
Hayley Hawkins
Graphic Designer

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About me
Social Media Manager
Education

Humber College
2010 - 2012Fashion Arts
Experience

One Entertainment
Oct 2014 - Apr 2018Graphic Designer
Marketing.ink
Sept 2016 - Apr 2018General Manager
Riley's Pub
Apr 2018 - nowBartenderAs a **Bartender and Server**, I’m responsible for providing exceptional customer service, whether mixing and serving drinks at the bar or taking orders and delivering meals to guests. My role requires a deep understanding of hospitality, attention to detail, and the ability to work efficiently in a fast-paced environment.When working behind the bar, I prepare and serve a variety of alcoholic and non-alcoholic beverages, ensuring that drinks are crafted to perfection and presented attractively. I engage with customers, making recommendations based on their preferences, and always maintain a friendly, welcoming atmosphere. I'm knowledgeable about the drink menu, including cocktails, beer, wine, and spirits, and follow all regulations to ensure safe and responsible service.As a server, I greet guests warmly, take orders accurately, and ensure timely food delivery while addressing any special requests or dietary restrictions. I prioritize customer satisfaction, checking in regularly to ensure guests have everything they need and resolving any issues that may arise.In both roles, I maintain a clean and organized workspace, adhere to health and safety standards, and collaborate with other team members to ensure smooth service. Whether bartending or serving, my goal is to create an enjoyable and memorable dining experience for every guest.**Skills**:- Strong communication and customer service abilities.- Knowledge of cocktails, wines, and spirits, as well as food menu items.- Ability to multitask and stay calm in a fast-paced environment.- Attention to detail, ensuring accuracy in orders and drinks.- Commitment to health, safety, and cleanliness standards.- Flexibility to handle both bartending and serving roles depending on shift needs.With my enthusiasm for customer interaction and my commitment to delivering top-quality service, I thrive in creating a positive experience for all guests. Show less

Category 5 Imaging
Oct 2019 - Mar 2021Social Media ManagerPrinters have long put customers second. Before founding Category 5 Imaging, we were frustrated print buyers ourselves. We set out to change the industry and be the reliable go-to partner for print buyers. We collaborate, print, kit, ship and install big, awesome projects for some of Canada’s most iconic brands and agencies in outdoor, transit and retail.

Real Property Investments Inc.
Mar 2021 - Sept 2022Social Media ManagerAs a Marketing Manager, I took the lead in driving brand growth and engagement for a property investment education company. My role involved creating and executing strategic marketing plans to attract and connect with our target audience, build brand awareness, and generate high-quality leads.I helped manage all aspects of our marketing efforts, from overseeing digital campaigns—including SEM, email marketing, and social media—to crafting compelling content that establishes our thought leadership and drives traffic. I worked closely with our team to design and produce marketing materials, promote events and workshops, and ensure every initiative aligns with our company’s vision and goals.By staying on top of market trends, analyzing customer insights, and monitoring competitors, I continuously refined our strategies to identify growth opportunities. My focus was on blending creativity, analytics, and leadership to drive meaningful results for the company and its clients. Show less

Farmhill Weddings
Apr 2021 - May 2023General ManagerAs the General Manager of a wedding venue, I oversee all aspects of operations to ensure that every event runs smoothly and exceeds the expectations of our clients. My primary role is to manage the venue’s staff, coordinate with vendors, and provide exceptional service to couples and their guests. I’m committed to delivering unforgettable wedding experiences while maintaining operational efficiency.I manage all venue operations, from event setup to breakdown, ensuring that every detail aligns with the couple’s vision. I also coordinate with vendors, making sure they adhere to our venue’s policies and deliver top-quality service.Leading the venue’s staff is a key part of my role, and I ensure that each team member is properly trained to contribute to the success of every event. I handle staffing, scheduling, and oversee the entire event day, addressing any challenges that arise to ensure a seamless experience.In addition to event management, I also monitor the venue’s budget and aim to maximize profitability while maintaining the highest level of service. I’m responsible for maintaining the property in excellent condition and ensuring that we comply with all legal and safety regulations.I continuously develop marketing strategies to attract new clients. After each event, I evaluate the overall performance and identify opportunities to improve future weddings and events.With my background in hospitality and event management, I’m passionate about creating memorable, stress-free experiences for couples on their special day. Show less

Freelance
Sept 2021 - nowSocial Media ManagerAs a Freelance Social Media Manager, I specialize in helping businesses and individuals grow their online presence by creating and executing tailored social media strategies. With extensive experience across platforms like Instagram, Facebook, Twitter, and LinkedIn, I manage everything from content creation and scheduling to community engagement and analytics.I develop comprehensive social media plans based on each client’s unique goals, ensuring that content resonates with their target audience. By monitoring trends and using data-driven insights, I optimize strategies for maximum impact. I also handle paid social media campaigns, increasing reach and engagement while ensuring a strong return on investment.My skills include creating visually engaging posts, managing day-to-day social media activity, and fostering meaningful interactions between brands and their audiences. I pride myself on staying up-to-date with the latest social media trends and algorithm changes to ensure my clients remain competitive in an ever-evolving digital landscape.Additionally, I bring a keen eye for content, experience with analytics tools, and an ability to work independently, delivering consistent results. Whether it’s developing brand voice, creating campaigns, or engaging with online communities, I’m passionate about making social media work for my clients. Show less
Licenses & Certifications

Smart Serve Certicication
Volunteer Experience
Sensei
Issued by Havelock Aiki Jujutsu on Jan 2011
Associated with Hayley HawkinsMarketing Intern
Issued by Hermann & Audrey. on Sept 2011
Associated with Hayley Hawkins
Languages
- enEnglish
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