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Daniela Caicedo

Daniela Caicedo

Academic Advising – Subject: Prototypes

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location of Daniela CaicedoColombia

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  • Timeline

  • About me

    Strategy Analyst at Háptica

  • Education

    • Unipymes Foundation

      2020 - 2020
      Graduate E-commerce and digital marketing management

    • Universidad ICESI

      2014 - 2019
      Industrial Design

  • Experience

    • Universidad ICESI

      Aug 2017 - Nov 2017
      Academic Advising – Subject: Prototypes

      Assisted in explanations about processes and practical application of different techniques and materials

    • Universidad ICESI

      Apr 2018 - May 2018

      Assisted the manufacturing process of prototypes Devoloped an App’s prototype and designed graphic pieces

      • Academic Advising – “Maratón Maletas” activity for Master in Innovation

        May 2018 - May 2018

      • Academic Advising – Prototyping and visualization for Master in Innovation Management

        Apr 2018 - Apr 2018

    • Universidad ICESI

      Aug 2018 - Nov 2018
      Academic Advising – Subject: Models

      Assisted in explanations about processes and practical application of different techniques and materials

    • Accenture Colombia

      Jan 2019 - May 2020

      • Conducted personalization maturity level evaluation and experience mapping (as is & to be) • Evaluated supplier’s contracts process of a bank in order to optimize and digitize it• Conducted research in an automated testing team about their way of working, the documentation of their practices and how they transfer their knowledge• Leaded Design Thinking Trainings• Edited videos for clients • Leaded Design Thinking Trainings• Conducted research about a real problematic of national mobility ending in a mobile app prototype solution• Designed digital internal marketing material • Assisted in photography and video• Leaded Effective Communication workshop for vulnerable communities

      • Service & Interaction Designer

        Jul 2019 - May 2020

      • Service & Interaction Designer

        Jan 2019 - Jul 2019

    • Smurfit Kappa

      Jul 2020 - Aug 2021
      Designer

      • Leaded positioning strategies for cardboard products • Coordinated mass production process for cardboard products, evaluating structural and graphic design• Purchase management and finding new customers• Control and compliance of income, costs and expenses comparing the real execution vs. the annual estimates

    • HÁPTICA

      Sept 2021 - now

      • Service Design Leader

        Oct 2023 - now

      • Service Design Consultant

        Sept 2021 - Oct 2023

  • Licenses & Certifications

    • Conceptos básicos del Marketing Digital

      Google Digital Garage
      Jul 2020

  • Honors & Awards

    • Awarded to Daniela Caicedo
      Grupo ganador en Competencia empresarial "Mejor gestión, Innovación y Sensibilidad social" Universidad Icesi May 2018 INKU - Rescatando lo nuestro: Piezas auténticas que identifican tu personalidad, exaltando la biodiversidad de Colombia, y prolongando el ciclo de vida de nuestros recursos naturales. - Proyecto de la materia Diseño y plan de negocio - Semestre VIII
    • Awarded to Daniela Caicedo
      Semifinalista de Concurso Photoecologia 10 Concurso Photoecología - Unicentro Cali Nov 2017
    • Awarded to Daniela Caicedo
      Grupo ganador del Reto con HACEB – Medellín – Interacpedia 2017 Interacpedia - HACEB Jun 2017 “Warmi, sentimiento de hogar y cercanía familiar”: Busca romper las barreras de la comunicación actual, encontrando momentos especiales a lo largo del día que se generan de manera natural y exploran lo intuitivo de la escritura manual como medio de comunicación. – Reto: Robótica humana y cercana – Empresa: HACEB - Semestre VI
    • Awarded to Daniela Caicedo
      Grupo ganador del Reto con la APP de Medellín – Interacpedia 2016 Interacpedia - APP de Medellín Dec 2016 “Cine al parque”: cine efímero, un espacio al aire libre adaptado para la proyección de películas, según la preferencia de las personas que asistirán. – Reto: Actividades de atracción para los ciudadanos en los parques de la ciudad de Medellín – Empresa: Agencia APP – Semestre V
    • Awarded to Daniela Caicedo
      Grupo ganador tercer puesto Kit Armables – Carvajal Educación – 2016 Carvajal S.A Sep 2016 Semestre V

  • Volunteer Experience

    • Social Volunteer

      Issued by Terrón Coloreado on Dec 2014
      Terrón ColoreadoAssociated with Daniela Caicedo

    • Enseñanza de idiomas (Español e inglés)

      Issued by Aldeias Infantis SOS Brasil on Dec 2017
      Aldeias Infantis SOS BrasilAssociated with Daniela Caicedo