households, businesses, or other locations to collect data according to a predetermined survey or research protocol- Presenting survey questions to respondents in a clear and unbiased manner, ensuring comprehension and consistency in responses-Accurately recording survey responses or interview findings using appropriate methods such as paper forms

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  Telkom Indonesia

  Sept 2021 - Sept 2021

  Human Resources

  • Analyzing daily sales data for Orbit products to generate comprehensive reports and insights.• Ensuring accuracy and completeness of consumer biodata for Indihome users through validation processes and field surveys.• Generating innovative and engaging social media content ideas aligned with the objectives of Witel Medan, contributing to enhanced brand visibility and engagement.

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  Dinas Pendapatan Daerah Kota Medan

  Nov 2021 - Nov 2021

  Enumerator

  - Visiting households, businesses, or other locations to collect data according to a predetermined survey or research protocol- Presenting survey questions to respondents in a clear and unbiased manner, ensuring comprehension and consistency in responses-Accurately recording survey responses or interview findings using appropriate methods such as paper forms

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  Polmark Research Center Indonesia

  Jan 2023 - Jan 2023

  Enumerator

  - Visiting households, businesses, or other locations to collect data according to a predetermined survey or research protocol- Presenting survey questions to respondents in a clear and unbiased manner, ensuring comprehension and consistency in responses-Accurately recording survey responses or interview findings using appropriate methods such as paper forms

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  PT. Qubic Ball

  Feb 2023 - Aug 2023

  Social Media Specialist

  - Creating monthly content plans and copywriting for brands - Coordinate the content plan with the team to execute the right visual design- Regular social media monitoring & content evaluation- Conduct research to learn the latest trends for content development- Maintaining and sustaining relationships and brand expectations

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  35Creative

  Aug 2023 - May 2024

  Social Media Specialist

  - Creating monthly campaign and content plan for the brand - Coordinate the content plan with the team to execute the right images, visual designs and videos- Coordinate campaign production- Regular social media monitoring & content evaluation- Conduct research to learn the latest trends for content development- Maintaining and sustaining relationships and brand expectations

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  PT Witech Inovasi Indonesia

  Jun 2024 - Jun 2025

  Content Creator

  - Creating monthly campaign and content across various platform, including social media, website, and promotional materials.- Conducted industry research to create relevant and trend-driven content strategies.- Implement SEO best practices in blog post to drive more traffic to website- Compiled monthly reports on content planning and performance.- Craft compelling email marketing copy to boost conversions and support sales initiatives.- Compiled monthly reports on content planning and performance. Show less

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  Maktub Creative Studio

  Jul 2024 - Nov 2025

  Copywriter

  - Conducted in-depth research on brands and events to understand brand voice, values, and communication style.- Researched event themes, concepts, and cultural background to craft authentic, tailored captions.- Analyzed trending writing styles and adapted tone to match current social media trends.- Created engaging captions with strong calls-to-action (CTA) to increase audience interaction and conversion.- Evaluated post performance to optimize writing strategies in future projects. Show less

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  PT. Biyan Internasional Bahagia

  Jan 2025 - Apr 2025

  Social Media Specialist

  - Led creative ideation and content planning for Instagram & B2B content with a focus on cookware and cooking trends.- Conducted industry research to create relevant and trend-driven content strategies.- Developed and managed brand collaborations to boost social media awareness.- Created engaging captions with strong calls-to-action (CTA) to increase audience interaction and conversion.- Managed daily Instagram Stories to enhance brand engagement and audience interaction.- Compiled weekly to monthly reports on content planning and performance. Show less

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  Yourpay

  Jul 2025 - now

  Business Marketing

  - Develop and implement marketing plans, campaigns, and initiatives aligned with company objectives.- Conduct market research to identify customer needs, industry trends, and competitive insights.- Creating promotional materials such as digital content and advertisements.- Coordinate with internal teams (Sales, Creative, Product, Operations) to ensure cohesive brand communication.- Monitor and analyze campaign performance metrics, providing regular reports and optimization recommendations.- Ensure brand guidelines are consistently applied across all marketing channels.- Manage marketing budgets and track expenses to ensure cost efficiency. Show less