
Daniel Serrano
Banqueting Waiter

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About me
Customer Success Manager at FELFEL | MBAN Graduate
Education

Ecole hôtelière de Lausanne
2012 - 2016Bachelor of Science (B.Sc.) in Hotel Management Hospitality Administration/Management
Colegio Menor Quito
1998 - 2012American High School Diploma
Hult International Business School
2021 - 2022Master of Science in Business Analytics Business Analytics
Experience

Business Solutions - Disneyland Paris, Hotel New York
Feb 2013 - Aug 2013Banqueting WaiterProviding operational service during business conventions and banquets hosted at the hotel – 250 – 2 000 pax.Cross-department training: reception, bar and housekeeping.

Ecole hôtelière de Lausanne
Feb 2014 - May 2014Assistant Sports Event ManagementAssisting in the creation of different sports events for students

Casa Gangotena
Jul 2014 - Jul 2014Intern as Operations Manager AssistantGained understanding of hotel operations by working closely with the operations manager. Responsible for efficient communication between departments. Supported project management of suite renovations.

Palexpo
Feb 2015 - Jul 2015Events Management Intern• Working with the team for the event EPHJ-EPMT-SMT (sub-contracting watch exhibition, micro technologies and medical technologies). 4-day event with +850 exhibitors and +/- 20 000 visitors• Managing the event registrations and exhibitors onboarding• Coordinating the stands distribution and floor plan management• Creating marketing and communication assets for exhibitors and participants• Coordinating cross department collaborations with key players for event delivery

World Trade Organization
Aug 2016 - Sept 2016Technical Assistant - Logistics (ITTC Department) Short-term contract• Project managed delegates’ participation and travel arrangements for training events organized by the WTO globally.• Contributed to the organization of three training events in three different countries.• Managed event expense forecasts and accounts.• Created informative communication assets for training events.

EHL
Sept 2016 - Oct 2023• Creating value by building trusted relationships with key industry players to identify and execute business opportunities.• Delivering over 25 events from recruitment fairs to professional industry conferences in Europe in line with financial and departmental targets.• Expanding the services and benefits offer for the entire EHL Group community (+35% growth) and community engagement (42% growth) through networking initiatives.• Developing annual benchmarking reports to evaluate and strategically improve our service portfolio.• Organizing and executing an annual 2 day global online conference with over 20 sessions on key industry topics.• Implementing the communications strategy through different channels including a digital magazine production with 5 annual editions. Show less • Developed the service offers for the EHL alumni community through collaborations with external stakeholders, academia and global partners (20% increase in the offereings).• Coordinated the organization, execution and communication of 25 annual get-together alumni events around the globe.• Drove business development through the use of CRM systems and insights generation.• Generated industry reports including one on Talent Retention - Best practice strategies.• Built analytical reports of the AEHL Community to tailor-make products and services to their needs. Show less
Industry Relations & Alumni Account Manager
Jan 2022 - Oct 2023Industry Relations & Alumni Coordinator
May 2018 - Dec 2021Academic Assistant - Hotel Asset Management
Sept 2016 - Apr 2018
Licenses & Certifications

Certified Event Designer (CED)
Event Design Collective GmbHDec 2021
Certification in Hotel Industry Analytics
American Hotel & Lodging AssociationMar 2017
Languages
- enEnglish
- spSpanish
- frFrench
- geGerman
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