
Yuganshu Bhagat

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About me
Mobavenue Media|Ex-Affle| SSCBS, DU
Education

DLF Public School
-Graduation Physics, Chemistry, Mathematics and Economics 93.25%Activities and Societies: House Science Captain - Student Guild Member - Quizzing Society

Shaheed Sukhdev College Of Business Studies
2018 - 2021Bachelor of Management Studies Business Administration and Management, General CGPA 7.5Activities and Societies: CBS Debating Society
Experience

Affle
May 2021 - Aug 2022o Helped in analyzing, structuring and solving campaign delivery issues for performance marketing campaigns; Drove end to end delivery of campaign budgets under my set of accounts alongside managing media planning, client onboarding, delivery-monitoringo Oversaw and managed performance marketing campaigns of 40+ prominent startups and unicorns during my tenureo Generated almost 4 Cr+ worth of revenue for the firm while maintaining a 30% margin target. Achieved an average revenue growth% of 140% on my set of accountso Grew 4 accounts more 500% their initial revenue and made them major revenue contributors to the MAAS’ India business unito Won a Notable Mention and the Best Performing Team of the Month Award at AFL (Inter Company Incentive Program) Show less
Senior Executive - Data Operations, MAAS
Apr 2022 - Aug 2022Analyst, MAAS
May 2021 - Apr 2022

Mobavenue Media
Aug 2022 - nowo Help in end to end management of major accounts across major verticals by setting correct expectations and ensuring that the operations team delivered on the same for performance marketing campaigns.o Drove the setting up various S.O.P's internally in the organization to achieve smooth functioning of cross functional tasks.o Developed close knit client relationships through constructive interactions and deep analysis of data and product for my set of accounts alongside managing media planning, client onboarding, delivery-monitoring.o Oversaw and managed performance marketing campaigns of 50+ prominent startups and unicorns like across verticals specializing majorly in Foodtech and Fintech.o Conceptualized and executed a 5-week training module for Account Management team and learnt product level insights for other channels such as programmatic and retargeting to cross and up-sell. o Generated almost 8 Cr+ worth of revenue for the firm while maintaining a 70% account retention. Achieved an average revenue growth% of 85% on my set of accounts.o Grew 4 accounts more 200% their initial revenue and made them major revenue contributors to the Mobavenue's India business unit.o Won The Budding Star Award at the Annual R&R,2022. Show less
Assistant Manager - Key Accounts
Jan 2024 - nowAccount Management Executive
Aug 2022 - Jan 2024
Licenses & Certifications

Appsflyer Essential Certification
AppsFlyerDec 2022
Excel Essential Trainning (Microsoft 365)
LinkedInOct 2022- View certificate

Fundamentals of Digital Marketing
GoogleNov 2022 
PowerPoint Essential Training (Microsoft 365)
LinkedInOct 2022
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