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Tarone Gnanes

Tarone Gnanes

Vice President of Events

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  • Timeline

  • About me

    Product Specialist - IKO Commercial Canada

  • Education

    • Toronto Metropolitan University

      -
      Minor Business Technology Management

      Acquired valuable business insights emphasizing the role of information systems in meeting organizational needs. Key topics covered include information systems concepts, e-business principles, business process analysis, and project management applications. Proficiency demonstrated through completion of core courses such as Foundations of Information Systems, Computer-Enabled Problem Solving, Systems Analysis and Design, Business Process Design, Data and Information Management, and IS Project… Show more Acquired valuable business insights emphasizing the role of information systems in meeting organizational needs. Key topics covered include information systems concepts, e-business principles, business process analysis, and project management applications. Proficiency demonstrated through completion of core courses such as Foundations of Information Systems, Computer-Enabled Problem Solving, Systems Analysis and Design, Business Process Design, Data and Information Management, and IS Project Management. Show less

    • University of Toronto School of Continuing Studies

      -
      Certificate Project Management

      Completed a comprehensive project management program emphasizing the principles, methodologies, and practical applications of both Agile and traditional project management frameworks. Gained expertise in utilizing project management tools and techniques to achieve objectives, implement organizational strategies, and drive transformational change. Hands-on experience through practical application exercises and group projects, focusing on leadership, collaboration, and achieving project outcomes.… Show more Completed a comprehensive project management program emphasizing the principles, methodologies, and practical applications of both Agile and traditional project management frameworks. Gained expertise in utilizing project management tools and techniques to achieve objectives, implement organizational strategies, and drive transformational change. Hands-on experience through practical application exercises and group projects, focusing on leadership, collaboration, and achieving project outcomes. Acquired critical skills in analyzing methodologies, managing cross-sector projects, and fostering an Agile mindset. Show less

    • Toronto Metropolitan University

      -
      Minor Geographic Analysis

      Completed a comprehensive course of study focusing on practical solutions to urban growth, economic development, climate change, and environmental remediation. Specialized in foundational location principles, earth and ecosystem exploration, Geographic Information Systems (GIS), Geographic Data and Mapping, Demography, and Geodemographics.

    • Toronto Metropolitan University

      -
      Honours Bachelor's Degree Environmental and Urban Sustainability

      Graduated with expertise in ecological sustainability and urban development, exploring how entities tackle environmental challenges with eco-friendly solutions. Through fieldwork, consulting, and policy assignments, I gained practical skills in researching and resolving environmental issues, including technical reports and impact assessments. I possess a strong understanding of Canadian ecosystem processes and sustainability indicators, with a focus on the relationship between business… Show more Graduated with expertise in ecological sustainability and urban development, exploring how entities tackle environmental challenges with eco-friendly solutions. Through fieldwork, consulting, and policy assignments, I gained practical skills in researching and resolving environmental issues, including technical reports and impact assessments. I possess a strong understanding of Canadian ecosystem processes and sustainability indicators, with a focus on the relationship between business, sustainability, and optimizing financial performance through implementing these practices. Show less

  • Experience

    • Global Management Students’ Association (GMSA)

      Sept 2014 - Apr 2017
      Vice President of Events

      Vice President of Events (Jan 2016 – Apr 2017)Director of Events (Sep 2015 – Dec 2015)Events Associate (Sep 2014 – Aug 2015)- Led the planning and execution of student events such as Alumni Nights, Panels, and Job Fairs, engaging 2,000+ attendees and increasing turnout by 15% through innovative virtual Q&A sessions.- Directed a team of 5 students to organize events, managing vendor negotiations, PR gifts, and project timelines.- Created meaningful networking opportunities by connecting students with employers, enhancing career prospects and fostering insights into global business practices. Show less

    • C Media

      Aug 2018 - Aug 2021
      Event Manager

      - Planned and executed events for renowned brands like Samsung and Republic Records, driving a 25% increase in ticket sales for key performances.- Exceeded sales targets by leveraging social media campaigns, street promotions, and creative design tools like Photoshop to boost event visibility.- Supervised and motivated a team of Event Hosts, ensuring smooth event execution and exceptional attendee experiences.- Streamlined contract management and invoicing processes, improving financial accuracy and enhancing client satisfaction. Show less

    • Google

      Oct 2021 - Aug 2024
      Google Ads Product Specialist

      - Collaborated with product development teams to refine Google Ads tools, contributing to improved targeting capabilities and ad performance.- Spearheaded data-driven optimizations across Search, Display, and YouTube platforms, achieving measurable results, including increased CTR, improved ROI, and reduced CPA for clients.- Delivered strategic insights to clients, aligning advertising solutions with business objectives and ensuring measurable outcomes.- Developed and prioritized product roadmaps with cross-functional teams, balancing global business goals and user needs. Show less

    • Teleperformance

      Oct 2021 - Aug 2024
      Digital Ads Account Manager

      - Partnered with Google to provide strategic support and optimize campaigns for Google Ads clients, driving improved performance and measurable results.- Managed a portfolio of advertising accounts, providing tailored strategies to maximize ROI across Search, Display, and YouTube campaigns.- Conducted client training sessions on Google Ads products and features, driving adoption and effective utilization of platform tools.- Analyzed PPC performance data to identify growth opportunities and improve key metrics, including ROAS, CPC, CPV, CTR, and CPA. Show less

    • Accenture

      Sept 2024 - Nov 2024
      Digital Ads Product Consultant

      - Partnered with Pinterest to optimize the adoption and performance of its advertising solutions, delivering strategic campaign management and product support.- Analyzed performance data to improve the functionality and effectiveness of Pinterest Ads products, enhancing client ROI and user engagement.- Acted as a product advocate, educating clients on best practices for maximizing the value of Pinterest's ad tools and features.

    • Pinterest

      Sept 2024 - Nov 2024
      Pinterest Ads Product Specialist

      - Collaborated closely with Pinterest’s internal teams to address attribution challenges, ensuring accurate measurement, reporting, and alignment with client strategies.- Advised clients on utilizing Pinterest's advertising products to optimize campaign performance and achieve measurable business goals.- Developed tailored optimization strategies to enhance product adoption, improve ad performance, and maximize client satisfaction.

    • IKO North America

      Nov 2024 - now
      Commercial Product Specialist

      - Contributing to the refinement and enhancement of IKO’s commercial product portfolio through market research, competitive analysis, and cross-functional collaboration.- Providing the national sales team with comprehensive tools, insights, and resources to drive product competitiveness and client satisfaction across Canada.- Collaborating with internal teams, including R&D, Manufacturing, and Codes Compliance, to innovate and optimize products while ensuring alignment with market demands and regulatory standards. Show less

  • Licenses & Certifications

    • Smart Cities: Solving Urban Problems Using Technology

      LinkedIn
      Apr 2021
      View certificate certificate

    • Michelle Kaufmann's Platinum LEED Home Remodel: Start to Finish

      LinkedIn
      Apr 2021
      View certificate certificate

    • Introduction to LEED Credentialing

      LinkedIn
      Apr 2021
      View certificate certificate

    • Working at Heights Certification

      Ministry of Labour
      Dec 2024

    • Navigating Environmental Sustainability: A Guide for Leaders

      LinkedIn
      Apr 2021
      View certificate certificate

    • Google Ads Search Certification

      Google
      Oct 2021