
Rafa Torres
Software Developer

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About me
Experience Design Director at Code and Theory
Education

General Assembly
2014 - 2014User experience design
International British Yeoward School
1987 - 2002A Levels ICT, Geography, Spanish LiteratureActividades y grupos:House Captain and Prefect, like one of the Weasley kids.

University of Hull
2004 - 2006BSc Hons. Informática de Gestión
Experience

Grupo Microfusión
Jan 2007 - Nov 2009Software DeveloperDesarrollo de aplicaciones informáticas. Systema de Receta Electrónica del Colegio de Farmacéuticos de Santa Cruz de TenerifeDesarrollo para gestor de Contenidos para webs del Cabildo de Tenerife entre otros.

Gacó Servicios
Jan 2009 - Jan 2010Diseñador Gráfico y WebDiseño de Imagen Corporativa y adaptación para papelería y diseño web

ElPuertoProject
Feb 2010 - Jun 2011Co-FundadorGuía local online enfocada al turismo para el municipio de Puerto de la Cruz, Tenerife.A partir de esta nacen LaMetroProject.com y LaOrotavaProject.com

Novasoft
Jul 2010 - Jun 2011ProgramadorDesarrollo de Aplicaciones para AENA TFS

Social Noise
Jul 2011 - Jan 2014Technical ManagerComo Director Técnico, en los últimos años he coordinado las tareas y comunicación de equipos de diseño y desarrollo en el frenético mundo del marketing. Esta coordinación la he llevado a cabo tanto con los equipos internos como con los equipos de nuestros proveedores y partners en España, Europa y alrededor del mundo.También desempeño las labores de comunicación directa con clientes y equipos técnicos y de venta en plataformas como Facebook, Twitter, Spotify o Google. Plataformas de las cuales mi equipo es considerado 'Preferred Developers', un voto de confianza dado a muy pocos y que nos hace destacar por la calidad de nuestro trabajo como por la profesionalidad de nuestros equipos.Aparte de todo esto también llevo las tareas de facturación y presupuesto, toda esa parte que a nosotros, los técnicos, nos parece tan 'fuera de este mundo' pero que sin embargo nos toca hacer de vez en cuando. Mostrar menos

Shoppiic
Feb 2013 - Jan 2015Co-Founder & PR Communications ManagerCo-fundador y Responsable de Comunicación de Shoppiic, una red social de shoppers que te ayuda a encontrar productos que deseas, de tiendas y gente interesante a tu alrededor. http://www.Shoppiic.com

Startup Weekend
Feb 2013 - Feb 2013MentorMentor de proyectos en la Startup Weekend Tenerife de 2013. Aportando a proyectos en las áreas de desarrollos técnicos que engranan de APIs de RRSS, Datamining, Gamification y Social Marketing.

Zaguán Estudio
Jan 2014 - nowProduct Design ConsultantAs a consultant, I've been working with this digital product hub on a variety of products ranging from web and mobile apps to internet-of-things concepts.

Koplin & Propati Partners
Sept 2014 - Jan 2014User Experience Consultant
NYU Polytechnic School of Engineering
Nov 2014 - Nov 2014Guest Lecturer for the Integrated Digital Media ProgramI was invited as a guest lecturer to New York University's Integrated Digital Media Program in the Brooklyn Experimental Media Center to teach about various user experience and product design topics.

Fundación General de la Universidad de La Laguna
May 2015 - Jul 2015Mentor and Product Advisor at LaunchTFLaunchTF is the first program of pre-acceleration startups in Canary Islands created by the General Foundation of the University of La Laguna (FGULL) in order to pre-accelerate startups in the ICT sector and increase the chances of success when they enter a national or international acceleration program.http://fg.ull.es/launchtf/

Upclose
May 2015 - Sept 2015Product Design LeadUpclose is a communication tool and a social environment to broadcast live video and interact with all your friends, fans, followers and also to watch live broadcasts and interact with the people you care about. A simple, beautiful and powerful experience.Anyone can broadcast real time video from their mobile or their desktop devices.

