Asare Bediako Emmanuel

Experience

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  Kantar

  Jun 2010 - Sept 2014

  Quality Control Executive

  • Coordinated 50+ focus groups, gathering key insights from 500+ participants to support market research for clients like Guinness, MTN, Unilever, and Coca-Cola.• Analyzed market trends and customer feedback, contributing to 5 strategic reports that influenced decision-making for client product launches and feasibility studies.• Collected and recorded interview responses with a 95% accuracy rate, ensuring high-quality data for subsequent analysis and reporting.• Delivered data to research teams, reducing the data processing time by 20% and improving project turnaround times. Show less

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  Holy Child College of Education- Takoradi

  Aug 2014 - Jun 2015

  Research Assistant

  • Mentored over 50 students, helping 80% of them achieve their target grades and deepen their understanding of key concepts.• Assisted faculty in curriculum development and evaluation, contributing to a 10% improvement in student performance across the department.• Supported 8 research projects, providing guidance to both staff and students, ensuring 100% completion within deadlines.

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  Bayport Financial Services

  Sept 2015 - Sept 2023

  • Increased annual sales revenue by 25%, achieving an average of £1.7M per year, contributing an additional £425K in annual revenue.• Reduced loan origination costs by 60% through process improvements and digitization, saving approximately £300K annually.• Decreased electricity costs by 40%, leading to a yearly savings of £50K.• Enhanced credit underwriting efficiency, improving turnaround time for loan processing to 3 hours, which increased customer satisfaction and boosted Net Promoter Score (NPS) to 70% (a 20-point increase from the previous year).• Expanded the direct sales agent team from 42 to 120 (a 186% increase), resulting in a 35% increase in market reach and a 50% rise in lead generation. Show less • Exceeded sales revenue targets by 20% year-on-year from 2016 to 2020, contributing an additional £500K+ to the company’s revenue over 5 years.• Managed daily cold-calling and lead generation, resulting in a 15% increase in customer acquisition and boosting company awareness across key regions.• Developed and maintained CRM systems, improving data accuracy by 25% and ensuring real-time tracking of 1000+ client interactions monthly.• Trained and mentored a team of 15+ sales representatives, improving customer service scores by 30% and reducing complaints by 20% over 3 years. Show less

  • Center Manager

    Mar 2020 - Sept 2023

  • Call Center Sales Manager

    Sept 2015 - May 2020
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  Birmingham City University

  Nov 2023 - now

  Student Ambassador

  • Led guided tours for 150+ prospective students, parents, and visitors per month, showcasing university facilities and programs and increasing visitor engagement by 30%.• Assisted in organizing and running 10+ open days and 15+ information sessions annually, contributing to a 20% increase in applications year-over-year.• Answered queries about university programs, admissions processes, and campus life, achieving a 95% satisfaction rate based on feedback from attendees.• Provided support and guidance to 200+ new students, facilitating their transition to university life and improving first-year retention rates by 10%. Show less