Lance Li Sheng, CEO At Searix, CISSP, CISM, PMP, ESCMC

Experience

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  Twilight Entertainment LLP

  Jun 2010 - now

  Co-Founder

  Twilight Entertainment retails magic and novelty items, as well as provide entertainment services for events, including magic performances, juggling shows, as well as balloon sculpting and decorations (under Twisted Balloons).We are a dealer for Murphy's Magic Supplies Inc., Ellusionist.com Inc., theory11.com LLC, Dan and Dave Industries, and Magic Makers Inc.

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  Twisted Balloons - Premium Balloon Decorations in Singapore

  Jan 2011 - now

  Co-Founder

  Twisted Balloons is Singapore's most premium balloon decoration brand. We have a pool of talented and passionate balloon artists who have engaged in creating balloon sculptures of all forms - from simple party sculptures to mega sculptures which have held the position of the World's Largest 3D Balloon Sculpture in the Guinness Book of Records. Our artists have set a combined total of 2 Guinness World Records, 1 Asia Record and 8 Singapore Records. Having set up balloon decorations all over Asia, we work very closely with many families and organizations to bring smiles to the faces of their events' guests.Every year since 2011, our artists help to set up a mega-scale exhibition in Marina Square Singapore during the March school holidays. The 2015 exhibition featured an interactive balloon dinosaur wonderland, boasting works created by 55 artists from 9 countries, led by Creative Director Lily Tan and Operations Director, yours truly. We one-upped the feat again by creating Singapore's Largest Balloon Landscape with a fairy tale wonderland in 2016.Other collaborations include a collaboration with shu uemura and lifestyle blogger Melissa Celestine Koh for their new "mika for shu" collection, as well as Diner en Blanc Singapore 2014. Show less

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  The Asian Hustle

  Jan 2013 - now

  Founder

  The Asian Hustle specializes in the research of scams and frauds at gambling. In 2013, I wrote a book titled, "The Asian Hustle - Secrets of the Hindu Shuffle" under the pen name of Lance Caffrey that details how the Hindu Shuffle is used by unscrupulous cheats to gain an unfair advantage in card games. The foreword of the book is written by the celebrated and esteemed Casino Game Protection Specialist Steve Forte, and endorsed by other respected figures in both the Game Protection and Magic industry, including Sal Piacente, Jason England, Liu Qian, Johnny Thompson, and more. The book is now completely sold out. Show less

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  Searix

  Nov 2013 - now

  Founding CEO

  Searix helps event and campaign organisers internationally to realise their creative and strategic visions by delivering agile, innovative and reliable technology that transforms the event or campaign experience.Searix's suite of 42 event and campaign systems incorporate cutting-edge technology like AI & AR, and are built with UX in mind to bring digital transformation to event and campaign experiences, including:- Instagram, TikTok & Web AR filters and games: We created a TikTok filter with 1 Billion views, and are now creating filters for micro-engagements for large-scale events like the MDRT and product launches like new Haagen-Dazs ice cream flavours.- AI Activations: Showcasing engaging ways that event attendees can interact with AI, including Co-created Generative AI Artwork, Face Swap Photo Booths, Juice/Perfume/Cocktail Recommender Bars, live AI Avatars in panel sessions and more- Virtual Scavenger Hunt Platform: Presenting O2O interactions through curated activities in events with social distancing measures in place such as the Mercedes-Benz car launches and venues like the National Museum of Singapore- Digital Lucky Draws: Offering transparent, visual ways of picking winners- Digital Displays: Creating brand relevance through social media walls, digital mosaics, appreciation and pledge boards -- and a surprise "Thanos" Lucky Draw.- Name Display Systems: Welcoming and acknowledging guests at award / graduation ceremonies and at event entrances.- Career Fair Platforms: Facilitating matching, queuing and interviews between employers and job seekers both virtually and physicallyWe've worked with over 400 agency partners & 200 brands, and have transformed more than 10,000 events and campaigns. Have an upcoming event or campaign? Take charge and make change with Searix today.Check out our portfolio at https://srx.to/eventandcampaignplatforms Show less

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  Holistic Learning Alliance - Creator of SchoolGuide.Asia

  Jul 2014 - Jan 2016

  Chief Technical Officer, Co-Founder

  Two entertainers in Singapore heard the woes of parents who want to give their children the best education they can find. There's just too much outdated information and reviews scattered across too many un-curated platforms.SchoolGuide.Asia is a review portal for enrichment providers and preschools in Singapore that provides a streamlined experience in searching for, comparing across and booking classes with these education providers.If you are a parent or know someone who would benefit from this, we would love for you to try out our portal and let us know what you think. Visit SchoolGuide.Asia Show less

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  General Assembly

  Sept 2018 - Oct 2018

  Digital Marketing Guest Lecturer

  Taught hands-on classes that specialised in Search Engine Optimisation (SEO) and web analytics implementations with Google Analytics and Google Tag Manager.