Elina Oganesian

Experience

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  Ფინო • Fino

  Dec 2020 - Oct 2021

  Marketing & Project manager

  -Led product ownership within the Scrum framework, recognized as 'the best Product Owner' for efficient project management.-Strategically developed and managed marketing and sales projects, executing digital and traditional marketing campaigns.-Conducted continuous market research to inform strategic decisions in a dynamic market environment.

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  Quick

  Feb 2021 - Feb 2022

  Growth & Performance Marketer

  -Managed up to 15 international and local brand accounts, achieving a 2.5 times increase in customer revenue.-Worked with diverse sectors, including eCommerce, health, beauty, construction, tech, retail and the automotive industry.

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  Crocobet.com | Croco Squad

  Dec 2021 - Jan 2023

  Digital Marketing Specialist

  -Administered USD 1M+ advertising budget, overseeing digital marketing channels and affiliate marketing programs, ensuring precise reporting and analytics.-Coordinated a marketing team, enabling successful delivery of various projects.

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  Megobari

  Mar 2023 - Nov 2023

  Creative Strategist & Media Buyer

  -Implemented and optimized digital marketing campaigns on a global scale, covering US, CA, AU, EU, with USD 200K+ budget, across 7+ accounts-Led the creation and analysis of ad visuals for eCommerce brands; worked actively with digital creators worldwide-Collaborated with creative, branding and development teams

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  Profy

  Dec 2023 - now

  Head of Marketing

  -Leading strategic digital and outdoor marketing initiatives for user acquisition, retention, branding and positioning-Curating strategic partnerships and generating leads to maintain a balanced demand and supply within the app-Managing in-house and outsourcing teams to implement omnichannel marketing projects.-Leveraging analytics tools and customer insights to inform data-driven marketing decisions