
Timeline
About me
Content Creator & Seeking Marketing Opportunities
Education

Elon university
2015 - 2019Bachelor of science - bs business administration and management, generalActivities and Societies: Beta Theta Pi • Minors: Statistics & Sports Management• Founding Father of Beta Theta Pi• Executive Vice President of Communications, Marketing Committee Chair of Beta Theta Pi• Beta Theta Pi Chartering Committee
Experience

Elon university
Mar 2017 - Aug 2017Student football manager• Assisted with every practices’ in-game play on the defense and offensive side of the ball • Responsible to logistics, set up, break down, and inventory of all the team equipment• Help coaches, athletes and other members of the athletic department with equipment needs on and off the field

High point-thomasville hitoms
May 2017 - Aug 2017Director of operations & marketing - summer intern• Operated in the front office that achieved the largest attended game in organization history with an attendance of 3,750. An attendance record that was broken by a margin of 1,000 fans.• Directed and developed social media and marketing strategies, while being in charge of the organization's social media which I grew 300+ followers in the 3 month season• Pitched event partnerships and in-game promotions to other business owners• Compiled in-game statistics for each team that would then be sent and published on the Coastal Plain League website• Managed ballpark operations including key holder, concession staff, ticket staff, umpires, and broadcasting Show less

Shannon academy of english
Jun 2018 - Aug 2018Summer intern• Consolidated historical data on past groups over a five-year span to create ad hoc reporting using Excel and Powerpoint • Escorted 100 international students throughout Ireland touring museums, historical landmarks, and downtown cities• Operated my own baseball camp, developed every camp days schedule, supervised assistants while teaching 25 players that have never played or seen the game of baseball
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Gateway insurance and investments (brokers)
Jun 2018 - Jun 2018Summer intern• Worked with car, household, business, farm and health insurance renewals• Performed in-office duties from scanning, filing, and sorting renewals to be sent out to customers

Rue gilt groupe
Nov 2019 - Apr 2020Planning analyst• Managed sales projections on a weekly basis to ensure departments were meeting and/or exceeding sales and margin budgets.• Drilled down weekly and EOM TY v LY Shop reporting using Tableau and Excel files to assist with recommending product mix for optimal sales results• Deep dived into merchandise performance at both the department and product level to identify risk and opportunity to sales, margin, inventory, brand and category mix

Rue gilt groupe
Sept 2020 - Mar 2022Planning analyst• Maintained and helped develop daily event reports, event pricing and style removals to ensure accuracy and efficiency by incorporating all in-house departments• Maximized profitability and daily event forecasts by analyzing historical data, event projections, sales and margin rate/dollars• Orchestrated sale projections for Primary, Residual, and Drop Ship/Quick Ship styles for every department in the event
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Freelance (self employed)
Oct 2022 - nowSocial media content creator• Assisted in creating and marketing content through relationship building for over 50 professional franchises and companies in various sectors• Orchestrated a campaign that converted 150+ downloaders to a sports app within a year• 1 of 7 Content Creators invited by the NHL to the Stadium Series to help promote and grow the outdoor special event• Visited all 32 NHL venues in a season displaying each team's game day fan experience• Invited by 4 NHL, 2 AHL and 1 ECHL team to collaborate on game days• Partnered with the Cape Cod Baseball League to grow fan awareness on how unique of a summer baseball experience they offer every summer game night and resulted in a combined 600,000+ views• Asked by an ECHL organization for my video to be shown and promoted at this year's ECHL Summer Conferences as a new form of effective marketing and sales growth• Currently partnered with a MiLB team to promote their rebranded games that are there to increase their fan experience, ticket sales, and merchandise salesCOMPANIES I'VE WORKED WITH:• Organizations: NHL, Cape Cod Baseball League, NJ Devil, New Hampshire Fisher Cats, New York Islanders, Hartford Wolf Pack, Colorado Avalanche, Montreal Canadiens, Providence Bruins, Wichita Thunder• Brands: MeUndies, TickPick, Fathead LLC, Omada Game App, Torege Sunglasses, MOX Skincare, Ekster Wallets, Brave Browser, ArtBet App Show less
Licenses & Certifications
- View certificate

Foundations of digital marketing and e-commerce
GoogleDec 2022 - View certificate

From likes to leads: interact with customers online
GoogleSept 2023 - View certificate

Assess for success: marketing analytics and measurement
GoogleApr 2024 - View certificate

Think outside the inbox: email marketing
GoogleMar 2024 - View certificate

Make the sale: build, launch, and manage e-commerce stores
GoogleApr 2024 - View certificate

Attract and engage customers with digital marketing
GoogleSept 2023 - View certificate

Google digital marketing and e-commerce professional certificate
CourseraApr 2024 - View certificate

The fundamentals of digital marketing
Google digital garageJun 2022 - View certificate

Google digital marketing & e-commerce specialization
GoogleApr 2024 - View certificate

Satisfaction guaranteed: develop customer loyalty online
GoogleApr 2024
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