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Joana Asshauer

Joana Asshauer

Sales Associate

Followers of Joana Asshauer610 followers
location of Joana AsshauerZurich, Zurich, Switzerland

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  • Timeline

  • About me

    Manager I Brand & Growth Strategy

  • Education

    • The London School of Economics and Political Science (LSE)

      2018 - 2019
      Master of Science - MS Economic Psychology Upper Second Class Honours (2:1)

      Master thesis: An empirical analysis of the relationship between meat consumption and masculinity

    • Regent's University London

      2014 - 2017
      Bachelor of Arts - BA International Business & Marketing (European Business School) First Class (1st) & Dean's List

      Bachelor thesis: An analysis of the motivational factors driving luxury-brand related UGC engagement on Instagram

    • IÉSEG School of Management

      2016 - 2016
      International Business

      Semester Abroad

    • Sotheby's Institute of Art

      2017 - 2017
      Art and Finance in a Global Market

      8-week course on the international art market

    • Zurich International School

      2003 - 2014
      High School Diploma with Honors GPA 3.8 / 4.0

      Activities and Societies: Head of Operation Smile Charity Committee

  • Experience

    • CHANEL

      Jun 2016 - Oct 2016
      Sales Associate

      • Assisted boutique manager in all aspects of day-to-day operations (e.g., managing customer database, CRM activities) and exceeded target revenue by 14% as part of core sales team

    • Purple

      Jun 2017 - Aug 2017
      PR & Communications Intern

      • Helped develop digital communications strategies, authored press materials and monthly reports for clients such as the London EDITION Hotel

    • Roland Berger

      Feb 2018 - Jul 2018
      Global Marketing & Communications

      • Responsible for the development & roll-out of global marketing KPIs • Led organization of various large-scale corporate events with 50+ attendees (e.g., press dinners)

    • VIVALDI_

      Sept 2019 - now

      • Engagement Manager

        Aug 2023 - now

      • Senior Consultant

        Jan 2022 - Jul 2023

      • Strategy Consultant

        Jan 2020 - Dec 2021

      • Brand Analyst

        Sept 2019 - Dec 2019

  • Licenses & Certifications

    • GenAI + Strategy Completion Badge

      Digital Data Design (D^3) Institute at Harvard
      Feb 2025

    • Certified ESG Analyst (CESGA)

      EFFAS - The European Federation of Financial Analysts Societies
      Jun 2021