Kate Macildowie

Kate Macildowie

Strategic Planner

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location of Kate MacildowieCity of Johannesburg, Gauteng, South Africa

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  • Timeline

  • About me

    Marketing and Product Manager

  • Education

    • University of the Witwatersrand

      2004 - 2007
      Bachelor of Arts (B.A.) Film/Cinema/Video Studies Honours
    • Wits Business School

      2015 - 2018
      Master of Business Administration - MBA
    • Vega School

      2009 - 2009
      Bachelor’s Degree Brand Management and Communications Honours
  • Experience

    • Havas Worldwide

      Jan 2010 - Feb 2013
      Strategic Planner

      Formulating and presenting TTL communication, marketing, branding and retail strategies

    • Scan Display

      Mar 2013 - Dec 2016
      Account Executive/Project Manager

      Scan Display supplies a full range of exhibition services including event and exhibition infrastructure, retail displays and installationsTurnkey project management for exhibition stands, retail installations and conference infrastructure both locally and internationally• Maintain and grow client base (tenders/RFP and lead follow up)• Consultative selling• Idea generation• Project management across various business units• Job costing and quoting• Debtor management• Budget management• Logistics management• Print collateral and material management Show less

    • TLC Marketing Worldwide

      Nov 2017 - Jul 2020
      Strategic Director

      TLC Marketing Worldwide is an international reward & promotional risk management company offering digital loyalty & reward solutions, staff incentives and employee benefit programmes. Key role functions: Formulating, conceptualising & presenting digital reward & loyalty solutions for brands and companies in South Africa, Middle East & Singapore Advised on brand/communication positioning, costing, UX and roll-out of programmes to achieve ROI for clients Client presentations, meetings & post campaign reporting Data management, data analysis, customer segmentation & behavior profiling from both managed and owned campaign data Survey design, research and insight extraction Local Board Member Implemented & ran a traffic system for the agency and coordinated various departments for proposal/pitch delivery. This system doubled the agencies output over two years Show less

    • Agility Holdings

      Jan 2021 - Apr 2023
      Marketing and Rewards Manager
    • Randgo

      Apr 2023 - now
      Marketing and Product Manager
  • Licenses & Certifications