
Joyce Kanaley, MBA, CAPM
Staff Analyst

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About me
Telecom PM, HPA Consulting Group and Owner, Kanaley Creations
Education

University of Rochester - Simon Business School
1985 - 1986MBA Marketing and Finance
Canisius University
1980 - 1984BA English, History Summa Cum Laude
Experience

Rochester Telephone
Jan 1986 - Jan 1987Staff Analyst
Frontier Corporation
Jan 1986 - Jan 2001Sr. Manager - Directory ServicesManaged Froniter's Print White and Yellow Pages business across an 11 state footprint.

Rochester Telephone
Jan 1988 - Jan 1988Business Office Supervisor
Rochester Telephone
Jan 1989 - Jan 1991Product Manager
Frontier Communications/Rochester Telephone
Jan 1992 - Jan 1996Sr. Product Manager
Bausch & Lomb
Jan 2003 - Jan 2004Consultant, Project ManagerResponsible for the testing and implementation of document management versioning software. Prepared final system requirements documentation for new product implementations.

DAC Group
Jul 2004 - Jan 2010Account DirectorLead media strategist, project manager and client liason/communicator for both large ($1M+) and small advertising accounts within the agency. Responsible for media tracking and accountability - translating client objectives into key metrics and actionable results. Measuring, tracking and reporting media results on an ongoing basis. Revising client media allocations as approprirate to achieve annual goals.Responsible for revenue and margin growth on existing account base as well as new business growth.Understanding and integrating new media trends (digital marketing) into current client accounts and potential new business accounts.Building solid client relationships established on trust and results. Show less

Element K
Jan 2011 - Jan 2011Product Line Manager, ComplianceResponsible for the product life-cycle management and revenue growth of Element K’s compliance portfolio.Monitored market trends and client requirements in an effort to develop and price a product roadmap which maximized portfolio revenue and client satisfaction. Strategically managed key partner relationships which contributed to the overall success and growth of the compliance portfolio. Achieved $200k in new sales generated in the first two months of management.

HPA Consulting Group
Jan 2012 - nowTelecom Project Manager
Kanaley Creations
Jan 2016 - nowCo-President/Owner
Licenses & Certifications

Certified Associate Project Manager
Project Management Institute
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