Twiggy Wong

Twiggy Wong

Assistant Manager, Audit

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location of Twiggy WongHong Kong SAR

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  • Timeline

  • About me

    Passenger Network Manager at Cathay Pacific

  • Education

    • The Chinese University of Hong Kong

      -
      BBA Marketing
    • The Chinese University of Hong Kong

      2018 - 2020
      Master of Data Science and Business Statistics Data Science Academic Excellence Award 2020
  • Experience

    • KPMG

      Sept 2009 - Mar 2011
      Assistant Manager, Audit

      • Evaluate the internal control environments and financial data of the companies for detailed audit plan• Prepare the statutory financial statement• Key audit engagement: Cathay Pacific Airways Ltd

    • Cathay Pacific

      Mar 2011 - now

      To plan, evaluate and co-ordinate the deployment of the company's aircraft and related resources so as to offer a competitive passenger network to maximise long-term profitability with short term optimisation where possible. •Develop and present Long Term and Short Term Passenger Network Plan •Provide route revenue forecasting, capacity analysis and market evaluations needed for optimizing the network•Use demographic and macroeconomic data to identify new markets•Conduct market stimulation model •Liaise with airports to explore new route opportunities Show less • Conduct route performance estimation, analysis and review - Gather both quantitative and qualitative data (including market size, market share, yield and network quality from MIDT and QSI) - Consolidate and communicate the result with respective global sales team, revenue management team and network planning team to arrive an accurate estimation- Monitor and provide assessments to newly added capacity, identify opportunities for revenue improvement• Conduct long term network growth analysis- Investigate the network traffics growth in order to manage the capacity/efficiency growth- Assist in providing commercial inputs to evaluating the feasibility of new routes and additional frequencies Show less

      • Passenger Network Manager

        Dec 2017 - now
      • Cargo Network Manager

        Mar 2023 - Sept 2024
      • Assistant Revenue Strategy Manager

        Jul 2017 - Dec 2017
      • Assistant Lean Project Manager (Part time secondment)

        Nov 2016 - Dec 2017
      • Assistant route planning manager

        Jun 2013 - Jun 2017
      • Internal Auditor

        Mar 2011 - May 2013
  • Licenses & Certifications

    • Certified Public Accountant

      Hong Kong Institute of Certified Public Accountants
      Oct 2011
    • Six Sigma Black Belt

      ASQ
      Oct 2015