Charles Jong

Charles Jong

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  • Timeline

  • About me

    Director of Communications and Social Media at Government of Barbados

  • Education

    • Basseterre Senior High School

      1992 - 1994
      Caribbean Examination Council CXC

      Obtained nine passes at the Caribbean Examination Council level with a distinction in Mathematics and Technical Drawing. Other passes included Principles of Accounting, Business; English; Spanish; Physics; History; Geography.

    • Montgomery College

      1996 - 1997

      Activities and Societies: Played on the College's Golf team for a short period of time. Successfully complete 60 credits towards Undergraduate studies. Subsequently transferred to University of Maryland, College Park.

    • University of Maryland College Park

      1997 - 2000
      Management Science and Statistics: Decision and Information Technology

      Management Science and Statistics: Decision and Information Science (RH Smith School of Business)

  • Experience

    • Disseminate It

      Sept 2004 - now
      Principal

      Fulfill my commitments with existing clients and pursue relationships with prospective clients.

    • Office of the Prime Minister of St. Kitts and Nevis

      Sept 2004 - May 2015
      Communications Consultant

      Established and managed the first ever Communications Unit in the Office of the Prime Minister of St. Kitts and Nevis under the Prime Ministership of the Right Honourable Dr. Denzil L. Douglas. This involved the creation of: a website; authoring of news; a YouTube profile; a Facebook Page; a Twitter account; video recordings; audio recordings; editing both audio and video content; publishing content digitally; producing radio programmes; setting up events such as OECS Heads of Government, CARICOM Heads of Government conferences, swearing in ceremonies of Cabinet, charity concerts, groundbreaking ceremonies; teleprompting; production of live broadcasts and; live-streaming of Parliament sessions. I worked closely with the Press Secretary to the Prime Minister on a daily basis and travelled as a delegate on several official business trips including: Taiwan, New York, Venezuela, Cuba). Show less

    • St. Kitts - Nevis Labour Party

      Sept 2004 - Oct 2004
      Communications Consultant

      Worked as a Communications Consultant during the Election campaign. The client was successful and won a 3rd term in office with Dr. Denzil Douglas as Prime Minister. Performed duties such as road show management, logistics, information dissemination, advertising creatives, and web design.

    • People's Progressive Movement

      Mar 2005 - May 2005
      Communications Consultant

      Worked as a Communications Consultant during the Election campaign. The client was successful at winning 10-5 victory to control the Government with Kurt Tibbetts becoming the Leader of Government Business. Performed duties such as road show planning, analyses of completed events by both competing parties, information dissemination, advertising creatives, database management, and web design.

    • Unity Labour Party

      Oct 2005 - Dec 2005
      Communications Consultant

      Worked as a Communications Consultant during the Election campaign. The client was successful at winning 12-3 victory to control the Government with Dr. Ralph Gonsalves as Prime Minister. Performed duties such as road show planning, analyses of completed events by both competing parties, information dissemination, advertising creatives, database management, and web design.

    • Barbados Advocate

      Mar 2008 - Apr 2008
      Web Designer

      Revamped the Barbados Advocate website. Made it database driven with a content management system. Also now has an advertisement management system.

    • National Democratic Congress

      Apr 2008 - Jul 2008
      Communications Consultant

      Worked as a Communications Consultant during the Election campaign. The client was successful at winning 11-4 victory to control the Government with Tillman Thomas becoming Prime Minister. Performed duties such as road show planning, analyses of completed events by both competing parties, information dissemination, advertising creatives, database management, and web design.

    • St. Kitts - Nevis Labour Party

      Mar 2009 - Jan 2010
      Communications Consultant

      Worked as a Communications Consultant during the Election campaign. The client was successful at winning 6-2 victory to control the Government for a 4th consecutive term with Dr. Denzil Douglas as Prime Minister. Performed duties such as road show planning, analyses of completed events by both competing parties, information dissemination, advertising creatives, database management, and web design.

    • People's Progressive Movement

      Mar 2009 - May 2009
      Communications Consultant

      Worked as a Communications Consultant during the Election campaign. The client was successful at winning 5 seats in the 15-seat legislature. Performed duties such as road show management, logistics, information dissemination, advertising creatives, database management, event planning, and web design.

    • Dominica Labour Party

      Oct 2009 - Dec 2009
      Communications Consultant

      Worked as a Communications Consultant during the Election campaign. The client was successful and won a 3rd term in office with Roosevelt Skerrit as Prime Minister. Performed duties such as information dissemination, audio and video capture, advertising creatives, and web design.

    • St. Christopher Air & Sea Port Authority

      Apr 2010 - May 2010
      Analyst

      Performed a computer hardware audit. Also installed an e-mail system for 200+ users.

