Larry Shapiro

Experience

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  Propaganda Films

  Jan 1988 - Jan 1993

  Producer/PM
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  Palomar Pictures

  Jan 1992 - Jan 1996

  •Promoted to build the New Media Division for a high-end commercial and TV production company.Executive producer for all Palomar Contract Interactive Productions. Reported to the COO and CFO. Responsible for business development, content development, production execution and media integration. Orchestrated production teams of 50 to 100 people. •Consulted for companies to move game titles into TV projects, including Ion Storm and Eidos.MAJOR PROJECTS and ACHIEVEMENTS•Produced groundbreaking, cinematic film segments that were incorporated into play-station video games, Soviet Strike (sales over 1M units), Nuclear Strike (sales over 1M units), and Road Rash (sales of 1M units). •Achieved high visibility positioning of Palomar's logo on EA boxes where services were provided.•Co-strategized technology for new franchises and LBE formats for Virtual Music.•Supported first-round funding for Stromlo Entertainment, and accepted promotion to VP/General Manager. Show less •Retained due to expertise in multiple production styles: television, film, commercials and music videos.Reported to CEO and Executive Producers. Forecasted and implemented million dollar budgets.Hired creative and technical teams for special effects and live action-style productions shot around the world.Collaborated with legal and accounting departments, clients, advertisers, talent agents and managers.Clients included The Disney Channel, Imagine Television, CAA and MTV. FEATURE and TELEVISION CREDITS•Producer: Brian Wilson / I Just Wasn't Made For These Times, Palomar Pictures and The Disney ChannelDirector: Don WasExecutive Producer: Anne Marie MacKay, Don Was*1996 Emmy Nominee*1995 Sundance Film Festival*Number five in Time Magazine's Top Ten Television Shows for 1995•Producer: Forever Is A Long, Long Time, VH1 and Palomar Pictures Director: Don WasExecutive Producer: Francis Ford Coppola and Anne Marie MacKay*1997 Grammy Award NomineeProducer: Zoo TV (90 Min MTV Special)Executive Producer: Anne Marie Mackay, Bono Show less

  • Exec Producer

    Jan 1994 - Jan 1996

  • Producer

    Jan 1992 - Jan 1994
• 

  Stromlo Entertainment

  May 1996 - Apr 1999

  VP/GM

  • Recruited to build a games development company and provider of scalable digital entertainment. Reported to the CEO. Co-reported to the COO at Palomar Pictures, Los Angeles, CA, during first-round funding.Minimized overhead and increased production values by building on key industry relationships.• Created franchise concepts, strategic plans, technology direction and the project/operations budgets. Directed product development, business development, all spending, and implementation of marketing strategies.Established a streamline production infrastructure; managed Game Production and Design; coordinated with Business Affairs; and worked with the Marketing and Development Departments at the Publisher, EA.•Recruited, managed and focused a staff of 25, including Tech Director, Lead designers and Production team.Managed multiple freelance creative teams and artists involved in products, corporate strategy, and marketing. Show less

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  Creative Artists Agency

  Dec 1999 - May 2007

  Agent

  • Established CAA’s Video Game Department as a stand alone division representing the top video game creatives in the world. • In charge of all game initiatives focusing on integrating the Game industry with Hollywood to create the next generation of cross platform franchises. MAJOR PROJECTS and ACHIEVMENTS• Successfully negotiated TV deal for Sims creator Will Wright with ABC. • Negotiated Motion Picture deal for the game franchise Halo at Universal. This is the biggest rights deal in Hollywood to date with an unprecedented amount of first dollar gross the game creators.• Successfully negotiated deal for Tony Scott to help create an original franchise for a major publisher (Unannounced). • Negotiated Movie deals for the game properties Gears of War, Doom, Halo, Return To Castle Wolfenstein• Helped to successfully negotiate an overall video game deal for Jerry Bruckheimer with MTV•Current clients include Id Software, Valve, OddWorld, Will Wright, Chris Taylor Show less

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  Brash Entertainment

  May 2007 - Oct 2008

  Chief Creative Officer

  Helping to shape the company portfolio of games based on movie licenses and work with Hollywood Talent to develop original properties as the company grows.

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  Oddworld Inhabitants

  Nov 2008 - Apr 2012

  President

  Brought on to help re-establish the Oddworld’s catalogue and identify new revenue streams for the company through digital distribution as well as create a virtual development studio for new projects. ● Successfully launched digital distribution of the Oddworld catalog onto several platforms, including PSN Networks. ● Secured relationships with developers to bring titles to next generation platforms and mobile devices including iPad. Helped secure Series-A funding of $2.5M for a spin off company OddMobb with Onset and Javelin Ventures. Show less

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  Fourth Wall Studios

  Feb 2011 - Jan 2013

  EVP of Business Development

  Fourth Wall Studios creates next-gen digital content across multiple platforms using its proprietary technology. Responsibilities include: ● Strategic partnerships with online video platforms ● Building relationships with Youtube networks ● Identifying new revenue streams and business models ● Setting up distribution relationships ● Interfacing with Studios and TV Networks ● Emmy Award for Best Original Interactive Program: Dirty Work

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  University of Southern California

  Mar 2013 - Mar 2017

  Guest Lecturer

  Guest Lecturer for classes in Producing led by Timothy Marx and TV writing led by Dave Goetsch. Lectures were on new forms of production in today's digital landscape. Leveraged my background in TV/Film production to discuss the evolution of today's filmmakers and the opportunity for young producers.

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  Fullscreen

  Mar 2013 - Oct 2014

  SVP / Head of Talent Management

  Fullscreen is a next-generation media company building a global network of YouTube channels with content creators and brands. Reports to CEO.Responsibilities include:● Manage a team of 30 to build and execute initiatives to grow network and company revenue● Work with top tier online creators to build IP that crosses into traditional entertainment● Help creator clients grow their channels in subscribers and views to increase client revenue● Work with outside production companies, studios and networks to create new formats and other opportunities● Interface with sales working with brands to help build custom branded entertainmentClients include Devin Supertramp, O2L, Reckless Tortuga, Jack Vale Fousey Tube and Lohanthony*YouTube Certified Show less

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  Big Frame

  Oct 2014 - Oct 2016

  Head of Talent

  Big Frame is the leading digital talent management company.

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  Ensemble Digital Studios

  Aug 2015 - now

  Founder

  Ensemble Digital Studios is a management and production company focused on creators emerging from the digital landscape.

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  Pace University

  Jun 2016 - Sept 2018

  Adjunct Professor

  Lectured on social media helping students in the drama and commercial dance departments the value of audience building in order to create their own brand and use it as a tool for their careers in entertainment. Lectures included business models in social media, best practices in production on all platforms and deal making.

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  The Creator Society

  Dec 2023 - now

  CEO/Co-Founder

  The Creator Society is a creator management company and was formed in a merger between Ensemble Digital Studios and 2Social Co.