Joakim Lind

Experience

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  Visit Denmark

  Jun 1994 - Aug 1996

  Project Manager
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  Franska Skolan Ecole Française

  Jan 1996 - Jan 1999

  Gymnasielärare i samhällskunskap
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  Botkyrka kommun

  Jan 1996 - Jan 1998

  Gymnasielärare i filosofi
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  Informa

  Jan 1999 - Jan 2000

  Project manager
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  Docere Intelligence

  Jan 2000 - Jan 2002

  Head of Education, Business intelligence, omvärldsanalys
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  Symposia

  Jan 2001 - Jan 2004

  Freelance writer
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  Cloudberry Communications AB

  Jun 2011 - now

  Passionate senior PR and communications consultant with expertise in strategic communication. As an experienced advisor and project manager, I offer informed and efficient solutions for executive teams, sales teams, and communications departments to develop their communication and elevate their business. With a background as a lecturer in areas such as media and market analysis, crisis communication, and brand building, I can provide invaluable insights and help take your communication to the next level.Cloudberry, the agency I am proud to be a part of, comprises a team of twenty talented professionals, along with a vast international network of driven agencies and freelancers. I collaborate with many of them on a daily basis, fostering strong connections and ensuring the best outcomes for our clients.At Cloudberry, we offer a comprehensive range of services in strategic PR and communication. As the key account manager, I have the privilege of working with some of the industry's leading companies, including SAS Institute, Fastly, InterSystems, Unit4, Nuance, and The Trade Desk. In these partnerships, I take charge of PR planning and coordination in the Nordic region, maintaining regular dialogue with clients and partner agencies in the USA and across Europe. In addition to working with these international brands, I have extensive experience in helping local startups establish their presence in the market, increasing their share of voice and market share.With a deep understanding of the latest technological advancements, including exciting areas like artificial intelligence and machine learning, I assist companies in navigating the rapidly evolving communications landscape and creating effective communication strategies to achieve their goals. Show less Research and Analysis Manager at Cloudberry specializing in place branding, creative industries, and industry communication. Among our clients are companies, organizations, and government agencies, including Aarhus Kommun/Filmby Aarhus, Creative Iceland, Film Capital Stockholm, Filmpool Nord, Göteborg Film Festival, Naturvårdsverket, Region Skåne, Sida (The Swedish International Development Cooperation Agency), Stockholm Business Region, Strålsäkerhetsmyndigheten, Svenska institutet, and Utrikesdepartementet.Through various research methods and analytical thinking, I create insights and strategies that help our clients gain knowledge and understanding of their industries, topics, and target audiences - insights that can enhance their communication efforts. By collecting and analyzing data, identifying trends, and understanding the needs and preferences of target audiences, I provide tailored solutions to strengthen their brands and promote their businesses.Let's connect on LinkedIn to explore opportunities for collaboration and knowledge exchange in research, analysis, and marketing. Show less

  • PR & Communications Consultant, Agency Owner, and Leader

    Jan 2002 - now

  • Researcher and Analysis Manager

    Jan 2004 - now

  • Agency Management

    Jun 2011 - May 2023
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  Cloudberry Urban Souls

  Jan 2013 - Jan 2015

  Partner and communications consultant
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  Åbo Akademi University

  Jan 2014 - now

  PhD Candidate

  PhD Candidate in International Marketing at the School of Business and Economics, Åbo Akademi University, Finland. With an academic background in economics and social anthropology, as well as extensive experience as a consultant in marketing and communication across various cities, regional authorities, and creative industries, I have acquired a diverse skill set that enhances the empirical foundation of my research. In addition to my primary responsibilities, I have published several reports exploring the theme of value creation in relation to literary fiction and film, such as Wallander (Henning Mankell) and Millennium (Stieg Larsson). Currently, my research focuses on investigating the value creation and capital associated with popular culture narratives, particularly in the context of real-world places. I aspire to uncover the potential economic and societal impact of these narratives. As I continue my PhD journey at Åbo Akademi, I am dedicated to expanding my knowledge and making meaningful contributions to academia and society at large. The completion of my PhD is expected by 2025-2026. Show less

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  The City of Stockholm

  May 2016 - Jun 2018

  Communications officer and strategist