Code and Theory
Nov 2015 - nowAs a Sr. UX Designer @ Code And Theory, I'm a UX Generalist with focus on Interaction Design and Experience Strategy. My eye is also on process and departmental growth, for example creating a lean but robust project management system based on an interlinked product inventory based on atomic design also incorporates strategy and page narratives. I'm a nerd.I'm responsible for all aspects of a project involving UX, from pre-budget LOE estimation to writing Dev tickets in Jira.I believe an Interaction Designer is the bridge between Strategy and Visual Design but also Developers and, as such, that we're responsible for transmitting functional knowledge not only through functional documentation but also through descriptive content on Jira. Mostrar menos
Director, Interaction Design
Jan 2021 - nowAssociate Director, Interaction Design
Oct 2020 - Jan 2021Senior User Experience Designer
Sept 2018 - Jan 2021User Experience Designer
Nov 2015 - Jan 2018

General Assembly
Mar 2016 - May 2018Instructional Assistant for the User Experience Design courseAs an instructional assistant, my job is to mentor students through the course and ensure positive outcome from the learning experience, participating in their work and teaching students the details of working as a User Experience Designer in the real world.
Licenses & Certifications

Independant O-1 (Extraordinary Abilities) Non-Immigrant working visa
United States Citizenship and Immigration Services (USCIS)Jun 2015
Inclusive Language Certificate
Code and TheoryDec 2023
Honors & Awards
- Awarded to Rafa Torres2017 Best Redesign/Relaunch for Mach and Better Redesign — NBC News Editor and Publisher Oct 2017
- Awarded to Rafa TorresThe 2017 Webby Awards Best Streaming Video Honoree The Webby Awards Apr 2017 The Scene app designed for Conde Nast Entertainment received an Honoree mention in the Best Streaming Video category at the 2017 Webby Awards. An app I worked on as the User Experience Designer.https://www.webbyawards.com/winners/2017/mobile-sites-apps/features-categories/best-streaming-video/the-scene-app/
- Awarded to Rafa TorresFinalists Best Overall Design 2017 DIGIDAY Publishing Awards Mar 2017 The Scene web and App was nominated for the //Best Overall Design// meaning most effective design in order to deliver content and advertising across devices.FINALISTS: - The Onion's 2016 Election Coverage - CNBC App - Financial Times - howtospendit.ft.com - **The Scene** - The Outline
- Awarded to Rafa TorresSilver Winner - New York Design Awards 2016 The Design 100 Nov 2016 In May 2016, The Scene’s mobile and tablet app launched in the App Store to rave reviews. The app features an even more leaned-back, passive browsing experience than the desktop site. Users have the option to toggle on or off daily offline packages, which will activate the automatic download of three great videos for consumption on or offline (like on the subway). Featuring a video overlay experience inspired by Facebook’s mobile video consumption experience, users also see personalization… Show more In May 2016, The Scene’s mobile and tablet app launched in the App Store to rave reviews. The app features an even more leaned-back, passive browsing experience than the desktop site. Users have the option to toggle on or off daily offline packages, which will activate the automatic download of three great videos for consumption on or offline (like on the subway). Featuring a video overlay experience inspired by Facebook’s mobile video consumption experience, users also see personalization features such as a Tinder-style swipe functionality that will help the app recommend video content more precisely attuned to a user's interests.Link - https://design100.com/nyc16/entry_details.asp?ID=15348&Category_ID=7467 Show less
- Awarded to Rafa TorresSol de Plata 2012 | Best use of Multimedia Ibero-american festival of advertising communication: El Sol. Jun 2013 Sol de Plata (2nd place) for best use of multimedia for Desigual and their campaign called #TengoUnPlan. 2012 Christmas campaign by Universal McCann in collaboration with Social Noise.
- Awarded to Rafa TorresBest Innovative Startup Initiative Prize Techno-science park of Tenerife (PCTT) Mar 2013 On May 21st, 2013, we achieved 2nd prize for best innovative startup initiative at an angel investment competition at the final after clearing out many previous stages and 250 other high-end projects where the main goals where to identify the most innovative startup projects and help them grow and obtain funding.
Languages
- esEspañol
- inInglés
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