
Ederson Ribeiro Da Silva
Estagiário de Marketing

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About me
Marketing Digital
Education

Brain Up Teaching
2022 -Languages course English Language and English Language Literatures
Faculdade XV de Agosto Campinas e ILADEC Scuola Internazionale di Comics
2013 - 2014International MBA in Digital Marketing and Interactive Business Digital MarketingActivities and Societies: • Integrative workshops with current digital marketing professionals. • Discussion groups on the current scenario of digital marketing. 464/5000● Entrepreneurship and Marketing Principles● Sales / Clients Management● Metrics● Digital Branding● Netnography● Digital Presence● Strategic Creation● Intelligence in SMM● Gameplay● Digital Right● e-Business and New Businesses● Innovation and Creativity● e-Commerce● Content Management / Creation● On-Line Media● Project Management● Mobile Marketing● Information Architecture and UX● SEO / SEM Analytics●… Show more 464/5000● Entrepreneurship and Marketing Principles● Sales / Clients Management● Metrics● Digital Branding● Netnography● Digital Presence● Strategic Creation● Intelligence in SMM● Gameplay● Digital Right● e-Business and New Businesses● Innovation and Creativity● e-Commerce● Content Management / Creation● On-Line Media● Project Management● Mobile Marketing● Information Architecture and UX● SEO / SEM Analytics● Business Modeling● Integrating Offices Show less

PBF - Pink and Blue Freedom
2005 - 2006Way to Freedom Advanced 3 Foreign Languages and Literatures, General
PBF - Pink and Blue Freedom
2004 - 2005Way to Freedom Advanced 2 Foreign Languages and Literatures, General
PBF - Pink and Blue Freedom (Certificate KnightBridge)
2003 - 2005Certificate KnightBridge Foreign Languages and Literatures, General
PBF - Pink and Blue Freedom
2004 - 2004Way to Freedom Advanced 1 Foreign Languages and Literatures, General
PBF - Pink and Blue Freedom
2003 - 2004Fast Forward 4 Foreign Languages and Literatures, General
PBF - Pink and Blue Freedom
2003 - 2003Fast Forward 3 Foreign Languages and Literatures, General
PBF - Pink and Blue Freedom
2002 - 2002Fast Forward 2 Foreign Languages and Literatures, General
PBF - Pink and Blue Freedom
2001 - 2002Fast Forward 1 Foreign Languages and Literatures, General
Metropolitan College
2022 - 2023Pós-graduação Lato Sensu Neuromarketing Neuromarketing
University Center of Espirito Santo do Pinhal
2006 - 2010UNIPINHAL Social communication, publicity and advertisementActivities and Societies: • Experimental Project: Campaign Planning, Orphanage Lily the Valleys. 2009 • Final Project: Campaign Planning - Launch of Vila Real Residential Condominium. 2009 • Winner of the contest to create the new logo of the course on Social Communication Advertising and Propaganda - UNIPINHAL 2008.• Group winner of the Jingle creation competition for the Capugino brand.Orientation teacher Ginel Flores | University UNIPINHAL | 2008.
Experience

Tema Brasil Treinamentos, Eventos e Marketing
Jan 2007 - Dec 2008Estagiário de Marketing• Activities: Creation of Website, creation of brochures, folders, posters, banners, promotional gifts and email marketing campaigns.

ShopFisio
Jan 2009 - Dec 2010• Execution of task flows and annual strategic planning;• Execution of marketing department task flows;• Creation of online and offline media ads;• Strategic actions in social networks focused on branding, prospecting of clients, businesses and partners;• Creation of the company's institutional blog and content management;• Link building strategies; • Execution of workflows and annual strategic planning;• Execution of marketing department task flows;• Maintenance and segmentation of lists for email marketing campaigns;• Content management for e-commerce;• Creation of advertising pieces for online and offline media;• Production of videos and photos.
Marketing analyst
Jan 2010 - Dec 2010Marketing Assistant
Jan 2009 - Dec 2009

Grupo Ink Printer
Jan 2011 - Apr 2012Marketing analyst• Execution of marketing department task flows;• Creatives for online and offline media;• Strategic actions in social networks focused on branding, prospecting of clients, businesses and partners;• Creating and managing campaigns on social networks;• Idealizer of the creation and management of the company's institutional blog;• Management and production of content focused on (SEO), branding, prospecting of clients, businesses and partners;• Link Building Strategies;• Email marketing and campaign management creatives;• Creation of Landing Pages with focus on indexing, traffic increase and conversion; Show less

Solo Digital
Jan 2012 - nowCEO & Founder
PD3 Digital
Apr 2012 - Mar 2013Marketing analyst• Planning of advertising campaigns;• Management of e-mail marketing campaigns;• Creation of online and offline media creatives;• Creation of Optimized Websites;• Strategic actions in social networks focused on branding and customer prospecting;• Managing campaigns in social networks.

