Garima Chopra

Experience

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  TD

  Jul 2011 - Nov 2013

  Customer Service Representative

  • Exceeded sales goals by 20%• Consistently rated as exceptional customer service as per customer surveys

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  Ville de Kirkland / Town of Kirkland

  May 2014 - Aug 2014

  Mechanical Engineering Intern, Water Consumption Inspector

  Managed the project to change all water meters in commercial, industrial, and institutional buildings of the City of Kirkland according to the new legislation of the City of Montreal. • Performed site inspections for 70 water meters to asses current states and future installations• Identified which water meters complied with the legislation and made recommendations for replacements of the water meters that did not comply

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  MEGA Brands

  Aug 2014 - May 2015

  Mechanical Engineering Designer

  Design project at Concordia University, to be implemented in the production line at MegaBrands• As the project manager for a team of 7 engineering students interviewed the customer to understand requirements and challenges, coordinated tasks, and ensured milestones were met• Worked with a machine shop to design and manufacture an automated stacking machine to bundle 1,400 toy boxes per hour to replace the prior manual process

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  ContractorCheck

  May 2015 - Jun 2016

  Sales Representative

  Generated contact with prospects through cold calls, emails, in-person presentations and social media to support sales targets.• Compiled a list of 700 leads in various industries through research, networking, and attending 5 trade shows and conferences per year• Developed strong relationships with 40 existing clients to support them in achieving their compliance goals and to gain feedback for future improvements of the program

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  Workopolis

  Jul 2016 - Apr 2018

  Lead the product development cycle for all our products, from market research, pricing, prototyping, development, implementation, and continuous improvement to meet market demands.• Identified and developed lead generation improvements, including restructuring the job posting flow and a free trial offer, increasing leads by 400%. • Collaborated with engineering, marketing, sales, support, and finance team to execute go-to-market plans.• Became the subject matter expert on our customers by conducting customer interviews and by analyzing data to understand their needs, pain points, and how they were interacting with our products. Show less

  • Product Marketing Manager

    Sept 2017 - Apr 2018

  • Program Manager

    Dec 2016 - Sept 2017

  • Account Manager

    Jul 2016 - Dec 2016
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  Points

  May 2018 - now

  Oversee product management for our platform product line. • Lead team of 2 product managers.• Redesigned the Exchange product with a new user experience and features allowing us to grow existing partnerships and expand into new markets. First launch, resulted in over 90K transactions in 2 months. • Oversaw the launch of a brand new product, Status Advantage, adding to our product offerings between two partnered loyalty programs.• Established a standard process for ideation, research, validation, and product definition, leading to faster execution and improved risk management. • Built a business case and advocated for sunsetting an underperforming product, resulting in an increase in capacity across multiple departments. Show less Managed three products: Points Console, Exchange, and Points.com.• Prioritized improvements on the Console, making it easier for users to manage the Points product suite.• Streamlined the workflow for reimbursements, reducing processing time by 80%.• Took ownership of additional platform products to align operations, enhance stakeholder understanding, increase market reach, and improve retention. Helped scale the team from 4 to over 25 members.• Delivered new product launches for loyalty programs that drove customer acquisition, retention, and transactions with partners such as Hilton, Lyft, Alaska Airlines, Choice Hotels, Air Miles Middle East, Emirates, and Bilt Rewards. Show less

  • Lead Product Manager

    Jan 2022 - now

  • Product Manager

    May 2018 - Jan 2022