
Paula Conceição

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About me
Store Manager | Primark Stores Limited
Education

University of Coimbra
2000 - 2008Degree International Relations
Experience

Pimkie
May 2009 - Jun 2012- Optimization of the operating account (sales analysis, expenses, breaks, wages...)- Recruitment, training, follow up and assessment of the sales team (1 Assistant Manager / 2 Supervisors and 10 associates)- Forecasting, planning and timetables/schedules - Team motivation through a close communication and group spirit, ongoing development of customer service standards and pursuit of the objectives set by the company- Ensure the implementation of Visual Merchandising and windows standards- Stock management Show less
Store Manager
Sept 2006 - Jun 2012Stock Take Manager
Jan 2011 - May 2012Visual Merchandiser
May 2009 - Sept 2010

Primark
Jul 2012 - nowEuralille Shopping Mall - 52300 sq feets / 375 associates / 30 Supervisors / 23 Managers- Sales and Commercial Focus – Maximize opportunities and performance- Manage team to ensure stock levels are sufficient to maximize sales. Work with management team to analyse all relevant sales, stock reports and take appropriate action where necessary- Lead and motivate the team to achieve company standards- Responsible for leading the team to deliver excellent customer service- Accountable for delivering excellent visual merchandising standards- Operating Standards – Ensure company systems and procedures in all areas including Goods Inwards and Cash Office- Overall store responsibility for ensuring H&S standards are adhered to- Security – Preventing company property loss, theft or abuse Show less - Leadership, duty management, shared values and standards, company culture, policies and procedures- Coaching, training, follow up of the team to have a positive work environment- Recruitment, management, human resources development to provide the success of Managers, Supervisors and Staff on the store- Stock management, visual merchandising guidelines on store to maximize sales- Responsible of overseeing store departments and store management team of 25 Managers- Follow up and ensure the accomplish of all commercial campaigns in the store- Cash office operational functions- Follow up of wages and turnover- Health & Safety procedures Show less Primark’s expansion project in US marketOpening of the 4th US store – Freehold Raceway Mall, New Jersey – 50700 sq feets / 250 associates - Support the Freehold Store Management Team in establishing standards and best practices to achieve results, maximize sales, opportunities and performance- Responsible for training the store Assistant Manager in: carrying out Primark daily routines; customer promise; commercial focus; stock management; store operations; Primark tools and technology; visual merchandising guidelines; human resources management; H&S company standards; cash office routines; security and operational audit- Promote a broad view of the store's needs, draw attention to areas of opportunity, be prepared to adapt quickly to changing circumstances and business needs. Encourage ability of developing alternative plans and help Managers, Supervisors and associates to find solutions Show less Primark’s expansion project in French marketOpening of the 1st store in France – Marseille, Grand Littoral Shopping Mall – 62000 sq feets / 550 associatesOpening of the 1st store in Paris – O’Parinor Shopping Mall– 45200 sq feets / 450 associates- Responsible of Ladies Nightwear & Lingerie, Home and Customer Service Departments (3 Managers, 15 Supervisors, 235 associates)- Coaching, training, follow up the team to have a positive work environment and to ensure the customer satisfaction- Sales optimization- Stock management - Follow up of wages and turnover - Health & Safety procedures Show less
Area Manager
Oct 2023 - nowStore Manager
Feb 2018 - Sept 2023Deputy Store Manager
Oct 2017 - Jan 2018Store Manager Secondement
Mar 2017 - Sept 2017Assistant Manager
Sept 2014 - Mar 2017US Assistant Manager Coach
Jul 2016 - Nov 2016Senior Department Manager
Dec 2013 - Aug 2014Department Manager
Jul 2012 - Nov 2013
Licenses & Certifications

Curso de Espanhol - C1
CENTRO DE ESTUDOS DE ESPANHOL
Languages
- poPortuguês
- esEspanhol
- inInglês
- frFrancês
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