Rakesh Selvam

Experience

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  Jyothy Laboratories Ltd. - India

  Dec 2010 - Sept 2013

  ASSISTANT MANAGER - SALES

  Jyothy Laboratories Limited is an Indian Fast-moving Consumer Goods company that was started in 1983. It was founded as a proprietary concern, manufacturing and marketing a single fabric care product, Ujala.Key Roles and Responsibilities:---------------------------------- Managing sales for one of the services (JFSL)- Achieving sales targets and handling customer complaints.

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  IAL Global

  Mar 2014 - Jun 2016

  SENIOR EMAIL MARKETING EXECUTIVE

  IAL Global is the one-stop solution for organizations seeking corporate training and professionals/freshers looking for certifications in their respective fields.Key Roles and Responsibilities:---------------------------------- Responsible for designing and sending email marketing campaigns.- Determines target audience, plan and execute campaigns to create buzz and generate leads.- Ensure marketing message is conveyed clearly and delivered properly to prospects.- Track and analyze direct and interactive marketing campaigns.- Use statistical analysis and reports to create new campaigns. Show less

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  EStomi Technologies

  Jun 2016 - Oct 2016

  DIGITAL MARKETING ANALYST

  eStomi Technologies is one of the fastest-growing ITSM & BSM consulting firms. The business model is based on ITIL guidelines and has an explicit approach to providing consultancy and firmly believes in value contribution.Key Roles and Responsibilities:---------------------------------- Responsible for search engine ranking.- Lead generation via., organic, social media and email marketing.- Managing the company website www.estomi.com and blog.- Website live chat monitoring and generating leads via., chat. Show less

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  KOViD Analytics

  Oct 2016 - Jan 2018

  TEAM LEAD - MARKETING

  Kovid Analytics is a training solutions provider for technology domains on Big Data Hadoop, PMP, Analytics with R, Analytics with Python, Cloud Computing with AWS, PRINCE2, ITIL, Predictive Analytics, Machine Learning and IoT. We offer training for professionals in both classroom and online delivery modes across the globe.Key Roles and Responsibilities:---------------------------------- Sales lead generation via., email marketing for global market- 48% growth in lead generation for PMP and Cloud courses- Managing data mining and email marketing team with a time size of 28+- Handled training and development for data mining and email marketing team Show less

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  Thanvedhu solutions

  Feb 2018 - Jun 2018

  CONSULTANT - DIGITAL MARKETING

  OutSmart Marketers helps young companies with the strategies that lead to the accomplishment of their business goals be it growth, revenue, sustainability or investment. Right from Ideation, Discovery, Planning to Execution. OutSmart work with companies across the spectrum ranging from Fintech, IoT, AI/ML, SaaS, Cloud services, and other startups offering B2B services/products.Key Roles and Responsibilities:---------------------------------- Designing and implementing digital marketing strategies for multiple startups.- Have increased growth for multiple startups from 0% to 95%.- 16x increase in website traffic and 12x increase in revenue for multiple clients.- Managing digital marketing and designing team. Show less

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  Vertiledge

  Apr 2018 - now

  DIGITAL MARKETING MANAGER | TRAINER

  Vertiledge is a training provider and a trainers marketplace based in Bangalore, India, established with the aim of delivering high-value training through advanced and practical methodologies, we offer an extensive range of services in training, learning and development in the fields of management and technology.

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  EasyA - Recruitment made easy

  Aug 2020 - Feb 2023

  SPECIALIST - DIGITAL MARKETING

  Easy Authoring provides pre-qualified and experienced change and learning professionals, contingent staffing solutions, and payroll services to Australia & New Zealand's leading organizations and Government departments.Key Roles and Responsibilities:---------------------------------- Designed and developed the company's website- Maintaining and Implementing new features on the company website- Planning, implementing, and monitoring digital marketing campaigns across all digital channels.- Generating marketing reports and presenting the same to the c-level management- Planning and executing employment engagement program and contract care program.- 95% increase in the website traffic Show less

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  Infinitude

  Mar 2023 - now

  FOUNDER & CEO