Sarah Smith

Experience

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  Cortex Distribution for L'Oreal Professionnel & Pureology

  May 2007 - Jul 2011

  Sales Manager

  • Developed and maintained strong client relationships and provided on going customer support • Provided product knowledge and support to salon professionals • Responsible for opening new accounts within the company• Consistently met and exceeded monthly sales targets• Scheduled weekly purchase orders, performed stock adjustments and maintained inventory• Responsible for creating daily and monthly financial reports • Provided support to outside sales representative and training for new hires• Created and maintained client databases using Excel• Represented Cortex Distribution at industry events Show less

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  AIC Hotel Group

  Jul 2011 - Jul 2017

  Business Development Manager - Central Canada (ON,MB,SK)

  • Consistent track record of meeting and exceeding sales goals • Educate travel and tour operator partners on AIC Hotel Group hotels by conducting engaging Keynote training sessions and webinars • Actively seek unique marketing opportunities for AIC Hotel Group including but not limited to radio, print and television• Engage travel and tour operator professionals and promote brand awareness through social media marketing and maintenance of social media platforms• Work with outside vendors to plan and coordinate memorable industry events while utilizing graphic design skills to create supporting materials• Manage annual personal budget to include trade shows, co-op marketing, office supplies and travel arrangements• Work closely with tour operators and travel professionals to increase growth within assigned territory • Organize and host fun and educational familiarization (FAM) trips for large groups of travel professionals within Central Canada multiple times per year Show less

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  Palace Resorts, Le Blanc Spa Resort & Hard Rock All Inclusive Hotels

  Jul 2011 - Apr 2013

  Business Development Manager

  • Promoted Palace Resorts to travel professionals within central Canada by way of daily sales calls • Conducted in house product knowledge training sessions to educate travel agents and tour operator partners selling our properties• Organized and hosted familiarization trips for travel agents within assigned territory• Represented Palace Resorts at industry and consumer events and tradeshows• Planned and coordinated industry events and design corresponding materials• Generated creative sales and marketing ideas• Utilized strategic co-op marketing across a variety of mediums in order to increase sales in Central Canada• Consistently met and exceeded outlined sales and marketing goals• Planned and reviewed annual budget each quarter to include advertising opportunities, tradeshows, travel, office supplies, etc. Show less

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  AIC Hotel Group

  Jul 2018 - now

  Regional Director of Business Development - Canada