Scritta Comunicação
Jul 2012 - Aug 2013Marketing analyst• Digital Marketing strategic planning;• Creation and Management of e-mail marketing campaigns;• Creation of online and offline media creatives;• Creation of Landing Pages focused on sales and lead capture;• Creation and Design

WideCommerce
Aug 2013 - Jan 2015Marketing analyst• Responsible for the marketing department• Marketing planning focused on sales results and performance, implementation and planning of online media channels• Management of marketing campaign flow activities• Traffic management analysis of conversion KPIs• Web analytics (Google Analytics), metrics analysis• Managing e-mail marketing campaigns with a focus on performance and sales• Analysis, monitoring and management of social media• Analysis of communication and marketing actions for optimization of results• Planning of actions in social media strategies• Analysis and performance monitoring of SEO strategies• Analysis and data extraction of analytical and monitoring tools for production of performance and sales performance reports. Show less

Bruno Pinheiro
Feb 2015 - May 2018Marketing analyst• Strategies and planning for launching info products• Management of leads• Management of email marketing campaigns• Marketing automation for campaigns• Automation and implementation of sales funnels for info products• Construction and automation of capture pages• Construction and automation of member areas• Tools: InfusionSoft, Lead Lovers, WebinarJam, LeadPages, Optimizepress and Wordpress.

Advice
Jun 2017 - Jul 2023• Responsible for structuring the Marketing area;• Active relationship with clients and partners;• Team coordination in all communication and marketing actions, supporting the development of planning and acting in all the stages;• Responsible for the implementation, monitoring and measurement of the planning and marketing actions applied;• Leading and guiding sector leaders in the routine activities of the agency;• Acting in conjunction with the sectors to align strategic actions;• Following and actively analyze the results obtained for the clients by consolidating information and tracking the main results, financial and execution KPIs;• Leading innovation projects with the team in order to maximize revenue, optimize resources and identify new business opportunities;• Responsible for the coordination of the performance media department.Google Certifications.https://www.credential.net/profile/edersonribeiros/wallet#gs.liwuxk Show less • Creation, management and optimization of Google Ads campaigns;• Creation, management and optimization of Facebook Ads campaigns;• Creation, management and optimization of Instagram Ads campaigns;• Creation, management and optimization of LinkedIn Ads campaigns;• Analysis of metrics and KPIs;• Creation, Integration and SetUp of Google Ads accounts and Google Analytics;• Preparation of performance planning and projects;•Preparation of projections of results;• Preparation of results report;Google certificationshttps://www.credential.net/profile/edersonribeiros/wallet#gs.liwuxk Show less
Marketing Manager
Feb 2018 - Jul 2023Media analyst
Jun 2017 - Jan 2018
Licenses & Certifications

PBF Advanced Course prescribed for graduation from
Fundação Fisk (Divisão PBF)Dec 2006
KnightBridge TCT - A training Course for Teachers
Fundação Fisk (Divisão PBF)Aug 2005
Curso Técnico em Administração | Auxiliar Administrativo
CNE/CEB nº 04/99 Educação Profissional de Nível TécnicoMar 2005
Curso Técnico em Administração | Assistente de Recursos Humanos
Centro Guaçuano de Educação Profissional "Governador Mário Covas"Jul 2004
Informática Básica
Centro Guaçuano de Educação Profissional "Governador Mário Covas"May 2004
Curso Técnico em Administração | Auxiliar Contábil
Centro Guaçuano de Educação Profissional "Governador Mário Covas"Mar 2004- View certificate

Fundamentos do Google Ads
GoogleAug 2018 - View certificate

Google Shopping
GoogleSept 2018 - View certificate

Publicidade em Display do Google Ads
GoogleAug 2018 - View certificate

Publicidade em Pesquisa do Google Ads
GoogleAug 2018
Languages
- poPortuguês
- inInglês
- esEspanhol
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