
Timeline
About me
Manager en consultoría de comunicación, liderazgo y reputación en Thinking Heads
Education

Forbe
2013 - 2015Community manager business/corporate communicationsActivities and Societies: Community Manager Intern at Astrágalo Studio Social Media Plan management

Grupo femxa vigo
2014 - 2014Advanced learning at multimedia design and edition editionTécnico superior en diseño y edición de publicaciones impresas y multimedia. Certificado de profesionalidad 3.

Universidad de santiago de compostela
2009 - 2013Journalism 7,9
Google and iab spain
2015 - 2015Intensive training at digital marketing marketingActivities and Societies: Grupos de trabajo para la realización de prácticas basadas en casos reales y workshops. Display y compra programática de la publicidad, buscadores SEO y SEM, eCommerce y marketing de resultados, redes sociales y vídeo, medición, atribución y analítica digital.

Google and iab spain
2015 - 2015Basic training at digital marketing marketingActivities and Societies: Grupos de trabajo para la realización de prácticas basadas en casos reales y workshops. Contenidos sobre fundamentos de tecnología y mundo digital, SEO, SEM, comercio electrónico, marketing en redes sociales y dispositivos móviles, analítca web, emprendedurismo, business plan y plan de marketing

Cesma business school
2015 - 2016Master in commercial management and marketing marketingEnd of course project, "ThinkFish Marketing Plan", obtaining the maximum grade with Honors.
Experience

Compañía de radio/televisión de galicia
Nov 2012 - Apr 2013Intern reporterEditor and reporter of news for the Local News Broadcast (Monday to Friday) on the regional TV (Galicia).

Lutra films
Apr 2013 - Jan 2016Press and marketingPress and marketing in the production of the Galician film "Las brujas de E'lente".Press release elaboration, interviews and social media management.

Faro de vigo
Jul 2013 - Sept 2013Intern writerContent edition and creation in different newspaper sections: society, events, television.

Grupo femxa
Jul 2014 - Feb 2015Content editorAuthors selection, content edition, visual resources benchmarking and selection, creation of didactic resources, content review, creation of title and back cover.Team work, time management and compliance with deadlines.

Galakia.com
Oct 2015 - Oct 2016Content editorWriting articles on different topics for the web portal Galakia.com.Use of SEO techniques and advertising affiliation.http://galakia.com/author/andrea-losada-rodriguez/

Roman
Jan 2016 - Jan 2019Account executive - corporate communicationsCorporate communications and institutional relationships management for different clients: clipping service, RRSS reports, repercussion reports, press releases, dailies elaboration, media relationship, crisis management, event organisation (budgets, list of guests, internal organisation of the event, drafting of speeches and speeches, etc.), mappings, management of institutional relationships, proposals, newsletter development.Drafted post-event evaluations, compiled results and recommended changes for future events.Leveraged professional relationships to develop new business opportunities.Provided feedback to all departments on brand consistency in outbound communications.Clients: Randstad, Grupo Ferrero, Epson, Grupo DIA, CEDE, EY, Lois, Obra Social La Caixa, Ametic, entre otros. Show less

Jd sports fashion plc
Feb 2019 - Jan 2020Visual marketing managerPoint of contact for visual support. Analyse consumer behaviours to maximise sales. Monitor and encourage the visual team to create leading visual merchandising displays. Support the Retail team, encouraging progression. Maximising store profitability.Merchandising• Ensuring that the weekly VM pack has been actioned and that all points have been achieved in given stores.• Conducting weekly floor walks of the stores, making sure that points that need to be addressed are raised and actioned.• Checking that stores are commercially set up and all POS in the correct location.• Analysing Oracle figures to assist in deciding product locations and floor moves.Communication• Regular communication with the Visual Support Manager and Area Sales Manager.• Store Visit Reports conducted and submitted to the Visual Support Manager and Area Sales Manager on a weekly basis, ensuring that the In-Store Merchandiser and management team are aware of what needs to be actioned.• Communicating new ideas and ways to improve the ongoing developments of JD Sports Fashion plc to your Visual Support Manager. Show less

Abc school of english
Jan 2020 - Feb 2021Marketing executiveLead the Marketing team in areas such as:• Marketing campaings definition• Social Media (Instagram, Facebook, Blog and Newsletter management)• Social events• Agencies management • Go to market strategies definition for priority countries

A kind of green
Jul 2020 - Jul 2022FounderWorking with Slow Changers agencyFounder of A Kind of Green (a professional profile on Instagram which seeks to inspire towards a more responsible and local consumption, supporting brands and profiles that, in addition to achieve an economic benefit, also seek a positive impact on society and/or the environment).• Brand development, digital communications and social media strategy on Instagram.• Development and implementation of partnerships with brands.• Content creation and performance measurement. Show less

Thinking heads
Mar 2021 - nowManager
Sept 2024 - nowConsultora senior
Sept 2022 - Sept 2024Consultora
Mar 2021 - Oct 2022
Licenses & Certifications
- View certificate

The fundamentals of digital marketing
Google digital garageJul 2020
Volunteer Experience
Acompañamiento a mayores
Issued by Fundación Amigos de los Mayores on Jun 2018
Associated with Andrea Losada RodríguezPress Officer
Issued by Galicia Acolle on Oct 2009
Associated with Andrea Losada Rodríguez
Languages
- gaGallego
- inInglés
- esEspañol
- poPortugués
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