Ashley Nagley

Experience

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  EZ-ACCESS, Inc.

  Jul 2001 - Aug 2005

  Marketing Assistant

  - Maintained sales leads processing database- Edited and reviewed marketing materials and brochures - Resolved customer queries and provided detailed information on new product offerings- Processed customer orders, recommendations, and complaints

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  BonAir Linen

  Sept 2005 - Apr 2008

  Marketing & Administration Coordinator
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  GM Nameplate

  May 2008 - Mar 2011

  - Reviewed and managed website content to reflect specific marketing initiatives- Managed content optimization and website traffic- Conducted Google Search Engine Training Webinars to increase lead generation efficiency - Performed competitor analyses and marketing research reports- Developed targeted research strategies to drive new customer acquisition - Designed and managed customer satisfaction survey and results analysis report- Coordinated email marketing and remarketing campaigns Show less

  • Marketing & Research Coordinator

    May 2008 - Mar 2011

  • Marketing Intern

    May 2008 - Dec 2008
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  Chair 10 Marketing, Inc.

  Mar 2011 - Aug 2013

  - Managed a digital marketing team to leverage SEO, content marketing and PPC channels for large, multi-unit clients- Established, tracked, and reported on key operational metrics and leveraged data to make recommendations for campaign optimizations- Identified new opportunities to grow online marketing efforts while managing all aspects of program implementation, including: cost and ROI projections, vendor negotiations, and program strategies- Coached and developed team members to exceed business objectives on an ongoing basis- Strategized with clients to effectively expand their online presence focused on efficiently driving customer acquisitions Show less - Analyzed client websites and documented changes required for SEO.- Monitored, on an on-going basis, clients’ SEO results and managed projects to ensure continued high efficacies.- Provided ongoing support of all SEO initiatives including reporting, analysis and optimization recommendations.- Monitored, tracked, and reported on paid search metrics, including trend analysis.- Proactively made strategic PPC campaign recommendations.- Monitored campaign results, analyzed key metrics, and optimized click-through and conversion rates.- Managed and optimized retargeting campaigns- Created ad copy and optimized performance metrics via paid search - Managed weekly budgets and performance to help reach new customer acquisition goals Show less

  • Internet Marketing Manager - Team Lead

    Mar 2012 - Aug 2013

  • Search Engine Marketing Consultant

    Mar 2011 - Mar 2012
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  Brandner Communications

  Aug 2013 - now

  • Digital Marketing Director

    May 2017 - now

  • Digital Marketing Manager

    Aug 2013 - May 2017