Essi Kuronen

Experience

• 

  Telia Company

  Jun 2012 - Aug 2012

  Customer Delivery Supervisor

  As a Customer Delivery Supervisor at TeliaSonera my role included the delivery of data, communication and data server solutions for B2B customers. My tasks also included B2B customer service, invoicing and order processing.

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  Telia Company

  May 2013 - Aug 2013

  Customer Delivery Supervisor

  As a Customer Delivery Supervisor at TeliaSonera my role included the delivery of data, communication and data server solutions for B2B customers. My tasks also included B2B customer service, invoicing and order processing.

• 

  Telia Company

  Jan 2014 - Apr 2014

  Customer Delivery Supervisor

  As a Customer Delivery Supervisor at TeliaSonera my role included the delivery of data, communication and data server solutions for B2B customers. My tasks also included B2B customer service, invoicing and order processing.

• 

  Carat Finland

  Aug 2014 - Apr 2015

  Project Manager Trainee

  As a Project Manager Trainee at Carat Finland I was responsible for coordinating media campaigns which included budget allocation with the account manager, briefing the media specialists, communication with the customer and project scheduling. Essential skills in this role were strong management skills and ability to prioritize. I worked closely with advertising agencies and customers such as Veikkaus, Tjäreborg and Philips.

• 

  Alma Media Corporation

  Apr 2015 - Feb 2019

  I worked as a Programmatic Specialist in the programmatic buying team. My aim was to boost programmatic ad sales for example with greater ad solutions and even more precise ways of targeting. Accordingly, I tracked the development of programmatic sales daily and I also reported and analyzed the results internally as well as externally to our clients. My tasks also included writing blog posts and newsletters and tracking their results. In addition, my role included training buyers on how to buy and manage their campaigns. Show less As a Media Specialist I was responsible for managing ad campaigns of various B2B media (Kauppalehti, Talouselämä, Markkinointi&Mainonta, Tivi, Tekniikka&Talous, Mikrobitti, Mediuutiset, Uusi Suomi) in the Ad Operations team. My task was to coordinate desktop, mobile and content marketing campaigns which included campaign reservation, ad trafficking, campaign optimization and reporting. In addition, sales support was an essential part of my role. I also cooperated closely with advertising and media agencies as well as media sales. Show less

  • Programmatic Specialist

    Mar 2017 - Feb 2019

  • Media Specialist, Ad Operations

    Apr 2015 - Feb 2017
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  GroupM Finland

  Feb 2019 - Apr 2020

  Programmatic Engagement Manager

  I managed, optimized and reported programmatic advertising campaigns. I was repsonsible for the programmatic campaigns of large clients operating in automotive and recruiting industries. In addition, I participated in the new business operations.

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  Telia

  Apr 2020 - now

  I’m responsible for large online development projects such as improving Telia’s online store and executing Telia’s online strategy. December 2022 - December 2023I was responsible for online sales and sales experience of Telia’s B2C mobile subscriptions.April 2021 - December 2022I was responsible for B2C online sales and CX of home broadband and internet security services (F-Secure’s products). In addition, I planned and developed cross&upsales activities in online channel. In my role as the Online Sales Team Lead I was responsible for steering the team’s daily work, target setting and following up on our KPI’s to make sure we meet the budget. I was also in change of executing Telia’s online strategy, representing Online Sales & Care Team in the Commercial Management Team and taking care or all HR related matters for the team, e.g. recruiting new team members.The role was a parental leave substitution. I was responsible for commercial development of Telia’s self service channel Minun Telia (web & app).

  • Senior Digital CX Manager

    Jan 2024 - now

  • Online Sales Experience Manager

    Apr 2021 - Dec 2023

  • Online Sales Team Lead (substitute)

    May 2022 - Aug 2022

  • Sales Manager, Self Service Channels

    Apr 2020 - Mar 2021