Martin Sweigert

Experience

• 

  UPS

  Nov 2004 - now

  Creating market approach strategy, onboarding process, and implementation for channel partners Senior Manager role in Digital Access Program Customer Experience and Technical Operations Veteran UPS marketing manager building growth through strategic digital partnerships. Digital channels marketing manager focusing on engagement with small and medium business. Support and subject matter expertise for UPS Digital Access Partners. Brand ambassador through support and engagement of local start-ups, accelerators, and business communities. Carried a dual role as Marketing Manager for both Customer Profitability and Automotive Industrial Segment. Managed district's customer profitability initiatives and strategy. Managed and developed two veteran marketing analysts in the CPM group. Owned account initiatives, subject matter expertise, and insight for Automotive Industry. Team member for corporate-level growth council focused on small and medium businesses in the Diversity and Inclusion space. Formulating strategies for customer messaging, growth programs, and tailored solutions for Women, Minority, Multicultural, and Diverse owned enterprises. Customer Profitability and Micro Market Analyst. Work experience in priority account strategy formation, analytics, and trend identification activities. Creation and execution of new processes to help steer marketing and sales efforts. Small and Medium Business Account Management in $250k - $5M annual revenue band. New business generation through execution of account strategies and extension into supply chain. Retention, pricing contract, and customer lifecycle and relationship management. Small and Medium Business Account Management with focus on new business generation in $50k - $250k annual revenue band. Value-focused and cross-product selling of UPS service portfolio. Five years of experience in IT hardware/software support and UPS technology operations. Support, problem resolution, and maintenance of internal and external systems including proprietary technologies.

  • Senior Manager - Channel Strategy

    Feb 2025 - now

  • Digital Access Program - Customer Experience

    Jul 2024 - Jan 2025

  • Senior Manager - Digital Access Program Partnerships

    Feb 2022 - Jul 2024

  • Digital Channels Marketing Manager

    Jan 2021 - Feb 2022

  • Field Marketing Manager

    Jan 2017 - Dec 2020

  • Diversity Growth Council - Project Team

    Oct 2018 - Dec 2019

  • Marketing Analyst

    Jun 2015 - Dec 2016

  • Senior Account Manager

    Apr 2012 - May 2015

  • Account Executive

    May 2010 - Apr 2012

  • Senior Information Technology Technician

    Nov 2004 - Apr 2010