Doug Friedman

Experience

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  CMG Worldwide

  Feb 2011 - May 2011

  Marketing Intern

  • Review all incoming licensee artwork and save artwork in appropriate database files• Negotiate terms for licensing programs and draft licensing agreements• Identify new licensing opportunities and reach out to new licensing partners

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  PDC - A Brady Business

  Oct 2011 - Jul 2017

  • New Product Development: Led the development and launch of companies leading new product, which exceeded budget by tenfold• Product Training: Trained sales reps on new products and core products• Data Management: led in data conversion and ERP for merging systems, helped build validate and maintain CPRCM, developed a user-friendly tool to match our product to customers’ printers• Market Analysis: performed competitor research, PEST, and SWOT analysis • Market Research: conduct research on new and existing markets, industry standards, and new products• Marketing Communication: Designed and edited catalogs, brochures, and email blasts• Sales Support: assisted sales and customer reps with cross reference, material, and other questions

  • Product Manager

    Dec 2013 - Jul 2017

  • Marketing Assistant

    Oct 2011 - Dec 2013
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  CHG-MERIDIAN

  Oct 2017 - now

  Marketing Manager

  • Secure and further develop CHG-MERIDIAN's market position, based on its corporate strategy, functional targets, and budgets.• Support of Marketing and Communications targets and duties within the company• Develop and implement further strategic Marketing and Communications activities within USA-Canada• Define, support, and train local marketing" key users" in USA and Canada