Abraham Idikula

Experience

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  BOMBAY JCB EARTHMOVERS PRIVATE LIMITED

  Jul 2002 - Apr 2004

  Sales Engineer

  Responsibility● Sales of Backhoe Loaders and Excavators by establishing contact through prospecting (Cold Calls / Tele Calls). Monitoring competition market activities and arranging customer interaction programmers and Demos.

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  Hi – Tech Computer Est

  Jul 2004 - Jun 2005

  Marketing Executive

  Responsibility● Sale of Hardware & Software for corporate clients. Job includes prospect identification, keeping track of the market, monitoring competition market activities

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  BOMBAY JCB EARTHMOVERS PRIVATE LIMITED

  Jul 2005 - May 2006

  Sales Engineer

  Responsibility● Sales of Backhoe Loaders and Excavators by establishing contact through prospecting (Cold Calls / Tele Calls). Monitoring competition market activities and arranging customer interaction programmers and Demos.Achievements● Bagged breakthrough order for JCB JS200 HEX making an entry into Mumbai market within a short span of 1 month from the date of Launch in 2005

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  GMMCO Ltd

  May 2006 - Jun 2014

  Sales Manager - CATERPILLAR Dealer (South, West & Central India)

  Responsibility● Managing the sales team to achieve Annual Business Plan (Meet Market Share overall - model wise volumes and Net Profit Margin) by effectively planning and implement strategies that expands the customer base and ensure strong presence in the market.● Identify emerging markets and market shifts in line with new products and competition status● Work as consultant and providing support, information, guidance and recommending solutions. (Combinations of fleet size), researching and recommending new opportunities, recommending profit and service improvements.● Engaging with Major road contractors for promoting Road Construction Equipment’s. Achievements● Seeding strategy of CAT 424B Backhoe Loaders in Tamilnadu in 2008.● Value selling of CAT 20Tn Excavator in Blue Metal Segment across Tamil Nadu.● Sale and installation of the first Indian built 40T Off Highway Truck after the launch in India by Caterpillar during 2011.● Sale of the first Indian built CAT 988H Block Handler in Tamilnadu in 2013● Promoted wheel loader for face loading application in Cement Mines● Prestigious order for 5 Nos 5T class & 6 Nos 3T Class Wheel Loader, 2 Nos 20T HEX and 1 No Dozer worth 50 million INR● Promotion of CAT 336DL HEX in Granite Industry (TN & AP) Show less

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  International Integrated Equipment LLC.

  Mar 2015 - May 2016

  Assistant Sales Manager - IECC Oman (Suhail Bahwan Group). Valid Oman Driving License

  Responsibility● Direct Sales of products by establishing contact and developing relationships with customers. recommending solutions. Practicing Consultative and Solution Selling enabling focus on your customers' needs and pain points, developing new opportunities and recommending the right practices for improving operational efficiency resulting in cost effectiveness.● Analyzing data on past performance and projecting future Business plan.● Handling Skid Steer Loaders, Backhoe Loaders, Telehandlers, Wheel Loaders and Excavators in the region of Muscat.Achievements● Sales of Telehandlers, Backhoe Loaders & Excavators in Construction Industry (Corporate & Retail)● Promotion of Wheel loaders in Truck Loading - 7 Ton & 9 Ton Wheel loader Show less

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  Tata Hitachi Construction Machinery Company Private Limited

  Sept 2016 - Apr 2019

  Sales & Marketing Manager - Kerala Region

  Role: Sales Manager – Dealer Management Construction Equipment’s for the state of Kerala and later in Tamilnadu Responsibility● Driving the dealership to achieve growth and meet Annual Business Plan (Market Share overall Volumes and Net Profits) by effectively designing and implementing strategies - Improving Customer Coverage, Marketing Initiatives and Finance Support.● Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs● Present Sales, Revenue and Expenses reports and realistic forecasts to the Management team● Identify emerging markets and market shifts in line with new products and competition status● Dealer development activities - Planning and implementing the recommended action items and support the implementation with mentoring and monitoring.● Key focus on promoting Backhoe Loader, Excavators and Wheel Loader to Blue Metal Quarry, Hiring segment. (Tata Hitachi Kochi Dealer PSN Construction Equipment Pvt Ltd and Salem Dealer CAG Construction Equipment Pvt Ltd).● Building strong customer relationship enabling feedback is the information, insights, issues and input which can improve customer experience and can empower positive change in Business Achievements● Successful launch of Shinrai BX80 Backhoe Loader across Kerala. Liquidated 50 plus machines in 18-19● Introduced Zx400 HEX in quarry segment to Key customers in Kerala● Introducing Zx20 HEX to hiring segment. Show less

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  Family Business - Construction

  Jun 2019 - Apr 2021

  Business Development Manager

  Role: Developing and managing Construction of Villas, independent Houses in Mid Travancore

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  Propel Industries Private Limited

  May 2021 - Jun 2022

  Sales & Marketing Manager - State of Kerala

  Role: Sales Head – Sales & Marketing of Crushing & Screening solution - State of Kerala. Responsibility ● Achieving ABP through Sales team and implement strategies that can enhance the Company’s customer base and ensure its strong presence in the market.● Building long-lasting customer relationship and understanding their requirements and feedback.● Joint visit with Key customers to site for product demonstration and Factory visit for experiencing the quality standards asserted during production of products. Show less

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  KOBELCO Construction Equipment India

  Aug 2022 - Dec 2022

  Sales & Marketing Manager - (Kerala State)

  Role: Sales Head – Sales & Marketing of Kobelco Construction Equipment in the state of KeralaResponsibility ● Navigating the Dealership for achieving mid-size excavator Sales volume and desired Net Profit Margin in line with the Annual Business Plan. ● Implementing strategies - Improving Customer Coverage, Marketing Initiatives and Finance Schemes● Customer relationship enabling feedback is the information, insights, issues and input which can improve customer experience and can empower positive change in Business.● Application study and Machine comparison study of New Product Launch Show less