    • Nevis Island Administration

      Jun 2010 - Jan 2013
      Communications Consultant

      Established the first ever Communications Unit in Office of the Premier of Nevis. This involved the creation of: website content; producing and recording audio and video content using high definition recording quality; live streaming; and assisting with media appearances. I worked alongside the Press Secretary to the Premier and travelled as a delegate on a number of official business trips including the United Kingdom and the USA.

    • Ministry of Finance, Govt of St. Kitts and Nevis

      Jun 2010 - Dec 2010
      Communications Consultant - Implementation of VAT

      Worked with the Tax Reform Unit in the area of public relations strategy to implement the Value Added Tax system. Also involved vetting official documentation for public consumption.

    • Unity Labour Party

      Oct 2010 - Dec 2010
      Joint Campaign Managment

      Worked jointly with the Campaign Manager of the ruling Unity Labour Party (ULP) of St. Vincent and the Grenadines during the Election campaign. The client was successful and won a 3rd term in office with Dr. Ralph Gonsalves as Prime Minister. Performed duties such as strategic planning, event planning, road show management, logistics, information dissemination, advertising creatives, database management, and web design.

    • Nevis Reformation Party

      Apr 2011 - Jul 2011
      Communications Consultant

      Worked as a Communications Consultant for the Nevis Reformation Party (NRP) during the Election campaign. The client was successful and won a 2nd term in office with Joseph Parry as Premier. Performed duties such as strategic planning, communications planning, road show management, logistics, information dissemination, advertising creatives, database management, and web design.

    • St. Kitts Electricity Company Limited (SKELEC)

      Nov 2011 - Apr 2012
      Communications Consultant

      Established an information sharing process to provide customers of the St. Kitts Electricity Company (SKELEC) with timely information regarding scheduled and unscheduled interruptions of electricity supply. The process included the following components: e-mail, Facebook page, and Blackberry Messenger alerts.

    • St. Kitts Music Festival Marketing Committee

      Mar 2012 - Jul 2012
      Committee Member

      Participated in planning overall marketing strategy for the 16th annual St. Kitts Music Festival. Marketing strategy expanded in 2012 to include measured marketing using regional radio and television and; Facebook for specific international markets.

    • Insurance Company of the West Indies Cayman Ltd (ICWI)

      May 2012 - Dec 2012
      Marketing Consultant

      Formulate a marketing strategy for the Insurance Company of the West Indies (ICWI) for the remaining seven months of 2012 for the St. Kitts and Nevis Markets. Involved deploying several special offers utilizing a wide range of media including traditional and electronic media.

    • Caribbean Utility Management and Operation Services, Ltd

      Nov 2012 - May 2013
      Communications Consultant

      Authored Press Releases and employed a Communications Strategy for the Caribbean Utility Management and Operation Services Limited to reach customers to notify them of outages, affected areas, and likely restoration times.

    • Barbados Labour Party

      Oct 2013 - May 2018
      Marketing and Communications Consultant

      Assisted with the maintenance of: the Party's website; the Party Facebook Pages; author digital content; conducted Facebook advertising campaigns; provided live Internet video streaming via YouTube and Facebook; built a Party mailing list; recorded high definition video; edited video; edited audio; served as Technical Director of the election campaign 2018; directed event layout and setup; provided teleprompter services.

    • Government of Dominica

      Nov 2013 - Jul 2018
      Communications Consultant

      Established a Communications Unit for the Office of the Prime Minister with components such as a website, a Facebook Page, a Twitter account, a Flickr account, a SoundCloud account, a YouTube Channel, built a contact database, and coordinate the work flow of content to populate the various components; the Prime Minister would respond to his Facebook fans and Twitter followers. Involves still photography, video recording, audio recording, web programming, authoring, writing, live video broadcasting via YouTube and Facebook Live, teleprompting (camera-mounted and presidential style) and; use of management skills. Show less

    • Antigua and Barbuda Labour Party

      Mar 2014 - Jun 2014
      Communications Consultant

      Devised a Social Media strategy for the Antigua and Barbuda Labour Party (ABLP) for the Election Campaign (budget, targeting) for the ABLP and working directly with the the Director of Communications for the Party's Campaign. Responsible for Internet streaming of select rallies and events. Monitored media coverage of the Party and its candidates to quickly address character assassination attempts on any of the ABLP candidates or the Party's record while in Government. Formatted the online version of the Party's Manifesto using a popular page-turning application. Show less

    • Dominica Labour Party

      Jun 2014 - Dec 2014
      Communications Consultant

      Managed all media for the Election Campaign for the Dominica Labour Party (DLP) for the December 8 General Election. This included responsibility for all social media aspects of the campaign: establishment and oversight of maintenance of 21 Facebook Pages and Twitter Accounts. Provided live Internet streaming via YouTube Live for all major rallies. Documented the entire Election Campaign. Provided significant input into coordination and implementation of all major campaign events.

