Bryan Hauwiller

Experience

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  Shaoxing University, Solex College, EBC Institute

  Sept 2005 - May 2009

  ESL Teacher
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  Pima Association of Governments

  Aug 2013 - Mar 2016

  • Led public outreach for the Regional Transportation Plan 2045 public involvement tool, Engage 2045. Led facilitation groups in the tool’s preliminary stages, placed effective digital advertising, and mass email campaigns with a result of ~2,000 public responses in 6 weeks on a $1,000 advertising budget.• Partnered with Union Pacific (UP) Cares Program on the Downtown Tucson Railway Safety Task Force • Developed marketing communications and public relations plans with program staff on: Regional Pedestrian Safety, Rebranding the Tucson Bikeways Map and App, Rail Safety Public Education, Travel Demand Management PR Plan FY15-16, Clean Water PR Plan FY15-16. Outlined scope, budgeting, goals, objectives and timelines for executive management.• Managed contracted media buying for radio, TV, newspaper, billboard, transit and digital advertising.• Implemented new email-marketing software, Constant Contact. Managed contact database transfer and upkeep, as well as email campaigns reaching 3,000+ recipients.• Collaborated with graphic design and IT departments to overhaul website content management system. Show less • Spearheaded the video concept and scriptwriting of Sun Rideshare’s Do Zombies Carpool?, an infomercial and focal point for an PRSA award-winning public outreach campaign.by creating marketing collateral and PR plans on a diverse team of stakeholders.• Managed business outreach for Pima County’s Travel Reduction Program, comprised of 200-300 major employers, to improve regional air quality.• Succeeded in dramatic growth of Facebook, Twitter and LinkedIn social media platforms. Used social media analytics to complement PR strategies. Show less

  • Communications Specialist

    Nov 2014 - Mar 2016

  • Travel Demand Management (TDM) Marketing Research Associate

    Aug 2013 - Nov 2014
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  Welocalize

  May 2016 - Feb 2019

  • Managed all project aspects (from scoping to delivery) for software UI translation projects up to $300,000 and 6mo+ in length with various phase gates. • Led communications management across global project teams including: external clients, vendors, engineers, quality assurance and testing departments.• Measured schedule baselines against schedule variances and managed leads and lags of the project schedule. • Coordinated UI/UX website audits for clients.• Reported on web/mobile/desktop applications for multiple Fortune 500.• Created digital advertisements adhering to Google AdWords best practices.

  • Project Manager

    Apr 2017 - Feb 2019

  • QA Lead, Copywriter, Linguistic Tester for Apple

    May 2016 - Mar 2017
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  STAR Autism Support

  Feb 2019 - May 2020

  Product Delivery Manager

  • Managed the execution of product releases and updates for STAR’s eLearning SaaS – the Links Curriculum – an education platform connecting routines and assessments for secondary-level students with autism.• Led by serving, relating and communicating with technical stakeholders to deploy software deliverables (tasks, subtasks, epics) over 2-week Sprints using Jira/Confluence across virtual teams.• Gathered, analyzed data using tools and techniques (surveys, customer feedback, interviews, brainstorming and quantitative analytics) to drive product management decision-making. Show less

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  Watermark

  Sept 2021 - now

  Associate Product Manager

  At Watermark, insights inspire progress. Watermark’s software gives higher education institutions the insights they need to improve, evolve, and empower student success. Watermark’s integrated digital solutions support assessment and accreditation, faculty activity reporting, course evaluation and surveys, and catalog and curriculum development for over 1,700 higher education institutions around the world.