Diogo Lobo De Carvalho

Diogo Lobo De Carvalho

Media Planner

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  • Timeline

  • About me

    SingularityU Portugal - Executive Director at Nova School of Business and Economics

  • Education

    • Re:Humanize Institute, Præsto, Denmark

      2022 - 2022
      Impact Leadership Program Impact Leadership, Ethics and Responsible Business
    • Nova School of Business and Economics

      2023 - 2023
      Peak Performance: Kilimanjaro Leadership Quest Leadership
    • ISEG - Lisbon School of Economics & Management

      2004 - 2004
      Master Marketing Management
    • Instituto Superior de Ciências do Trabalho e da Empresa

      -
      Master
    • Esade

      2008 - 2010
      MBA Marketing Management; Business Administration
  • Experience

    • Initiative

      Jan 2000 - Jan 2003
      Media Planner
    • Banco Português de Negócios

      Mar 2003 - Dec 2005
      Product Manager
    • M-real

      Jan 2006 - Oct 2006
      Marketing Department

      - Developed marketing action plans for all the business units in the company;- Spearheaded the specific Direct Marketing initiative for A4-format office papers, achieving an increase in sales of 15% and a 30% increase in base clients;- Improved brand positioning through brand awareness campaigns and attendance at Corporate Fairs and Events;- Carried out cross selling activities of M-Real’s product line;- Personally designed a Database Management project.

    • Nurun

      Nov 2006 - Aug 2008
      Web Analytics Team Manager

      - Managed a 2-person team in Web Analytics;- Analyzed usage of online services and products for clients, which included the world’s leading developer of software and electronic equipment and commodities manufacturers;- User behavior analysis regarding online usage in different international markets for the company’s main client;- Successfully expanded the online user analysis service internationally in EMEA, LATAM and Asia by analyzing business opportunities; this led to a 20% increase in sales for our principal client;- Drafted online strategies for various clients designed from the perspective of web analysis. Show less

    • Groupon

      Jul 2010 - Aug 2011
      Head of Sales / Strategic Partnership Manager

      - Part of the team that launched the brand and the "Daily Deal" concept in Portugal- Management of the main strategic partnerships reporting to the Country Manager;- Planning of the Sales strategy and key objectives in the Portuguese market;- Market analysis, tracking and active negotiation of main partnerships;- Accountable for 15% of total revenues of Groupon Portugal in 2010.

    • Lets Bonus | a LivingSocial Company

      Aug 2011 - Jan 2015

      Assumed the project and responsibility of re-establishing the Shop Area of the Company in Chile as one of the main players in the Chilean market - Successfully recruited, trained and established a sales team of 5, developing a sales strategy focused on the core competences of the Company. - Negotiated new conditions with the main logistics Partners and reorganized the logistics team.- Accountable for daily sales in order to reach Business Plan and negotiation with key partners in Chile, focused on Top brands like Sony, Philips and BCI Show less - As an invitation from the Global Product Director moved to Barcelona to assume the responsibility of managing the “Shop” area in the Italian; Chilean and Argentinian markets while maintaining the same responsibility in the Portuguese market. - Managed a team of 12 person – Sales and logistics- Accountable for daily sales and monitoring main KPI's in order to reach Business Plan in close relation with the Logistics team.- Responsible for forecast planning of the newsletter sent to subscribers database and negotiation with key partners in sales and logistics. Show less - Responsible for lauching and managing the “Shop” Business Unit in the portuguese market reporting to the Global Product Director in company’s headquarters in Barcelona.- Managed a team of 5 person – Sales and Logistics. - Responsible for forecast planning of the newsletter sent to subscribers database and negotiation with key partners in sales and logistics. - Accountable for daily sales in order to reach Business Plan.- Selected a new logistics partner in the Portuguese market resulting in improved time of delivery and cost-saving efficiency for the company. Show less

      • Strategy & Big Brands Manager

        Jul 2013 - Jan 2015
      • Interim Head of Product LetsBonus Chile

        Jan 2014 - May 2014
      • International Product Manager

        Aug 2012 - Jun 2013
      • Product Sales Director

        Aug 2011 - Aug 2012
    • Natexo

      Jun 2015 - Nov 2015
      Country Manager Spain
    • Emagister.com

      Jan 2016 - May 2021
      • Country Manager Portugal & Brasil

        Sept 2018 - May 2021
      • International Sales Manager

        Jan 2016 - May 2021
    • Nova School of Business and Economics

      May 2021 - now
      Singularity University Portugal Executive Director
  • Licenses & Certifications

    • Singularity University Executive Program - November 2022

      Singularity University
      Nov 2022
      View certificate certificate