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Diana Cano

Diana Cano

Co-Founder & Designer

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location of Diana CanoSpain

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  • Timeline

  • About me

    Design Lead at commercetools

  • Education

    • Colegio Nuestra Señora de la Presentación Centro

      1997 - 2002
      High School Diploma Specialised in Mathematics & Informatics

    • Bauhaus-Universität Weimar

      2012 - 2014
      Master's Degree M.F.A. Media Art and Design

      - Interaction Design- Interface Design

    • Staatliche Akademie der Bildenden Künste Stuttgart

      2011 - 2012
      Guest Student International Master Program Integral Studies

      - Learning creative methodologies to develop new concepts. - Working in intercultural and interdisciplinary team. - Participating in projects of the Institute for Integral Innovation, taking responsibilities on process of conceptualization, design, modelling and presentation of the final proposal to the clients.

    • Universidad Jorge Tadeo Lozano

      2003 - 2008
      Diploma Industrial Designer

      - Product Design- Conceptualization

  • Experience

    • Accesorios Tono

      Feb 2007 - Mar 2011
      Co-Founder & Designer

      - Creating the corporate image and brand proposal strategies.- Trend research and market monitoring. - Applying various methodologies for inspiration. - Designing women accessories. - Selecting and evaluating materials. - Production control tests. - Managing external suppliers. - Providing detailed documentation for production.

    • Universidad Nacional de Colombia

      Sept 2007 - Nov 2010
      Member of the Billing team

      - Reviewing the documents that support the account of contractors and suppliers. - Saving the information on the database. - Preparing the minutes and billing document.

    • PubliRutas

      Nov 2009 - Apr 2010
      Designer

      - Working on graphic and structural design for advertisement material. - Setting up artwork files for printing and providing detailed documentation for production. - Advising the customers. - Managing the daily meeting to coordinate the work among design, production and purchase departments.

    • Alejandro Coello Calvo

      Apr 2014 - Sept 2014
      Freelance Web Designer

      - Logo and web page design along with its programming and implementation.

    • MenschenBeweger UG

      Mar 2015 - Aug 2015
      Freelance Graphic Designer

      - Creating the Corporate Image

    • Iberoamerica E.V Jena

      Mar 2015 - Jun 2015
      Freelance Graphic Designer

      - Design the advertising campaign of “Verano, Internationales Sommerfest”

    • Idea7 Ltda

      Jul 2015 - Oct 2015
      Freelance Web Graphic Designer

      - Designing the company logo- Web page design along with the programming and implementation

    • JENTECH Datensysteme AG

      Sept 2015 - Sept 2015
      Freelance Graphic Designer

      - Re-designing the user guide- Providing files and documentation for production

    • Commercetools

      Nov 2015 - now

      • Design Lead

        Jul 2023 - now

      • Senior Designer

        Aug 2021 - Jun 2023

      • Designer

        Nov 2015 - Jul 2021

    • SkaleUp

      Mar 2019 - Mar 2021
      Design Consultant

      Helping B2B companies achieve stellar growth by building and implementing their growth marketing strategy across the entire customer acquisition funnel.

  • Licenses & Certifications

    • Design Kit: The Course for Human-Centered Design

      IDEO.org

  • Honors & Awards

    • Awarded to Diana Cano
      Nomination Zukunftspreis Kommunikation Future Convention – Next Level Communication Nov 2014 Project: “Dilo: Making Communication Tangible”
    • Awarded to Diana Cano
      STIBET I Graduation Scholarship - Apr 2014 Scholarship funded by the DAAD

  • Volunteer Experience

    • Lecturer in the Basic Design.

      Issued by SERAGROS on Feb 2010
      SERAGROSAssociated with Diana Cano