Ngan Tran

Experience

• 

  Lothamilk

  Oct 2020 - Dec 2020

  Marketing Intern
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  Lava Digital Group

  Apr 2021 - Mar 2024

  Senior Sales Account Executive

  07/2022-03/2024: I moved to work with the client side:- Build, manage a phenomenal client-relationships with different agencies for influencer marketing campaigns.- Take ownership of accounts and/or influencer marketing related projects from planning/pitching - Be responsible for overseeing the day-to-day operations of my team and projects in charge, as well as ensuring that it meets its goals and objectives. - Manage a small account team (1-2 people)- Identify potential opportunities, risks and solutions for how the team can fulfill or overcome them, and ensuring the operations team deliver faultless campaign execution- Be responsible for planning and managing the project P&L, the delivery of revenue KPI across the agencies partners under my team- Manage multiple campaigns at the same time and ensure good work performance- Assist Account Manager to formulate and implement effective advertising and marketing plans for clients04/2021-06/2022:I worked in the influencer marketing field:- Monitoring the influencer campaigns, communicated and negotiate suitable cost, timeline with vendors & KOLs- Coordination with the internal team to allocate a budget, identify the corresponding strategy for each mission, and propose the plans to clients across various social media platforms.- Establish and maintain network expansion with KOLs, collaboration with KOLs ranging from nano to celeb and diverse communities such as news channels, entertainment, comics, etc.- Take care of and support KOLs in both online & offline activities.- Work directly with influencers to create engaging online content that aligns with brand objectives.- Research and update market trends and marketing activities.- Reporting and evaluating the campaign result by specific metrics.- Assisted in other paperwork- Take responsibility for estimate/ invoice control and queries in liaison with Finance and manage P&L Show less