    • St. Kitts-Nevis Labour Party (SKNLP)

      Dec 2014 - Feb 2015
      Communications Consultant

      Worked on the General Election campaign of the St. Kitts-Nevis Labour Party (SKNLP) for the February 16, 2015 General Election. Duties included: to broadcast all major rallies via YouTube Live. Managed SKNLP social media (Facebook) including boosting. Video-taped (using HD video equipment) all major campaign rallies. Worked alongside other consultants including SCL Elections and Hartley Henry.

    • Caribbean Times Limited

      Feb 2015 - Jul 2015
      Communications Consultant

      Re-designed the Caribbean Times Limited's newspaper's website using a WordPress theme.Set up the business structure with the owners who were new to the newspaper business. This included establishing processes for advertising business (how booking orders work, establishing a process for the advertisements to be properly place and included in each daily edition), and running promotions to boost sales.

    • Antigua & Barbuda Tourism Authority (ABTA)

      Jul 2015 - Feb 2016
      Marketing & Communications Consultant

      Recovered ownership of domain name visitantiguabarbuda.com to the Government of Antigua and Barbuda; redesigned visitantiguabarbuda.com using a WordPress theme and assigned a team of users with permissions for the upkeep of the new website. Monitored the performance of the social media staff for Facebook, Twitter, and Instagram.

    • Clinton Climate Initiative | Clinton Foundation

      Sept 2015 - Sept 2015
      Press Officer

      Provided press coverage for the Clinton Climate Initiative at the launch of SIDS-Dock at the United Nations in New York (during UNGA) on September 30, 2015. Accredited by the UN Media Accreditation and Liaison Unit.

    • Unity Labour Party (ULP)

      Nov 2015 - Dec 2015
      Communications Consultant

      Provided media-related services for the Unity Labour Party (ULP) of St. Vincent and the Grenadines in the Election Campaign of the December 9 General Election following the release of unverified tape recordings of the political leader of the ULP. Co-managed several social media accounts for the campaign (Facebook and YouTube). Provided daily one-on-one advice to the Political Leader who was also Prime Minister.

    • United Workers Party (St. Lucia)

      Mar 2016 - Jun 2016
      Consultant

      Directed and oversaw the conversion of St. Lucia's United Workers Party (UWP) YouTube user profile to a Channel; directed the assignment of Managers to that Channel.Connected the MailChimp database to the Party's Facebook Page to provide for opt-in via Facebook; composed and dispatched e-mails via MailChimp on behalf of the Party to its subscribers.Promoted (boosted) content posted to the United Workers Party's Facebook Page during the General Election campaign (May to June).Recorded video interviews with 10 of the Party's 17 candidates (spending approx. 2.5 hours with each candidate), interviewing and filming b-roll with the candidates in their respective constituencies; produced a number of short television commercials (candidate appeal ads). These were formatted for sharing via TV, WhatsApp, e-mail, Facebook, and YouTube.Live streamed via YouTube, eight political events (rallies, meetings, and press conferences).Communicated with the Internet Service Provider to procure fiber and Cable Internet connections for the streaming. This included supervising installation, direct involvement with testing the connection post-installation.Uploaded (published) 52 videos to the YouTube Channel during the lead up to (from April) and in the Election Campaign (up to June 6) featuring select candidates as well as a 24-minute feature of the Political Leader (which was broadcast on local television on the eve of the Election).Provided reports on the viewing performance of the videos edited and published.Provided advice to enhance, improve audio quality from the public address system (advised the service provider on tuning issues for the right sound to eliminate feedback, equalizing) at rallies; advise in the placement of stage lighting at rallies.Attended site visits ahead of rallies for better preparation. Provided video footage to regional media. Show less

    • Government of St. Lucia

      Sept 2016 - Sept 2016
      Press Officer

      Provided press coverage and broadcasting services for the Government of St. Lucia during the 71st Session of the United Nations General Assembly in New York between September 21 to 24. Accredited by the UN Media Accreditation and Liaison Unit.

    • Government of Barbados

      Aug 2018 - now
      Director of Communications and Social Media

      Developed an internal system to capture and organize all of the Prime Minister's inbound and outbound correspondence (including a mobile app); personally attend to all of the Prime Minister's live broadcasts, recordings, teleprompting, connectivity to virtual high-level meetings (including the IMF, World Bank, World Health Organization, CARICOM), connectivity to all live televised interviews (including with CNN, BBC, Channel 4 UK); archiving of all public appearances; transcription of all public speeches; management of all of the Prime Minister's social media (Twitter, Facebook, Instagram, YouTube, Flickr). Show less

  • Licenses & Certifications

  • Volunteer Experience

    • Club Executive Member

      Issued by Royal St. Kitts Golf Club
      Royal St. Kitts Golf ClubAssociated with Charles Jong