Fatih Akman

Experience

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  Lorbi PR Tanıtım ve Halkla İlişkiler

  Feb 2012 - May 2014

  Marketing And Public Relations Specialist

  Managed events, campaigns, press releases, and media bulletins for multiple clients, including Turkish Airlines, Ulker, and Albaraka Türk Participation Bank. Successfully created and implemented content calendars across various platforms to improve client engagement and enhance brand reputation.

• 

  Boosters İstanbul

  Sept 2014 - Dec 2014

  Intern Copywriter

  I assisted in managing social media platforms and creating engaging copy for various clients. Developed and implemented social media strategies to improve brand awareness and increase engagement.

• 

  Nexify, Inc.

  Nov 2015 - Dec 2018

  Reduced advertising cost of sales for products using keyword planning and ad targeting strategies. Implemented SEO, SEM, and email marketing, resulting in increased product ranking and effective management of advertising campaigns. Successfully implemented optimization techniques such as product photo shooting, editing, and listing optimization resulting in improved brand management. Coordinated and optimized marketing strategies for 500 products, resulting in exceeding sales goals by 20%.

  • Digital Marketing Specialist

    Feb 2017 - Dec 2018

  • Account Manager

    Nov 2015 - Feb 2017
• 

  MegaGear

  Jan 2019 - now

  Manage $1.5M+ annual budget across five brands and four categories, overseeing 1600 products generating $5M+ in ad revenue with Amazon campaigns, achieving 16% - 22% ACoS. I develop and implement comprehensive B2B and B2C product marketing campaigns, measure and report key marketing performance indicators, and drive successful business plans. I prepare and coordinate advertisement and marketing strategies and budgets for all products, leveraging strengths in cost-effective marketing management.I drive data analysis and insights to optimize advertising campaigns and marketing strategies, leading to a 15% increase in overall revenue. I provide guidance, mentorship, and coaching to a team of four members, fostering their professional development and growth. Show less Developed and revised business and strategic plans to align product line, pricing, inventory, and marketing. Analyzed market research data to identify growth opportunities, resulting in an 18% sales increase. Led successful marketing initiatives, such as content, email, and social media marketing, to boost brand reputation and foster customer loyalty.Managed various digital platforms, including Amazon Vendor Central, Seller Central, Etsy, Shopify, MercadoLibre, Walmart, eBay, and Rakuten, successfully developing and executing digital marketing campaigns and SEO strategies, while managing budgeting and financial planning for all marketing activities. Show less

  • Marketing Director

    Jan 2022 - now

  • Senior Marketing Manager

    Feb 2020 - Jan 2022

  • Marketing Manager

    Jan 2019 - Feb 2020