Alexandra Selsor

Experience

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  Freelance

  Aug 2011 - now

  Freelance Art Director + Designer

  Freelance Clients Have Included:• Janus Henderson Investors | Designer | Denver, CO• Elevate | Digital Designer | Fort Worth, TX • AvreaFoster | Art Director | Dallas, TX• Golin | Art Director | Dallas, TX• Milliman | Art Director | Dallas, TX

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  Bows, Pearls & Sorority Girls

  Jan 2012 - Aug 2015

  Owner / Creative Director

  Bows, Pearls & Sorority Girls offers a unique online experience for college women through it's specialty blog articles and social media platforms.As the Owner / Creative Director, I have developed a recognizable brand for myself. I design all graphics, develop social media strategies, write and edit all posts, and develop specialty products. As an influencer, I partner with brands all over the world to help promote products and drive sales and traffic.The blog has an a reach of over 4+ million viewers per month. Show less

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  George Bush Presidential Library Foundation

  Mar 2012 - Aug 2012

  Information Technology Intern

  • Developed and implemented plans for social media sites to increase audience reach• Redesigned and managed company website • Edited video footage and managed archive of videos• Designed weekly newsletters• Worked as event staff for special events to coordinate and ensure successful operations

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  First Baptist Church of Katy

  May 2013 - Jan 2014

  Graphic Designer / Print Shop Manager

  • Developed and executed all design work including brochures, advertising campaigns, and event materials• Worked with staff members to create logos and graphics for specialized event programming • Updated and maintained website• Managed print shop and all in-house print jobs• Operated production printers• Reviewed print requests and organized and implemented schedule for fulfilling requests• Implemented ideas to help improve work processes

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  The Emory Group/ Geneologie

  Jan 2014 - Jun 2014

  Account Manager

  • Built and maintained relationships with clients• Oversaw client accounts for major universities within newest territory (Washington, Oregon, Idaho, North Dakota, Minnesota and Wisconsin)• Set up meetings and worked with closely with clients to come up with ideas for promotional products and apparel • Increased company brand recognition and built up client base at universities

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  United Realty Advisors, LP

  Jun 2014 - Aug 2015

  Creative Design Director

  • Developed and executed all design work including Corporate Identity, Marketing & Sales Collateral, Brochures, Advertisements, Client Presentations, Charts/Graphs, and Exhibit Materials• Developed creative designs for product marketing communications materials, including trade show displays, promotional items and advertisements• Assisted in trade show coordination • Worked closely with Director of Marketing to come up with new, creative marketing strategies to increase brand recognition and sales• Managed all print production and fulfillment including pre press activities• Maintained relationships with a variety of vendors• Managed marketing budget by monitoring monthly costs and implementing cost saving actions to maximize efficiency and cut costs• Developed and implemented branding guidelines and procedures to insure consistency throughout company• Self initiated projects to help improve work processes Show less

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  Janus Capital Group

  Feb 2016 - Jun 2017

  • Promoted within 6 months from 'Graphic Designer' to 'Design Lead'• Provided art direction to develop innovative, effective designs that better the client’s experience and increase company sales• Oversaw production designers to help manage individual workloads and ensure projects are meeting requirements and are on track for meeting deadlines• Created and streamlined processes for project workflow, organization of all design assets, and standard practices• Worked extensively with internal channels to understand their needs and set timelines to ensure projects are delivered timely and efficiently • Helped to build a more positive and creative work envirnoment through team development activities Show less

  • Design Lead

    Jul 2016 - Jun 2017

  • Graphic Designer

    Feb 2016 - Jul 2016
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  AvreaFoster

  Jul 2017 - Aug 2017

  Freelance Art Director
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  Janus Henderson Investors U.S.

  Mar 2018 - now

  Freelance Graphic Designer