Emily Anderson

Experience

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  House International Relations Committee

  Jun 2005 - Jan 2007

  Staff Associate
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  Microsoft

  Jun 2008 - Aug 2008

  Intern, UX Tools and Platform
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  Microsoft

  Jun 2009 - Feb 2013

  Grew revenue by 25% to over $30M for a portfolio of day-after-air and catalog TV series of over 50,000 titles from 40 broadcast network and cable partners, through a combination of new pricing strategies, promotions, onboarding of new partners and content and expansion to new markets. Improved awareness amongst target customers by developing case studies, whitepapers, webinars, and marketing campaigns that drove approximately 1M downloads of Expression Encoder in 2011, representing a 10x increase from the year prior.

  • Business Manager, Xbox Video

    Aug 2011 - Feb 2013

  • Product Manager, Expression Encoder & Expression Studio

    Jun 2009 - Jul 2011
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  Buuteeq™ Inc.

  Feb 2013 - Dec 2014

  Director of Lead Generation

  Acquired by Booking.com. Built a team of marketers across NA and LATAM focused on lead generation for a $10M SaaS business.Developed multi-channel content marketing strategy, resulting in 50%+ of leads generated by marketing channels. Set up automation, analytics and dashboards to track conversion of leads to sales.Implemented scalable and integrated software tools for sales & marketing organization, including HubSpot, Salesforce and Tableau. Developed partnership program with Choice Hotels, leading to accelerated adoption of buuteeq software and services by Choice franchisees. Show less

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  BookingSuite division of Booking.com

  Jan 2015 - Oct 2016

  Director of Global Lead Generation

  Drove strategy and execution of multi-channel lifecycle marketing campaigns globally. Built and managed a team of marketers across NA, LATAM, EMEA, and APAC. Defined metrics and established dashboards for measuring monthly and quarterly customer churn; conducted analysis to understand leading indicators and reasons for churn.Developed customer lifecycle map, onboarding and offboarding campaigns, and automated communication touchpoints.

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  STATE BIRD PROVISIONS LLC

  May 2017 - Oct 2018

  Pastry Cook

  Prepared all elements of the dessert and bread programs for 350 guests daily at both Michelin-starred restaurants

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  Elske

  Jan 2019 - Jan 2020

  Pastry Cook

  Managed production and service of dessert and bread programs for Elske, a Michelin-starred New American restaurant in Chicago’s Fulton Market District

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  Unearth Technologies, Inc.

  Jan 2020 - Jan 2022

  Director Of Finance And Operations

  Executive leadership team member and finance employee number one at a fast-growing SaaS company, responsible for all finance functions and decisions. Produced and managed multi-million dollar budgets and 5-year financial forecasts. Reported directly to the CEO and responsible for financial communication to the Board of Directors.Led financial reporting, projections and diligence efforts for Unearth’s fundraising efforts.Oversaw all legal and financial compliance for the company, including external financial audits and 409A valuations.Created and managed operating budgets for all departments.Ran A/R, A/P and payroll functions.Implemented and administered a safe harbor 401(k) plan as a new benefit for all employees.Managed Unearth’s facilities, space planning, corporate space searches and negotiated leases.Developed Unearth's expense policies and migration to spend management software. Show less

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  Next Series Club

  Jul 2020 - now

  Member
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  Coiled

  Mar 2022 - now

  • VP Finance & Operations

    Dec 2023 - now

  • Director Of Finance And Operations

    Mar 2022 - Dec 2023