Annabella MacKenzie

Annabella MacKenzie

Social Media Manager

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  • Timeline

  • About me

    Undergraduate student at the College of Charleston - B.A. in Communication Minor in Business Language in Spanish

  • Education

    • College of Charleston

      -
      Bachelor of Arts - BA Communication and Media Studies Junior

      Activities and Societies: Zeta Tau Alpha

  • Experience

    • Making Strides Against Breast Cancer

      Sept 2022 - Nov 2022
      Social Media Manager
    • Zeta Tau Alpha Fraternity

      Jan 2023 - Jun 2024

      Strategically orchestrated monthly formal events for Zeta Tau Alpha Fraternity at the Eta Lamda Chapter, consisting of 300+ attendees. Coordinated with venues, entertainment, and catering services to ensure successful execution. Managed TikTok account with a following of 1,000+ users, utilizing a strategicapproach to increase engagement and reach.

      • Social Chair

        Dec 2023 - Jun 2024
      • Public Relations Chair

        Jan 2023 - Dec 2023
    • Allison Elebash Interior Design

      Jan 2023 - May 2023
      Interior Design Intern
    • Teton Valley Ranch Camp - Education Foundation

      Jun 2023 - Aug 2023
      Special Events Coordinator + Summer Camp Counselor
    • Aply

      May 2024 - Sept 2024
      Public Relations Intern

      - Coordinated collaborations between influencers and renowned brands.- Developed communication strategies to enhance brand visibility and engagement.- Assisted in managing relationships with stakeholders and executing PR campaigns.- Conducted research to identify PR opportunities and industry trends.

    • Free Agency

      Jun 2024 - Jul 2024
      Social Media + Community Engagement Intern

      As a Social Media and Community Engagement Intern at Free Agency, I managed content for TikTok, Instagram, Facebook Reels, and YouTube Reels. Additionally, I assisted in event coordination/assistance and conducted community outreach to engage and grow the Free Agency community.

    • The Feminine Template

      Nov 2024 - now
      Events + Community Intern

      - Plan and execute both virtual & in person events, ensuring seamless execution.- Enhance community engagement by coordinating logistics, and fostering connections among women professionals.- Collaborate with teams to develop strategies that align with mission of supporting women’s professionalgrowth.- Promote events and initiatives through online platforms and assist in managing communications for upcoming events.

  • Licenses & Certifications